Digital Curation: What it Means to Affiliates
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Digital Curation what it means to affiliates Scott Jangro Affiliate Summit West 2012
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As consumers of content online, we know that there is simply too much of it. How do we know we’re reading the best information? That’s the role of a curator, and many of us are curators already.Experience level: BeginnerTarget audience: Affiliates/PublishersNiche/vertical: ContentScott Jangro, President, MechMedia, Inc. (Twitter @jangro)
Transcript of Digital Curation: What it Means to Affiliates
Digital Curationwhat it means to
affiliatesScott Jangro
Affiliate Summit West 2012
Why are you here?
Photo: Boston Public Library
What is Digital
Curation?
Photo: Magnify.net
Photo: MasterNewMedia.org
Why is CurationImportantNecessaryCritical?
Random Specific
Curation
Information Discovery Spectrum
Aggregation is not Curation
Photo: thehaas
Choose a Topic
Photo: desiitaly
Create a Profile of Your Ideal
FanPhoto: bobjagendorf
Discover Great Content and Organize
itPhoto: uwehermann
Publish and
DistributePhoto: cazatoma
Engage With Your Audience
Photo: stijnbokhove
What audience can you build?
