Citri XenDesktop 4Citrix XenDesktop 4The virtual desktop revolution is here… for everyone

“C i ti ill bSmartphonesSmartphones

“Consumerization will be the single biggest trend 

Home PCsHome PCsg gg

affecting corporate IT    th t 10 ”

Laptops & Laptops & NetbooksNetbooks

over the next 10 years.” 

Traditional ManagementTightl Co pled & CTraditional Management Tools & Processes

Tightly Coupled & Locally Installed

Centralized single instance images

1. Procure1. Procure 8. Retire8. RetireUser ProfileUser ProfileUser ProfileUser ProfileUserUser

2. Image2. Image 7. Back7. Back--upupAppsAppsAppsAppsAppsApps

ProfileProfile

3. Secure3. Secure 6. Maintain6. MaintainDesktop OSDesktop OSDesktop OSDesktop OS

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Desktop OSDesktop OS

4. Deploy4. Deploy 5. Monitor5. MonitorClientClient

Virtualized & &Isolated Desktop

Components

User ProfileUser ProfileUser ProfileUser ProfileUserUser User ProfileUser ProfileUser ProfileUser ProfileUserUser

AppsAppsAppsAppsAppsAppsAppsAppsAppsApps

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Desktop OSDesktop OSDesktop OSDesktop OSDesktop OSDesktop OSDesktop OSDesktop OS

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Virtualized &

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On 6th October Citrix announced XenDesktop 4• Designed, priced and licensed for enterprise-wide desktop

i t li ti

On 6 October Citrix announced XenDesktop 4

virtualisation.• 4 key things to understand:

1. XenDesktop 4 includes complete XenApp functionality and is no longer restricted to delivering applications to a virtual desktop.

2 XenDesktop 4 also includes enhancements to HDX for the best possible2. XenDesktop 4 also includes enhancements to HDX for the best possible high-definition user experience

3. XenDesktop 4 is priced and licensed on a per user or device basis for enterprise wide adoptionenterprise-wide adoption

4. Simple and compelling for customers to trade-up existing XenApp licenses to XenDesktop 4

Citrix XenDesktop 4Fl C t™ d li t h lFlexCast™ delivery technology – right desktop for all desktop user profiles

FlexCast™ delivery technologyMobile Task

kUSER TYPES

LocalVM‐basedDesktops

LocalStreamed

HostedBlade PC

HostedVM‐basedDesktops

Hostedshared

users workers

Virtual apps to installed 

Desktops(Offline) desktops desktops Desktops

(VDI) desktopsdesktops 

Best Desktop for Best Desktop for Every UserEvery User

Hosted Hosted VMVM--based based

Local Local StreamedStreamed

Hosted Hosted Blade PCBlade PC

Hosted Hosted sharedshared

Local Local VMVM--basedbased

Virtual apps Virtual apps IInstallednstalled

desktopsdesktops(VDI)(VDI)

desktopsdesktops desktopsdesktops DesktopsDesktopsVMVM basedbaseddesktopsdesktops(Offline)(Offline)

desktopsdesktops

MOBILE USER GUEST USER OFFICE USER ADVANCEDUSER

OFFICE USER TASK WORKER

No servers No servers No servers 1 user per 60-120 users 300-500 users blade PC per server per server

Online/Offline Online/Offline Online Online Online OnlineCentralized Centralized Centralized Centralized Centralized CentralizedCentralized

Mgmt & Security

Centralized Apps mgmt

Centralized Mgmt & Security

Centralized Mgmt & Security

Centralized Mgmt & Security

Centralized Mgmt & Security

Laptop Laptop Diskless PC, PC, Thin PC, Thin PC, Thinp p p p ,Thin client

,client, Mac, Notebook

,client, Mac, Notebook

,client, Mac, Notebook

By 2013By 2013……………..

