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Transcript of Email Marketing
The ultimate online tool for creating B2B direct mail and
telemarketing lists
BusinessSearchBusiness Data Lists
What makes our business data superior?thomsonlocal are a data owner which means we actuallygenerate our business database from scratch, callingbusinesses directly from our 70 seat UK call centreand updating their details.
Furthermore our call centre is pay-graded to ensure accuracy and is subject to rigorous spelling checks. We make 10,000 connected calls to businesses every day and make half a million updates to our database every month.
Business Search is the market-leading, online B2B data list tool that empowers you to generate valuable new business leads for targeted direct mail and telemarketing campaigns. In fact, it does so much for you that it’s almost like having an additional member of your team.
Fine-tune your campaign targeting With Business Search at your fingertips, you’ve got immediate online access to over2 million verified business contacts.
Of course that’s too many to wade through by yourself, which is why Business Search has unique search technology – enabling you to refine your data list to meet your specific business needs. This ensures you don’t waste valuable time and money on businesses you aren’t interested in contacting.
BusinessSearch
An invaluable tool for targeting businesses in your local area.
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
Search businesses and compile your ideal marketing list...
Cherry-pick and targetDecision Makers by:
Type of business or SIC Code.
Town, County, Region or Postcode.
A radius around a postcode.
Number of employees.
Premise type.
Financial information (where available).
Company name.
PLUS screen your data against the very latest Telephone Preference Service (TPS) register, so you can be sure that all your calls are legally compliant and you don’t contact anyone that doesn’t want to hear from you.
Business Search has flexible search criteria which enables you to be very specific about the types of businesses you select for your marketing campaigns.
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
A subscription to Business Search gives you access to more advanced functionality and improved credit prices for downloading data - so yousave on your data costs.
What subscription options are available?You can purchase a Single or Team license. A Team License is ideal for businessesthat want to have more than two users as it’s more cost effective than purchasing multiple Single licenses. Team licensees also benefit from even better credit prices and a Manager can over-see all their team members’ campaigns or data purchases.
Never purchase the same data record twice.A Business Search subscription also gives you the ability to de-dupe your data selection against previously purchased thomsonlocal records, so you never purchase the same record twice!
If you have purchased data from another provider you can use the suppression functionality to remove any records that have the same phone number, company name or postcode.
You can also upload third party data to match against and purchase our equivalent record.
Subscribe and benefit from additional features and better data rates.
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
Telephone: 0800 955 8630 | www.thomsonlocal.com/directmarketing
Campaign Manager is only available to subscribers of Business Search. Once you have purchased your data you can import it into Campaign Manager at the touch of a button and create a new telemarketing campaign. You can then start calling each data record, appending notes and scheduling call back reminders in Microsoft OutlookTM.
Campaign Manager helps you to make your sales force more accountable for their activity and gives you insight into what is working for your business, so you don’t waste money buying data that doesn’t give you a positive return.
FACT; None of our competitors offer a campaign management tool to help you manage, track and analyse the success of your telemarketing campaigns.
That’s right, none of them.
With Campaign Manager you’ll always know where you are and what’s working.
Our customers have saved thousands on CRM systems using Business Search instead!
Campaign Manager your in-built telemarketing management system.
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
TestimonialsBusiness Search
These are just some of the positive comments we’ve received over the years from our Business Search customers:
“...the level of service from thomsonlocalis excellent.”
“We have been using Business Search for several years now. Access to the thomsonlocal database makes our monthly marketing strategy more efficient. By using Campaign Manager we can focus on specific regions and sectors. This saves us time and money when one of our sales representatives is making appointments in the targeted area. Data imported into Excel™ files makes our mailing fast and simple to manage! “
Aga Kalinowska, LinkLife Ltd.
“We have experienced a boost in sales through our cold calls; the level of service from thomsonlocal is excellent.”
Sarah Lumley, Mobile Mini UK Ltd.
“A combination of your data quality, your system being easier to use than any of your competitors and the highest levels of service you provide personally makes my job easier, so thank you very much.” Mark Burdett, Northern Counties Insurance
“With Business Search we can easily identify customers who we believe can benefit from our services and target them with specific marketing materials.” Ashley Oxer, NFU Mutual
Ask us about our other data services...
25 Templer Avenue, Farnborough Business Park,
Farnborough, Hampshire GU14 6FE
Telephone: 0800 955 8630www.thomsonlocal.com/businesssearch
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