EMEA Networking Promotions Evolve the Edge For 2-Tier Resellers (April 2012)

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EMEA Networking Promotions Evolve the Edge For 2-Tier Resellers (April 2012)

Transcript of EMEA Networking Promotions Evolve the Edge For 2-Tier Resellers (April 2012)

Page 1: EMEA Networking Promotions Evolve the Edge For 2-Tier Resellers (April 2012)

EMEA Networking Promotions

Evolve the Edge

For 2-Tier Resellers (April 2012)

Page 2: EMEA Networking Promotions Evolve the Edge For 2-Tier Resellers (April 2012)

Evolve the Edge Promotion Trade-Up promotion for legacy Nortel (e.g. BayStack) and Cisco edge

switches replaced with popular stackable Avaya ERS switches Objectives:

– Grow Networking revenue by replacing legacy Nortel/Cisco equipment– Protect Avaya installed base - avoid Rip and Replace from competition– Target the legacy Cisco installed base

Products and Eligibility: – All ERS 2500-PWR, 4000 (excl 4500-PWR+) & 5500 series platforms + COM– Must be replacement for legacy Nortel or Cisco stackable switches– Open to all authorised Networking channel partners in EMEA with the appropriate

installed base

Offer: (orders placed)

– Attractive discount , including reseller VIVID – contact distributor for details– Runs: April 2nd 2012 – August 31st 2012

Mechanism– Pre-approved Marketing SBAs via Distribution– Distributor quotations to reseller must be pre-approved by Avaya– Certificate of Intent to Destroy required with order– Legacy platform serial numbers to be retained

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Equipment Current Status End of Service Support Date

Baystack 350/380 End of Service Support October 2009

Baystack 420 End of Service Support Sept 2010

Baystack 450 End of Manufacturer Support July 31, 2012

Baystack 460 End of Manufacturer Support Sept 30, 2012

Baystack/ ES 325 End of Sale (EoMS Jan, 2013) Jan 1, 2015

Baystack / ES 425 End of Sale (EoMS July, 2013) July 1, 2015

Baystack/ ES 470 End of Sale (EoMS Nov, 2013) Nov 30, 2015

Baystack Lifecycle Status

Note – products in bold represent high volume platforms

All Baystacks are currently End of Sale; most approaching End of Service Support in the next couple of years

Significant opportunity to upgrade Baystack 450s and 460s

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BPS, BES & ERS Lifecycle Status

BES Equipment Current Status End of Service Support Date

BPS 2000 (AC) End of Manufacturer Support June, 2011

BPS 2000 (DC / MDA) End of Manufacturer Support Dec, 2013

BES 200 End of Manufacturer Support Sept 1, 2012

BES 100 End of Manufacturer Support Jan 1, 2013

BES 1000 End of Manufacturer Support Feb 1, 2013

BES 50-12T PWR End of Manufacturer Support June 21, 2013

BES 50 (other units) End of Manufacturer Support Oct 31, 2013

ERS equipment Current Status End of Service Support Date

ERS 3510 End of Manufacturer Support September 20, 2014

ERS 1424

ERS 1600

Page 5: EMEA Networking Promotions Evolve the Edge For 2-Tier Resellers (April 2012)

Why Upgrade to the Ethernet Routing Switch? Built on proven BayStack technology: BayStack – only better!

Built a faster, more flexible and scalable edge network– Ready for new wave business apps, UC and Video

– Gigabit Ethernet to the desktop; 10 Gigabit uplinks

– 150x1improvement in stacked bandwidth capacity

– More features; options for PoE, PoE+, and resilient PSU

Up to 4 devices into 12 to save money, space and power– 12 and 24 port devices converted to 24 and 48 port devices

Up to 50%3 more energy efficient– More efficient design and through device consolidation, support for Avaya Energy Saver

Simpler, more secure and more reliable– 3rd party validated4virtual hot-swap with 2 mins to get new units operational

– 3rd party validated4 plug and play IP phones (Avaya and 3rd party)

Better manageability and supportability– Better warranty, better management tools and reduced spares

1: Assumes a Baystack 410/450/460/470 or BPS upgrade to an ERS 40002: Assumes 4 x12-port Baystack Switches can be consolidated into a 48 port switch

3: Assumes 2 x Baystack 460 are upgraded to an ERS 4550-PWR4: Miercom testing August 2011

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Suggested Replacement Products

Note 1: see the separate ‘Evolve the Edge Qualifying Products List’ available from your Avaya Distribution Account Manager for full details.

Legacy Nortel Trade-Up Platform

Suggested Replacement (for guidance only)

Part Codes

ES/BS 325, 350, 420, 425-24T, 450,

ERS 2526T-PWR Note 1

Any 24 port (10/100) ERS 2526T-PWR, 4526T Note 1

ES/BS 425-48T ERS 2550T-PWR, 4550T Note 1

Any 48 port (10/100) ERS 2550T-PWR Note 1ES/BS 470-24T, BPS 2000 ERS 4526T Note 1

ES/BS 460, 470-24T PWR,

ERS 4526T-PWR Note 1

ES/BS 470-48T ERS 4550T Note 1ES/BS 470-48T PWR ERS 4550T-PWR Note 1ERS 3510-24T ERS 4524GT Note 1Any All other ERS 4500

modelsNote 1

Any ERS 4800 series Note 1Any ERS 5500 series Note 1

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Supporting Collateral

2-Tier Reseller Promo Bulletin

2-Tier Reseller Presentation

BayStack and Cisco Upgrade Training Presentations

Customer Presentation

Customer Email

Qualifying Product List

Certificate of Intent to Destroy

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Available from your Avaya Distributor, Channel Account Manager or the Partner Portal

http://portal.avaya.com/ptlWeb/spCP/CS20050510091246951972

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