DIALOGUE Paul Stork

PAUL @FABRIQUE industrial design engineer partner at Fabrique multidisciplinary design agency brands, design & interaction the Netherlands 25 museum projects in the past 10 years Rijksmuseum.nl is the latest

ARCHEON 2013-4-23 2

JUST BACK FROM MW2013

ARCHEON 2013-4-23 3

CASES

RIJKSMUSEUM

SHORT VIDEO

ARCHEON 2013-4-23 6

FOCUS ON IMAGERY

ARCHEON 2013-4-23 7

SUPER SIMPLE

ARCHEON 2013-4-23 8

PARTICIPATION

ARCHEON 2013-4-23 9

TABLET FIRST

ARCHEON 2013-4-23 10

AND RESPONSIVE

ARCHEON 2013-4-23 11

EXTREME RESULTS Average visiting time 9 min (iPad 14 min) Average pages per visit 8 (iPad 10) 1,8 million unique visitors in less than 6 month Lots of media attention More than 65.000 studios created 170.000 images downloaded Extreme stability (peak of 85.000 visits/day) Prize winning (golden Spin award, Best of the Web at Museums and the Web 2013) ARCHEON 2013-4-23 12

MADURODAM

LIVING THE SMALL SCALE

ARCHEON 2013-4-23 14

IMPORTANT STUFF UP FRONT

ARCHEON 2013-4-23 15

THEMES

STATISTICS, SECRETS AND LIES If your website is not tablet friendly you will measure low tablet usage Is 3 min visit duration good enough? IOS is used enormously but sold less Tablet statistics during tv time (we measured more tablet than desktop users during tv program) So go tablet first, go ipad (for now) Be responsive and adapt

ARCHEON 2013-4-23 17

SCRUM

ARCHEON 2013-4-23 18

GET AGILE, BUY THE BOOK

ARCHEON 2013-4-23 19

REACH OUT AND TOUCH

ARCHEON 2013-4-23 20

COMMUNICATING IS LISTENING

ARCHEON 2013-4-23 21

SO REACH OUT AND TOUCH @PaulvanFabrique Paul@fabrique.nl www.fabrique.nl Book "get agile" by Pieter Jongerius ea is sold at Amazon

ARCHEON 2013-4-23 22

ARCHEON 2013-4-23