G- Gartner

A d i ti h• Any device, anytime, anywhere• HDX™ user experience• FlexCast™ delivery technology• On demand apps by XenApp™

XenDesktop 4

• On-demand apps by XenApp™• Open architecture

• Universal client for IT service deliveryAny device,  y

• Works on PCs, Macs, laptops, netbooks thin clients & smartphones

y ,anytime, anywhere netbooks, thin clients, & smartphones

• Simple, fast, self-service install

• Rich multimedia

• Real-time collaboration

• USB plug-n-playUSB plug n play

• 3D graphics applicationsuser i • Best network performance

• Branch office optimization

experience

• Branch office optimization

90% less bandwidth90% less bandwidth

Citrix HDX Technology Leverages the Entire Delivery System

123

Leverages the Entire Delivery System

HDX in the

1HDX on the

2HDX at the

3

Data CenterNetworkDevice

SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101

New XenDesktop 4 HDX enhancementsNew XenDesktop 4 HDX enhancements

3D Graphics CAD/CAM GIS

Flash multimedia and applications

Webcams and VoIP

3D Graphics – CAD/CAM, GIS

Branch office WAN optimization

HDX MediaStream with Adaptive OrchestrationHDX MediaStream with Adaptive Orchestration

If possible,Render on the endpoint device

Fallback:Server-side rendering in the

datacenter2Inspect Network

2

3

Optimize using HDX Broadcast

InspectEndpoint

31

EndpointInspect Server

HDX MediaStream for FlashLooks great, Less bandwidthHDX MediaStream for Flash

Citrix XenDesktop

VMware View

HDX RealTime

• Webcam support

HDX RealTime

Webcam support• Enhanced audio quality for VoIP

HDX Plug-n-Play

• Advanced multi-monitor configurations

HDX Plug n Play

Advanced multi monitor configurations• Dictation devices• Specialized keyboards

Desktop Virtualization for High-end Graphics UsersHDX 3D for Professional GraphicsDesktop Virtualization for High end Graphics Users

• Power users can now benefit from desktop virtualization

• Only solution that addresses remote workers on the WAN

• 10X better performance on the LAN compared to PCoIPcompared to PCoIP

Any user any device

Any type of virtual desktop

One centrally managed solution

FlexCast™ delivery technology – Future CapabilityLocal VM-based desktops (Offline)FlexCast delivery technology Future Capability

USER PROFILEUSER PROFILE

My Life My WorkSynchronizationSynchronization APPSAPPS

USER PROFILEUSER PROFILEAPPSAPPS

OSOS

XenClientXenClient™™

y f yOSOS

• Bare metal performance • Secure partitioned• Bare metal performance

• Multiple concurrent VMs

• Secure partitioned

• Online & Offline access

• Any hypervisor• Any storage platformOpen y g p• Any endpoint device

Open Architecture

• Integrates with Microsoft infrastructure

Virtual Desktop Infrastructure – Open ArchitectureVirtual Desktop Infrastructure Open ArchitectureHosted on

XenServerHosted on

ESX, vSphereHosted on Hyper-V

XenDesktop 4 pPackaged and priced for enterprise-wide adoption

VDI Edition Enterprise Edition

$

Platinum Edition

$$95

user or device

$225

user or device

$350

user or device

Enterprise-class desktop virtualization with

on demand apps by XenApp™

Comprehensive desktop virtualization solution with

advanced management

Scalable VDI-only implementations

with HDX™ technology on-demand apps by XenApp™and FlexCast™ delivery technology

advanced management and security

with HDX™ technology

Trade-up to XenDesktop 4 - the time is now p pRewarding our loyal customers

• Add desktop virtualization to proven XenApp implementations

• Implement desktop virtualiation at own pace• Continue using XenApp• Continue using XenApp• Save up to 80%

230K C t230K C t230K Customers230K Customers

Trade-up Offer for Customers with SAAvailable until June 30, 2010Trade up Offer for Customers with SA

• 100% trade-up of XenApp licenses• Get 2 for 1

S t 80%• Save up to 80%

• < 100% of trade-up XenApp licenses • Get 1 for 1• Save up to 70%

Repurpose Subscription Advantage budgetp p p g g

Calculate your savingswww.citrix.com/tucalculatorCalculate your savings

The Best Solution, The Best ValueThe Best Solution, The Best Value

• Single solution, ultimate flexibilityB t l ti f ll d kt d• Best solution for all desktop needs

• Best user experiencep

• Proven application delivery and desktop management expertisedesktop management expertise

C stomer ReferencesCustomer References

Alameda County Medical CenterXenDesktop helps IT achieve more with existing staff Alameda County Medical Center

The healthcare safety net for Alameda County, California, with six campuses and approximately y y p pp y2,700 employees• Challenge: Needed a solution for easily building and delivering customized desktops with a

consistent user experience both on and off campus• Solution: Used XenDesktop to deliver tailored virtual desktops to users on any device and

provide policy-based control, to reduce IT’s workload.• Results:.

