E4E 7 SEO Things for 2015

7 THINGS 7 THINGS YOU NEED TO KNOWYOU NEED TO KNOW

ABOUT SEO IN 2015ABOUT SEO IN 2015

Will HankeWill Hanke

What SEO What SEO is NOT is NOT in 2015in 2015

No More No More Keyword StuffingKeyword Stuffing

No More No More Mass Directory SubmissionsMass Directory Submissions

No No Press Releases Press Releases Without Actual NewsWithout Actual News

NoNo More Tricking the System More Tricking the System

What SEO Strategies What SEO Strategies Work Work in 2015in 2015

1. 1. Real, Helpful ContentReal, Helpful Content

Semantic IndexingSemantic Indexing

Who’s Hungry?Who’s Hungry?

The Machines are LearningThe Machines are Learning

The Four Letter WordThe Four Letter Word

2.2. Consistent Content Consistent Content

Fresh WinsFresh Wins

3. 3. Link Building & Un-BuildingLink Building & Un-Building

Good Links Boost Visitor ValueGood Links Boost Visitor Value

Great Idea: Build Great ContentGreat Idea: Build Great Content

Bad Links Now HurtBad Links Now Hurt

Bad Link Removal / DisavowingBad Link Removal / Disavowing

4. 4. Make Your Site Function WellMake Your Site Function Well

Beautiful / Functional DesignBeautiful / Functional Design

Fast Site = Better RankingsFast Site = Better Rankings

developers.google.com/speed/pagespeed/developers.google.com/speed/pagespeed/

5. 5. Mobile FriendlyMobile Friendly

Use a Responsive ThemeUse a Responsive Theme

Mobile E-CommerceMobile E-Commerce

6. 6. Interact with the Social WorldInteract with the Social World

Make Interaction EasyMake Interaction Easy

7. 7. TrustedTrusted

Trust LogosTrust Logos

Good Reviews Across Multiple SitesGood Reviews Across Multiple Sites

ReviewReview

Traffic Jam Traffic Jam at Your Website!at Your Website!

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