The E-Cell Business QuizBY THE QUIZ CLUB, IIT KHARAGPUR

AKA, THE PEOPLE'S SOCIALIST QUIZ COMMITTEE OF THE PROLETARIAN REPUBLIC OF KGP

www.facebook.com/Quizzers

kgpquizclub.wordpress.comQM: AJAY VISWANATHAN (5TH YR, EC)

Finals

Infinite BounceCLOCKWISE

Bombay Time and Calcutta Time were defined in 1884 and the latter survived until 1948, when it was replaced by IST. Calcutta Time was 24 minutes ahead of IST. Another unofficial convention was the ‘bagan time’, which is a whole hour ahead and was designed to allow tea gardens to get their work done by daylight alone.

Why is ‘bagan time’ in the news currently?

1

Assam govt. decision to move clocks ahead of IST to facilitate businesses

In 1930, this 100-years-plus brand advertised near the mastheads of leading English dailies, like the Times of India, with the phrase 'Atom Bomb'. It was founded by K. Nageswara Rao Pantulu, a journalist, freedom fighter and social reformer. Name the brand.

2

Amrutanjan pain balm

What is unique about the numerous SBI ‘Vasundhara’ branches across the country?

3

Exclusively for women

What are these called? Jade Blue has launched a new fashion label in India. The brand is now going overseas due to a huge demand coming from UK, US and East Africa.

It comes in 20 colours and 12 styles and sold mainly in Madhya Pradesh, Maharashtra, Andhra Pradesh and Gujarat

4

Modi Kurtas

For what occasion have these vertical notes been circulated?

5

Winter Olympics at Sochi, Russia

Why is the Statliche Munzen Baden-Wurttemberg in Stuttgart, Germany minting new 1 and 2 euro coins depicting Milda. (statue in pic)

Milda is of crucial importance in the history of country X. She represents the freedom movement in the country.

Put funda and Id X.

6

Latvia Latest to join the Euro

How do we better know it?

X is a multinational Spanish banking group. It was formed in 1999 from the merger of banks which had previously amalgamated three important banks in Spain, namely Banco de Bilbao, Banco de Vizcaya, Banco Exterior de España and the state-owned Caja Postal de Ahorros, with other minor entities.

X is the second largest bank in Spain. The bank has recently focused on overseas expansion, and now operates in 40 countries. Like many other Spanish companies, it enjoys a dominant position in Spanish-speaking Latin American countries. It also has a strong presence in southern European countries, especially Portugal and Italy, and has expanded into the United States and in Asia.

7

Banco Bilbao Vizcaya Argentaria

Sponsor of La Liga (Liga BBVA)

Name please. India’s newest airline – X, promoted by Lingamaneni Estate Pvt. Ltd. Is headquartered in Vijaywada.

It is the first regional airline from Andhra Pradesh.

They currently have two Embraer jets flying. They plan to connect tier-2 and tier-3 cities in the future.

8

Air Costa

Reason behind these decisions?

In 2006, Apple decided to stop using the word X in their products to avoid liability purposes

In 2007, they decided to drop a word Y from their company name.

9

X – Laptop, Y - Computer

To avoid toasted skin syndrome due to prolonged exposure to heat

Dropped computer to reflect on their diversified products

X-coin is a lite-coin derived cryptocurrency

As of last week, ~24% of the 100 billion total X-coins have been mined

It was created by programmer and former IBM engineer Billy Markus of Portland, Oregon, to reach a wide audience and avoid getting involved with the controversial history behind Bitcoin

Its mascot is a Shiba Inu dog character which is famous in its own right.

10

Dogecoin

A disingenuous accounting practice in which periods of good financial results are used to create reserves that shore up profits in lean years. “X accounting” is used by a company to smooth out volatility in its financial results, thus giving investors the misleading impression that it is consistently meeting earnings targets. This reliable earnings performance is generally rewarded by investors, who assign the company a premium valuation. Regulators frown on the practice since it misrepresents a company’s performance, which may be very different in reality from what it purports to be.

The term may be derived from the fact that a company which employs this practice dips into the “X” of reserves whenever it feels like it. But the company may have to pay a steep price if it is caught with its hand in the proverbial X.

11

Cookie Jar Effect

WTGW X is a term for a project developed by a small and loosely structured group of people who research and develop a project for the sake of radical innovation.

The term originated with Lockheed Martin’s WW2 X project, when the P-80 Shooting Star was designed by their Advanced Development Projects Division in Burbank. Strong smells from a nearby factory wafting int their tent made R&D workers think of the foul-smelling X factory in Al Capp’s Li’l Abner.

Other projects include Google X Lab, or the one set up by Steve Jobs to develop the Macintosh computer located behind the Good Earth restaurant in Cupertino.

12

Skunk Works

Id the celebrity backing this charity

Reach Out World Wide (ROWW) - consisting of skilled volunteers - is a non-profit registered organization. While part of a relief team responding to the massive earthquakes that devastated Haiti on January 12, 2010; Actor/Producer X saw a gap between the availability of skilled resources and the requirement for such personnel in post-disaster situations. Following the trip he contacted a group of his friends to assist him in forming ROWW with the purpose of filling this unmet need.

Roger Rodas was the CEO of Always Evolving, a Valencia-based high-end vehicle performance shop owned by X. Rodas became X’s financial adviser in 2007 and helped establish ROWW.

13

Paul Walker

The licensed brew exists at Universal Studios Orlando, but now Starbucks has begun offering the frothy beverage X on its ‘secret menu’. It would be available during the holiday season only since its key ingredient toffee nut syrup is not available all year-round.