G t IT ffi i ith t t d• Greater IT efficiency with automated processes • Enhanced security with policy-based controls over user actions• Consistent desktop experience for roaming clinicians

Delivery of “problem” applications as part of the desktop• Delivery of “problem” applications as part of the desktop

“Overall, Citrix enables us to accomplish more with the staff we have. In fact, without the centralized management capabilities of XenDesktop and XenApp, I would need twice as many people.”

D B tt Di t f T h i l S t- Dave Bennett, Director of Technical Support

District School Board of Collier CountyXenDesktop reduces desktop management costs by 50%District School Board of Collier County

Located in southwest Florida, the District School Board of Collier County serves 44,000 students in 50 schools• Challenge: As distributed PC desktops and laptops jumped from 15,000 to 25,000 without an

increase in IT staff, the District School Board of Collier County needed a new approach to desktop administrationdesktop administration.

• Solution: XenDesktop delivered 9,000 thin clients with streamed desktops, with another 8,000 due for rollout. 2,400 HP notebooks in mobile labs with hosted virtual desktop.

• Results:• Results:• Cuts desktop management time in half• Delivers hosted virtual desktops 80 percent faster • Enhances the user experience with instant desktop availability and fast multimedia performanceEnhances the user experience with instant desktop availability and fast multimedia performance• Extends useful life of devices from three to five years

“We set our sights on technologies that would enable us to centrally manage and deliver desktop images We evaluated a number of virtual desktop and desktop streaming solutions and found Citriximages. We evaluated a number of virtual desktop and desktop streaming solutions and found Citrix XenDesktop with provisioning services was the best.”

- Tom Petry, Director of Technology

Emory HealthcareIT is more innovative efficient and cost-effective with XenDesktopEmory Healthcare

Emory Healthcare is the clinical arm of the Robert W Woodruff Health Sciences Center at EmoryEmory Healthcare is the clinical arm of the Robert W. Woodruff Health Sciences Center at Emory University in Atlanta, Georgia. It is the largest health system in the state.

• Challenge: Emory needed to make IT more innovative and efficient to support evolving patient care needs Key goals were cutting the cost of desktop delivery by 50 percent and furthercare needs. Key goals were cutting the cost of desktop delivery by 50 percent and further streamlining information delivery to mobile clinicians.

• Solution: XenDesktop to delivered a centrally managed virtual desktop to power users with full personalization and functionality accessible from any location Desktop streaming was used topersonalization and functionality, accessible from any location. Desktop streaming was used to deliver its picture archiving and communications system (PACS) to workstations.

• Results:• One IT employee can oversee maintenance of 350 desktops• One IT employee can oversee maintenance of 350 desktops• Familiar desktop experience for users on any device• Centralized streaming of PACS application vs. local deployment • Enhanced patient care through on-demand desktop delivery to clinicians

First Flight Federal Credit UnionXenDesktop helps cut IT expenses while company grows rapidly

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First Flight Federal Credit Union is one of the top five fastest-growing credit unions in North Carolina, serving about 38,000 members• Challenge: First Flight’s existing PC desktop infrastructure was creating a roadblock to growth.

The company sought a simple and secure mobility solution for certain employees who used dedicated PCs to run specialized softwarededicated PCs to run specialized software.

• Solution: XenDesktop streams standard Windows® XP and Windows Vista® desktops to HP thin-client devices, and specialized desktops such as a wire transfer solution to dedicated PCs.

• Results:• Results:• Cut IT expenses by up to 6 percent while company grew 50 percent over three years• IT team of three supports 13 locations and 100 staff• Provides high level of security for financial dataProvides high level of security for financial data• Supports use of thin clients for cost savings and reduced administration

“Citrix desktop provisioning is the most remarkable technology. It makes virtual desktops so easy to use – I can’t believe it works as well as it does ”to use – I can t believe it works as well as it does.

- Todd Erickson, Senior VP and Chief Operating Officer

Leicestershire ConstabularyXenDesktop delivers a 30% productivity boostLeicestershire Constabulary

Leicestershire Constabulary provides policing service to the people of Leicester, Leicestershire and Rutland in the UK.• Challenge: Due to the need to travel to an office to complete paperwork, officers experienced a

drain on productivity and delays in reporting crimes and spotting links between cases. This also reduced the time they spent in the communityreduced the time they spent in the community.

