CrowdsourcingDerek Powazek

This is the first slide.

“Crowdsourcing is the act of taking ajob traditionally performed by a

designated agent (usually anemployee) and outsourcing it to anundefined, generally large group ofpeople in the form of an open call.”

– Jeff Howe

“I find the term ‘crowdsourcing’incredibly irritating. Any company

that thinks it’s going to build a site byoutsourcing all the work to its users …

completely misunderstands what itshould be doing.”

– Jimi Wales

en.wikipedia.org/wiki/Crowdsourcing

Community with a Point

fray.com/geek

fray.com/issue2

Wisdom of CrowdsJames Surowiecki is a genius.

Interface is Everything

newsassignment.net

Avoiding Groupthink

Design for Selfishness

flickr.com/photos/tags/apple/clusters

Scores Create Games

favrd.com

The Heisenberg Problem

flickr.com/explore/interestingness

flickr.com/explore/interestingness

Clear Purpose

Give Good, Get GoodThis is the last slide.

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