Infographic Brand Engagement CONTENT MATTERS WE Asia-Pacific Impact of Digital Storytelling 2014
Digital storytelling for public engagement · Digital storytelling for public engagement Dr...
Transcript of Digital storytelling for public engagement · Digital storytelling for public engagement Dr...
www.netskills.ac.uk
Digital storytelling for public engagement Dr Caroline Ingram Chris Thomson
What do we mean by digital storytelling? "Are you ready?" by ssh CC-BY http://flic.kr/p/27LUj
What is digital storytelling?
© Netskills 2013
What do we mean by digital storytelling? Based on Centre for Digital Storytelling (CDS)
method Personal Authentic Controlled by the storyteller
What is digital storytelling?
© Netskills 2013
The format
Short – 2-3 mins Recorded voiceover Still images – enhanced with subtle effects Text Optional music & sound effects Minimal use of video
What is digital storytelling?
© Netskills 2013
Stories for public engagement
https://vimeo.com/45072236
What is digital storytelling?
© Netskills 2013
Stories about public engagement
http://youtu.be/emvVToYIOhQ
By Adam Jones: http://flic.kr/p/6KqjEP
Writing stories to engage
What is digital storytelling?
© Netskills 2013
Why use stories?
Intuitive form of communication Memorable Persuasive Audience as active participant A window onto bigger things…
By Luis Argerich: http://flic.kr/p/6tW3ka
Writing for digital storytelling
By Andrés Nieto Porras: http://flic.kr/p/99rwUV
What is the story really about?
"Saving the world!"
By NASA Goddard Space Flight Centre: http://flic.kr/p/ceLYvE
Journeys By Chalky Lives: http://flic.kr/p/5oLpDA
Defeating the dragon
By d FUKA: http://flic.kr/p/aQs2o
Above all, change By Jay-P: http://flic.kr/p/pFUjp
By Ellenvd: http://flic.kr/p/9tJf2v
Tell someone the story
By Johnathan Nightingale: http://flic.kr/p/cd3WpL
What actually happened?
Who did it happen to?
By Olivier Bacquet: http://flic.kr/p/5L3xpz
Talk about emotions
"Heart of Light" by Emmanuel Huybrechts CC-BY http://www.flickr.com/photos/ensh/3440275790/
By JD Hancock: http://flic.kr/p/6qLxSy
Tell small stories to make a big point
What is digital storytelling?
© Netskills 2013
Where are your stories?
What "journey" are you on? Is there a "dragon" you're trying to overcome? A particular moment/event How does it point to the bigger picture? Who is the best person to tell the story?
What is digital storytelling?
© Netskills 2013
Different styles of digital storytelling Interactive
– http://highrise.nfb.ca/ – http://storygami.co/ontheline/
Map-based stories – http://e.nagasaki.mapping.jp/
Social media stories – http://storify.com
"Distributed" stories – http://www.madeinmind.co.uk/
What is digital storytelling?
© Netskills 2013
Resources
http://bit.ly/netskills-engage2013