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TITAN INDUSTRIES LTD.

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Titan Industries

Watches

Jewellery

Precision Engineering

Prescription Eyewear

Currently

Marketingour Products in

26 countries

with a larger

footprint in the

Middle East andAsia-Pacific

regions

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Contribution to Total Income

Watches

18%

Jewellery

78%

Other Products

4%

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Watch Division

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Watch Division Underpenetrated Indian Market-Only 27 % Indians own a watch.

Valued at approximately Rs. 4,500 cr which grew by 14% in

2011.

Highly unorganized sector selling 30 million watches each year.

Organized market-Titan is the market leader with 65 % market

share

Market has been split into: Low end, Mass market, Premium &

Luxury.

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To capture important market segments, Titan Industries has brought forth 4 corewatch brands:

- Titan :mid-premium segment, consists of 12 collections like zoop,nebula, raga, utomatic, octane, orion, tycoon, purple, HTSE, bandhan obaku,edge

- Fastrack : focus on the youth; includes bags, watches, sunglasses,belts, wallets

- Sonata: mass market and has emerged as Indias largest selling watchbrand

- Xylys : The premium market, For the high-end connoisseur and new-age achiever, offers a range of 3 collections-Contemporary, classic and sport.

Watch Division

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TITAN Citizen

Timex

Watch Market Map

Rs 500 1000 2000 4000 5000 30,000 +

Formal / Classic

Fashion/Sporty

Sonata,HMT,Maxima

Espirit, Swatch FossilGiordano, DKNY,Carrera

Tommy Hilfiger

Raymond WeilTissot

Omega, Rado,Longines

Tag HeuerHugo BossC Dior

Price

Fastrack

XYLYS

10000

Nebula

Zoop

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ALL INDIA9000 Multi Brand

Dealers2500

Towns

World Of Titan334Showrooms

132Towns

Fastrack retail106

Multi-brand-stores

49

Towns

Service Centers730 Centers270

Towns

Watch Division-Distribution Network

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Titan-Today

Year Income PBT ROCE

2009-10 102678 14473 63.73%

2010-11 127195 18623 49.25%

2011-12 152976 21676 43.01%

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Jewellery Division

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Tanishq

GoldPlus The recent retail plain gold jewellery offering, is specifically

created for semi urban and rural Indian market.

The brand offers gold jewellery, as well as unique designs craftedwith diamonds, American diamonds and other precious stones.

Estimated Market size over Rs 30,000 Cr.

Launched New Jewellery collections Mia (jewellery for working women),

Taj (inspired by the Taj Mahal), fq (jewellery for teenagers)

Glam Gold (fashionable traditional jewellery) collections.

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Tanishq-Retail Network

129

32

2

Tanishq

Goldplus

Zoya

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Tanishq Today

Year Income PBT ROCE

2009-10 350419 25468 68.50%

2010-11 505480 42910 85.02%

2011-12 706416 69755 109.23%

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Other Divisions

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Precision Engineering Business

Rationale

Leveraging Engineering capabilities

B2B businessbalances risk of B2C businesses

The Opportunity India growing as a manufacturing base for precision products across

industries

Cost pressures and offset requirements guarantee a long term opportunity

High cost of switching for customers

Large & growing market: The global market for precision engineering

products addressable by Titan is Rs.135,000 cr. As on 2008-09

The division became profitable for the first time in 2011-2012.

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Current position: 3 segments 3 streams

Automotive

Aerospace

Medical

Precision

components

Dash board

instruments

Sub systems

Market SizeRs 135,000 Cr.

AutomationSolutions

Market SizeRs 575 Cr.

Domestic &International

Market.

DomesticMarketOnly

TSMGStudy

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Precision Engineering Business

The Customers

Eaton, US

Hamilton Sunstrand, US

Microtechnica, Italy

Pratt & Witney, US

Schlumberger, US

Ford, UK

Bosch, India

Timken, India

Lucas, India

Visteon, US / India

Tyco Electronics, India

Stanadyne, India

Tata Motors, India

Turbo Energy, India

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Titan Eye+

Started in 2004-05 by marketing Sunglasses under the Fastrack brand

Targeted the youth segment

Achieved a sales turnover of over Rs 25 crores in 2006-07 and Rs 40 crores in 2007-08

Pilot project for Prescription Eyewear started in Q4 2006-07

PEW business is Titan's latest retailing venture entered into the eyewear segment inMarch 2007

Objective was to re-define the industry and straddle the marketplace with exactingquality standards, unparalleled in Indias eyewear industry.

Offers wide range of stylish and contemporary eyewear through 206 optical storesacross the country

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The Eyewear MarketAn Untapped

Opportunity

Incidence:

30% of population typically needs correction in vision ~ 300 mn

Consumers change their glasses / frames once in 3 to 4 years on an average

Market size:

25-35 million units per annum

Rs 1500-1800 crs per annum

Repeat purchase is a regular feature from adolescence to old age.

Customer lifetime value is very high

Almost everyone over 40 yrs needs correction.

Growth

Market has been growing in double digits ~ 15-20% per annum and likely to sustain

Margins

Overall mark ups of up to 300% exist between landed cost & retail price!

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Titan Eye+

Gained a reputation in providing quality eye testing through highly trained

professional staff.

The Companys retail outlets are seen as destination stores for stylish andcontemporary products.

launch of three new collections - (Rio, Neo and Menz), which accounted for 19%of revenues from frames.

Also launched new brand of Sunglasses Cabana.

Other offerings at Titan Eye+ comprise frames, lenses, sunglasses,contact lensesand accessories.

Innovated products like hydrophobic lenses that repel water

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Other divisions*

Year Income PBT ROCE

2009-10 15176 -3889 (49.85%)

2010-11 243856 -1806 (15.09%)

2011-12 32881 -448 (2.62%)

*includes Titan Eye wear and Precisions engineering

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In which division to invest 1000 Cr ??

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Investment-Rs 1000 cr

1st option

3rd option

2nd option

Jewellery

Watches

NPD

ROCE is the Highest

Current strategy of Expansion of retail space

& catering to mid segment seems to be working

Strategy- Retail network expansion,

acquisition of premium

Luxury watch brands

Launching new brands for new segments

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Sonam Chandni

Shumaila Husain

Gunjan Shah

Aditya Deole

Namita Patkar