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    Demand and Supply:Concepts and Applications

    Demand and Supply: Concepts and Applications

    Outline

    History of Demand and Supply

    Law of Demand and Demand Curve Derivation

    Law of Supply and Supply Curve Derivation

    Equilibrium

    Shift in Demand and Supply Curve

    Interaction between Demand and Supply

    Applications: Interest Rate and Exchange rate.

    Case Study

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    History of Demand and Supply

    Adam Smith(1723-1790)

    Relative price of a good was determined by

    relative labor costs

    Demand/supply curve are horizontal

    This is partly correct explanation

    During Smiths time, the primary costs of

    producing goods were associated mainly with

    labor.

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    History of Demand and Supply (continued)

    David Ricardo (1772-1823)

    Law of diminishing returns

    Upward sloping supply/demand curve

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    History of Demand and Supply (continued)

    Alfred Marshal (1842-1924)

    Marginalism

    Willingness to pay declines: diminishing

    marginal utility

    Increasing marginal costs: law of diminishing

    returns

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    Definition of Demand

    An economic principle that describes a

    consumers desire and willingness to pay a

    price for a specific good or service.

    Latent Demand

    Effective Demand

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    The Law of Demand

    The law of demandholds that other things

    equal, as the price of a good or service rises, its

    quantity demanded falls.

    The reverse is also true: as the price of a good or

    service falls, its quantity demanded increases.

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    Demand Curve

    The demand curve has a negative slope, consistent withthe law of demand.

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    Downward Sloping

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    Movements Along Demand Curve

    Quantity

    Price

    P2

    Q2 Q1 Q3

    P1

    P3

    Price increase moves usleftwardalong demandcurve

    Price decrease moves usrightwardalong demandcurve

    Demand and Supply: Concepts and Applications

    The Law of Supply

    The law of supply holds that other things equal,

    as the price of a good rises, its quantity

    supplied will rise, and vice versa.

    Why do producers produce more output when

    prices rise?

    They seek higher profits

    They can cover higher marginal costs of production

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    Supply Curve

    The supply curve has a positive slope, consistent withthe law of supply.

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    Upward Sloping

    Equilibrium

    In economics, an equilibrium is a situation in

    which:

    there is no inherent tendency to change,

    quantity demanded equals quantity supplied, and

    the market just clears.

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    Equilibrium

    Equilibrium occurs at a price of $3 and a quantity of 30

    units.

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    Eqm (P,Q)=(3,30)

    Shortages and Surpluses

    A shortage occurs when quantity demanded

    exceeds quantity supplied.

    A shortage implies the market price is too low.

    A surplus occurs when quantity supplied

    exceeds quantity demanded.

    A surplus implies the market price is too high.

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    Income: Factors That Shift The Demand

    Curve

    An increase in income has effect of shiftingdemand for normal goods to the right

    However, a rise in income shifts demand forinferior goods to the left

    Examples: Lemon (used Car), health clubmemberships, etc.

    A rise in income will increase the demand for anormal good, and decrease the demand for an

    inferior good.

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    Wealth: Factors That Shift The Demand

    Curve

    Your wealthat any point in timeis the total

    value of everything you own minus the total

    dollar amount you owe

    An increase in wealth will

    Increase demand (shift the curve rightward) for anormal good

    Decrease demand (shift the curve leftward) for an

    inferior good

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    Prices of Related Goods: Factors that Shift

    the Demand Curve

    Substitutegood that can be used in place of someother good and that fulfills more or less the same

    purpose, e.g., tea and coffee.

    A rise in the price of a substitute increases the demand for a

    good, shifting the demand curve to the right

    Complementused together with the good we areinterested in, e.g., sugar and tea.

    A rise in the price of a complement decreases the

    demand for a good, shifting the demand curve to the

    left

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    Other Factors That Shift the Demand Curve

    Population As the population increases in an area

    Number of buyers will ordinarily increase

    Demand for a good will increase

    Expected Price An expectation that price will rise (fall) in the future shifts the current

    demand curve rightward (leftward)

    Tastes Combination of all the personal factors that go into determining how a

    buyer feels about a good When tastes change toward a good, demand increases, and the demand

    curve shifts to the right

    When tastes change away from a good, demand decreases, and thedemand curve shifts to the left

    Demand and Supply: Concepts and Applications

    Shift in the Demand Curve

    This demand curve has shifted to the right. Quantitydemanded is now higher at any given price.

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    Shift Rightward

    Equilibrium After a Demand Shift

    The shift in the demand curve moves the market

    equilibrium from point A to point B, resulting in ahigher price and higher quantity.