It is available as a cold X Frappucino or a Hot X Latte.

For bonus points, what is concept behind the ‘secret menu’?

14

Butterbeer, from Harry Potter

Starbucks employees can make anything on the secret menu as long as you know the recipe for it, which is thankfully available online

This effect refers to auditors performing more careful due diligence when auditing companies in order to prevent accounting errors. This extra level of accounting scrutiny often leads to companies restating earning even though they have not necessarily intentionally misrepresented material accounting information.

It takes its name from the accounting firm X, which was indicted in a number of accounting scandals in relation to the Enron collapse. It usually occurs as a result of change in accountants.

15

Andersen Effect

Infinite BounceANTI-CLOCKWISE

This product was first made for women in 1937. It was manufactured by the Shulton Company that was founded by William Lightfoot Schultz.

The early product was developed around a colonial theme.

Connect Grand Turk, Friendship, Wesley, Salem, Birmingham and Hamilton to the product.

1

Old Spice sailing ships

It is an investment strategy in which one investor allows a second investor to control where and how to invest the capital. The X investment will usually be used when one of the parties lacks the ability of confidence to invest for themselves. The strategy will place trust in someone else’s ability to gain profits.

2

Sidecar investment The word "sidecar" refers to a motorcycle sidecar; the person riding in the sidecar must place his or her trust in the driver's skills. This differs from coattail investing, where one investor mimics the moves of another. 

Apples have become a symbol for the X company.

The story behind it is that X put out a bowl of apples at the reception of his office when he opened his door in the middle of the Great Depression. People were skeptical about opening in the middle of the depression and said that it wont be long before X would be selling apples on the street.

Apples continue to be a symbol of X’s hospitality and success throughout the years.

3

Leo Burnett

Pics from the X museum. What is the vault guarding?

4

The secret recipe to make Coca-Cola

What did they do?In 2010, to achieve a uniform look among their airhostesses, Indigo enforced a bizarre policy.

“We wanted the crew to have a young and international look,” explained stylist Ambika Pillai, who has been grooming the Indigo crew since its inception four years ago. “Long hair or hair buns would not go with the image,’’ she said.

There was some initial resistance to the policy. “You can’t force a person,” the source added, though Pillai claimed she has not received any complaints from the crew.

5

Made to wear wigs

Back in 2003 when X was in production, Universal bowed to incredible pressure from fans and released early footage of the special effects. The plan was to get the fans talking and build up word-of-mouth. However, the special effects were in the early stages and were so bad that the buzz it generated killed any chance the film had. The same happened to Catwoman with the early look at Halle Berry's outfit.

What is this effect called?

6

The Hulk Effect

ID the character/book The X curve is a chart plotting the (positive) relationship between inequality and intergenerational social immobility in several countries around the world.

The curve plots "intergenerational income elasticity"—i.e. the likelihood that someone will inherit their parents' relative position of income level—and inequality in the United States and twelve other developed countries, though some versions of the curve include developing countries.

The name of the curve refers, somewhat ironically, to a character from a famous novel who shows a high degree of mobility, rising from being a bootlegger, to leading the Long Island north shore social set

7

Jay Gatsby from the Great Gatsby

What is special about this drink?

A Lithuanian brand - Stakliskes holds the patent for manufacturing this drink.

It is soon going to be launched in India.

What is special about this drink and its connection to India?

8

Madhu Madya, honey-based alcoholic drink

Based on a recipe mentioned in the Rig-Veda

Name the person or the brand

This company was set up in 1938 and named after its founder. It manufactured parts for gas masks during World War II. After the war, its founder turned attention towards making a peace time product. While doing so, he discovered a way of turning polyethylene slag , a byproduct of crude oil refinement, into a strong, resilient, grease free plastic and gave it his name.

9

Earl S Tupper, Tupperware

Put funda You’ve heard of word of mouth publicity. What is word of thumb publicity/marketing?

10

Marketing through SMS

Name the brand This brand's label, which originated in 1880s, was redesigned in 1930 with a prominent red star. After the Second World War in 1951 in many countries the red star - due to its association with communism - was changed from red to white with only a small red border. It became completely red again in the early 1990s after Perestroika.

11

Heineken Beer

Connect

12

Films produced by crowdsourcing finances

I am – raised through social media. Share in profits and mentioned in credits

Raghu Romeo – buying shares on website

Manthan – AMUL coop society funded

Lucia – through facebook

What is cross badging? Examples:

13

Same car, different brand

Cross badging is the auto world’s equivalent of older wine in a new bottle. It is a strategy used globally in the auto sector by group companies or partners sharing the same car or platform with minor engineering changes.

This strategy has miserably failed in India

It is a term for a corporate-takeover strategy with which a third party poses as a white knight to gain trust, but then turns around and joins with unfriendly bidders.

It is named after one of the most frightful and ambitious characters whose success lies in the ability to deceptively appear noble and virtuous

14

Lady Macbeth strategy

Sitter Gillis Lundgren, a draughtsman wanted to fit a table, sold under the brand name Lovet, into his car. In order to do so, he cut off the legs off his table and then reassembled the table at home. He then discussed the idea with his employers which then built its entire business around the concept, launching its first piece in the mid 1950s. Name the company he worked for.

15

IKEA He introduced Flat pack furniture

Tie Break

In business parlance, what is meant by a Mexican Raise?

Slang for a better job but no increase in salary