Decide Madrid. Online communication and

participation platform at the local level

Towards more open municipalities: peer review and seminar

Sousse, Tunisia, 23-24 October 2019

The Citizen Participation Model

The Madrid City Council’s citizen participation platform

Debates

CitizenInitiatives

Crowd Law

Citizen Voting

ParticipatoryBudgeting

The Citizen Lab: innovation in citizen participation

Local Forums

Communication Strategies in Citizen Participation

Vis

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pro

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@ Köln Studio

Website

Social Networks

_ social networks help us to announce the processes that are opened, to explain the tools of participation and how to use them

Advertisement

campaigns

Storytelling

“The city you want will be the city you want”

“If you can dream it, we can do it”

“Change your city”

“You are the key piece to build Madrid”

Engagement

_ We have a lot of peopleengaged: more than450.000 people registeredin the platform and more than 22.000 followers in oursocial networks

_ we help citizens to promote their proposals with this “publicity kit”

https://decide.madrid.es/mas-informacion/kit-decide

_ we provide some tips like promoting their proposals by using messaging apps, for example.

General Direction of Citizen ParticipationMadrid City Council

Ana Carrillo Pozas @anacarrillop_

Digital Communication and Marketing

@DecideMadridhttps://decide.madrid.es