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    New Eqm (P,Q)=(4,40)

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    Factors That Shift the Supply Curve

    Input prices

    A fall (rise) in the price of an input causes an increase

    (decrease) in supply, shifting the supply curve to the right

    (left)

    Price of Related Goods

    When the price of an alternate good rises (falls), the supply

    curve for the good in question shifts rightward (leftward)

    Technology

    Cost-saving technological advances increase the supply of a

    good, shifting the supply curve to the right

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    Factors That Shift the Supply Curve

    Number of Firms

    An increase (decrease) in the number of sellers

    with no other changesshifts the supply curve tothe right (left)

    Expected Price

    An expectation of a future price increase (decrease)shifts the current supply curve to the left (right)

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    Factors That Shift the Supply Curve

    Changes in weather

    Favorable weather

    Increases crop yields

    Causes a rightward shift of the supply curve for that crop

    Unfavorable weather

    Destroys crops

    Shrinks yields

    Shifts the supply curve leftward

    Other unfavorable natural events may effect all firms

    in an area Causing a leftward shift in the supply curve

    Demand and Supply: Concepts and Applications

    Shift in the Supply Curve

    For an given rental price, quantity supplied is now lowerthan before.

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    Shift Upward

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    Equilibrium After a Supply Shift

    The shift in the supply curve moves the market equilibrium from

    point A to point B, resulting in a higher price and lower quantity.

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    New Eqm(P,Q)=(4,20)

    Price Ceilings & Floors

    Aprice ceiling is a legal maximum that can becharged for a good.

    Results in a shortage of a product

    Common examples include edible oil price.

    Aprice flooris a legal minimum that can becharged for a good.

    Results in a surplus of a product

    Common examples minimum wage for RMG

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    Price Ceiling

    A price ceiling is set at $2 resulting in a shortage of20 units.

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    Upward Pressure on Price

    Price Floor

    A price floor is set at $4 resulting in a surplus of 20units.

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    Downward Pressure on Price

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    Interactions Between Demand and Supply

    Say's law is an economic proposition named

    after the French businessman and economist

    Jean-Baptiste Say (17671832).

    The proposition that "supply creates its own

    demand

    The production of goods will generatesufficient demand to ensure that they are sold.

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    Interactions Between Demand and Supply

    Keynesian economics advocates active demandmanagement policies- monetary and fiscal policy to

    stabilize output.

    It advocates a mixed economy, predominantly privatesector, but with a moderate role of government and

    public sector.

    It lost some influence following the stagflation of the1970s.

    The advent of the global financial crisis in 2007 has

    caused a resurgence in Keynesian thought.

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    Interest Rate Determination

    Interplay between Dd and Ss determines interest rate.

    Money demand refers to the demand by households,businesses and the government, for highly liquid

    assets such as currency and checking accountdeposits.

    Money demand is affected by the desire to buy things

    in the near future, but is also affected by theopportunity cost of holding money.

    The opportunity cost is the interest earnings one givesup on other assets in order to hold money.

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    Interest Rate Determination

    A country's money supply is mostly the amount of

    coin and currency in circulation and the total valueof all checking accounts in banks.

    If interest rates rises, households and businesses

    will likely allocate more of their asset holdingsinto interest bearing accounts (usually not

    classified as money) and will hold less in the formof money.

    Money supply and money demand will equalizeonly at one average interest rate.

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    Interest Rate Determination

    Equilibrium of Money Demand and Money Supply

    MS

    MDr

    r0

    Money

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    Exchange Rate Determination

    In the flexible exchange rate, it is the interplay

    between supply and demand of the foreign

    exchange

    Demand of the foreign exchange : Import

    payments, Foreign debt payment etc.

    Supply of the foreign exchange : Exports,Remittances, FDI, foreign aid etc.

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    Foreign Exchange Market: If Import

    payment rises, others remain same

    ForeignExchange

    Taka perdollar

    80

    73F

    Q3 Q4

    S

    D2

    F'

    D1

    Demand and Supply: Concepts and Applications

    Case study- 1

    US-Iraq War: Impact on Oil andGas Price

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    Using Supply and Demand: The

    Invasion of Kuwait

    Why did Iraqs invasion of Kuwait cause the

    price of oil to rise?

    Immediately after the invasion, United States led aworldwide embargo on oil from both Iraq and

    Kuwait

    A significant decrease in the oil industrysproductive capacity caused a shift in the supplycurve to the left

    Price of oil increased

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    The Market For Oil: Supply Shock

    Inflation

    P2

    D

    E'

    P1E

    Q2 Q1

    S2

    S1

    Barrels of Oil

    Priceper

    Barrel of

    Oil

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    Using Supply and Demand: The

    Invasion of Kuwait

    Why did the price of natural gas rise as well?

    Oil is a substitute for natural gas

    Rise in the price of a substitute increases demand

    for a good

    Rise in price of oil caused demand curve for naturalgas to shift to the right

    Thus, the price of natural gas rose

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    The Market For Natural Gas: Demand

    Pull Inflation

    Cubic Feetof Natural

    Gas

    Price perCubic Footof Natural

    Gas

    P4

    P3F

    Q3 Q4

    S

    D2

    F'

    D1

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    Case study-2Price of Cucumber During Ramadan

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    Demand Pull Inflation

    Price of Cucumber Before Ramadan: 40 Tk.

    Per KG

    Price of Cucumber During Ramadan: Upward

    pressure

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    The Market For Cucumber

    Cucumber

    Price per KG

    50

    40F

    Q3 Q4

    S

    D2

    F'

    D1

    Demand and Supply: Concepts and Applications

    Thank You All

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