Digital Core Technologies Pvt. Ltd.ProfileSept, 2014

Agenda• Vision & Mission of the Organization• Team / Management• “Digital Core” difference• Design Service Portfolio

– Model– Team Expertise

• Embedded Software• Embedded Hardware• RTL/ Embedded Logicware

Vision Statement

To significantly and positively impact the quality of products and services of Information & Communication Technology

organizations – through comprehensive upstream reinforcements in skills and designs.

Mission Statements

To create a highly skilled employment-ready workforce for Information & Communication Technology organizations,

through expert real-world training programs and live work-environment simulations, built on ‘Quality’ – by Design.

To accelerate successful deployment of products and services for client organizations through robust design services –

focused on implementation, built on strong and uncompromising fundamentals.

Who We Are

• A Team of Industry Experts with– A passion for Embedded Systems Technologies– 8 to 35+ Years of System Design and Product Experience– Core Competencies in the domains of:

• Design Services– From Requirements to Deployment

• Product and Service Lifecycle– Planning, Design, Development, Implementation and Support

• Diverse, yet focused skillset– System Software, Hardware, RTL/Logic

Leadership Team• S Thomas (CEO and Director)

– Experience• 26+ years of Industry and Academic experience in Embedded Systems

– 2009 – 2014: CTO, VVDN Technologies Pvt Ltd.– 2005 – 2009: Head, Kochi Design Centre, GDA Technologies, Kochi– 2001 – 2005: Sr. Manager, GDA Technologies Inc., San Jose, CA, USA– 1999 – 2001: Head of Dept., Electronics Eng., CUSAT, Kochi– 1991 – 1999: Principal Design Engineer, CEDTI , Calicut – 1988 – 1991: Executive Engineer, ITI Ld. Bangalore

• Executive Dev. Program, University of Warwick, UK• M Tech. (Electronics Design & Technology) from CEDT, IISC, Bangalore• B. E (E&C), Mysore University• Senior Management and Technical positions

– Product Development, Customer Management, R & D services, Competency Development

– Expertise• System Design, Project / Product/ Process development and management, Corporate training

Leadership Team• S Thomas

– Experience Highlights• Started Kochi Design Centre for GDA Technologies USA, recruited and trained

new graduates to become a highly productive team (2005)– Successfully developed complex ATCA blades, HD IP Camera, (and other solutions)

locally, for customers in USA/Japan within the 1st year– Team successfully completed board designs of up to 22 layer PCBs, with various high

speed interfaces like PCIe, XAUI, DDR2/3, ARM based SoCs etc. • As CTO of VVDN Technologies built a strong team of embedded system designers

(Hardware, Software & RTL/ FPGA). – Guided teams to execute various turn key projects such as IP Camera (Complete

product), AVB compliant camera system for car, Managed Ethernet switches/CPE/Wi-Fi AP, HD-SDI DVR, Machine vision camera with very low latency etc.

Leadership Team• S M Balasubramaniyan (Director and Chief Mentor)

– Experience• 35+ Years of Comprehensive Industry Experience in the domains of Telecom and Quality Assurance• Held responsible and Senior management positions in Product Development, Customer Management,

R&D Services and Competency development• Local and global exposure in senior management roles, Board positions and close interactions with

professional bodies, academia and International conferences– 2014 – Business Excellence Mentor for IT organizations and professional bodies– 2013 – Mentor, CII – Institute of Quality, Bangalore – 1995 – 2012: Vice President, Wipro Technologies– 1979 – 1995: Deputy Chief Engineer, ITI Ltd. (Switching R&D) Bangalore.

• Executive Development Program, IIM, Bangalore• M Tech. (Electrical Eng.), IIT, Madras• B. E (Electronics & Communications), College of Engineering, Guindy, Chennai

– Expertise• Telecom, R&D/Product Development, Customer Management, Quality Assurance..

The ‘Digital Core’ Difference• “Quality by Design” achieved through

– “RequireD” process based on • Requirement Driven Design• Design Driver development• Requirement driven Testing• UML based analysis and design modelling

– Engineering Team with • High ‘Design IQ’• Decades of Industrial experience in embedded system industry• Experience at multinational product / service industries• Good Knowledge & skills on technology, tools and practises

Design Service Portfolio Overview

Design Services

Design Service Model • Features

– Complete Product Life Cycle Support

– Use Case & Test Case driven design

– “Quality by Design”– Close interaction with

customer team to ensure solution meets all requirements.

– Team with amble Industrial experience & Design Skills

– HW/ SW/ RTL Co-Design expertise

Team Expertise• Embedded Hardware

– High speed / High density Board design• Signal integrity, Thermal compliance• DFx, Standard compliances etc.

– Processors/ SoC• 64/32-bit ARM, PPC, MIPS, Media SoCs, PSoCs

– Memory Interfaces• DDRx, RLDRAM, TCAM, QDR, FLASH

– Peripheral Interconnects• PCIe, USB2/3, SATA, SAS, High Speed Back plane

– High-speed Network Interfaces• Ethernet: xGMII, X(L)AUI, XFI, CAUI, xFP, Wi-Fi, BT

– Media Interfaces• HDMI, BT656, BT11200, MIPI, HD-SDI

– System platform/Form factor• ATCA, OCP, AMC, ATX, SSI

Team Expertise• Embedded Software

– Processor• 32/64-bit ARM, PPC, MIPS, x86

– Toolchain and Firmware• GNU GCC, LLVM with GLIBC, Newlib,

uCLIBC• U-Boot, UEFI, Trusted Firmware, Secure-

Boot

– Kernel and OS• Linux / Android, FreeBSD,• uCOS, RTOS

– BSP and Frameworks• Device Driver frameworks, Boot

optimization, Power management,• Memory Management

– IO Interface drivers• PCIe, X/EHCI USB, BT, Wi-Fi, Ethernet,

Audio/Video• Parallel /Serial Flash NOR, NAND

– SoC Interface drivers• Networking, Storage, Security/Crypto

– Debuggers• GDB, LTTNg, perf, blktrace, oprofile,

systemtap, Valgrind,ftrace,JTAG,BDA

– Application Stacks, Benchmarks• TCP/IPv4 ,IPV6 , IPSEC, Open-SSL

– Virtualization• Linux-KVM, Containers, XEN

– Distributions• Embedded (Yocto compatible) and

standard Server models• Licensing considerations GPL, BSD, Apache

variants

Team Expertise

• RTL/ Embedded Logic-Ware– HDL: VHDL/ Verilog – Xilinx / Altera FPGA Development tools– Embedded Logic development

• Analysis, Design, Synthesis, Validation,..• Custom Glue logic• Memory controller: SRAM, Flash, DRAM• Interface/ Protocol: PCIe, BT656/1120, HD-SDI, …

Team Expertise

• Product / System Design– Complete Product Dev. Life Cycle : From Concept to Deployment

• Networking & Telecom Products..• Security/ Machine Vision (IP) cameras • Silicon Validation/ Reference/ Development platforms• Mobile reference/ Development platforms,

– U-Boot/BSP, OS, Driver porting / customization– Performance validation, optimization, verification– HW, RTL, SW, FW – Co-Design – Requirement Analysis, Technology evaluation, Architecture design

Contact :Web: www.dicortech.comEmail: info@dicortech.comPhone: (+91) 9447 780 784