Dine America
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Presentation on how to listen to customers and adapt your restaurant to better serve them.
Transcript of Dine America
- 1. Effective Use of Marketing Data
Chris Stiehl & Henry DeVries
StiehlWorks & New Client Marketing Institute
September 21, 2009
2. What Well Cover Today
- Why should we care about this topic?
3. How do we uncover the Voice of the Diner? 4. What can we do with the Voice of the Diner once we have it? 5. What other Voices might we listen to? 6. What examples of this type of work do we have?