• Solution: XenDesktop delivered hosted virtual desktops over 3G wireless connectivity to Panasonic CF19 ToughBook laptops installed in patrol cars across the region. 100 patrol cars were outfitted with 200 more plannedwere outfitted, with 200 more planned..

• Results:• Boosts productivity by 30%• Increases community visibility of officersIncreases community visibility of officers• Expedites information processing to spot links in multiple cases• Consistent performance over GPRS provides satisfying user experience

“Mobile desktop access with XenDesktop not only enhances the way we work but is set to ensureMobile desktop access with XenDesktop not only enhances the way we work, but is set to ensure we are focused on the most important part of our job… protecting the citizens.”

- James Pearce, Information Systems Analyst

Netherlands Ministry of DefenceXenDesktop single instance management simplifies desktop admin.Netherlands Ministry of Defence

The Ministry of Defence of the Netherlands consists of four operational commands. IT support for the ministry and governmental chain partners is internally handled by a single service organization. • Challenge: The Ministry of Defence has created a standard centralized desktop based on

Windows® XP running hundreds of applications but external agencies required expensive network upgrades to achieve reasonable user experiencenetwork upgrades to achieve reasonable user experience.

• Solution: XenDesktop initially delivered the Defence Windows XP desktop, based on one golden image, to about 100 employees a external partner agency. The partner then decided to migrate all 3 000 desktops in 11 locations to XenDesktop using thin clientsmigrate all 3,000 desktops in 11 locations to XenDesktop using thin clients.

• Results:• High user satisfaction • Streamlined IT operations with desktop provisioningStreamlined IT operations with desktop provisioning• High performance over existing bandwidth capability• No disruption of users when performing upgrades and patches“XenDesktop is a perfect fit for the demands of our customers: the look and feel on the desktop hasXenDesktop is a perfect fit for the demands of our customers: the look and feel on the desktop has not changed; there is no need to upgrade expensive network connections; and we are able to add new applications by adjusting the golden image.”

- Danny de Vries, Application Delivery Specialist

Saxon State OfficeEmpower telecommuters with secure, high-performance desktops Saxon State Office

The Saxon State Office for the Environment Agriculture and Geology is located in Dresden GermanyThe Saxon State Office for the Environment, Agriculture and Geology is located in Dresden, Germany.• Challenge: Identified a need to provide telecommuters with an improved work experience at home.

These employees were working offline with locally installed applications on their home PCs and had to import data and documents later in the office via mobile data storage devices.p g

• Solution: With XenDesktop™, telecommuters now receive access to their complete user environment with all applications via the Internet from home. The Windows XP desktops run as virtual machines on XenServer hosts.

• Results:. • Optimizes productivity of telecommuters by delivering a complete desktop• Centralizes and simplifies desktop management • Minimizes storage requirements• Protects data transmitted over the Internet

“The demands on our IT department are continuously increasing, but the number of personnel remains p y g pthe same. With a platform like the Citrix Delivery Center, we are able to react very flexibly and quickly without incurring significant additional work or expense”

- Bert Bohn, Consultant for Information and Communication Technology

Scottsdale Community CollegeXenDesktop helps save $250,000/year in PC hardware updates Scottsdale Community College

Arizona’s Scottsdale Community College is a two-year institution with 800 staff and 11,000 students.y g y• Challenge: Constant spending for new hardware meant no funding was left for advanced

technology or educational software. Students either struggled to afford courseware and powerful devices to run it, or had to come on campus to use a PC.

• Solution: SCC implemented a complete Citrix solution that delivers virtualized applications and desktops via their MySCC Web portal. Citrix® XenDesktop™ delivers two specialized Windows® XP desktops as a service: one for interior design and AutoCAD program students; the other for Business Institute and general student useBusiness Institute and general student use.

• Results:. • Estimated $250,000 in annual savings on hardware updates• Streamlined desktop management and deliveryStreamlined desktop management and delivery• Cost savings for students, who no longer have to purchase courseware • Greater job satisfaction and new skills for IT team vs. performing hardware maintenance

“ ( i ) X D kt l h t i t i ( li ti ) i d th t“… (using) XenDesktop means we only have to maintain one (application) version — and that administration is done in the datacenter instead of on the end devices.”.”

- Dustin Fennell, CIO Scottsdale Community College

Swisscom IT Services AGXenDesktop cuts cost of providing desktops to external developersSwisscom IT Services AG

Swisscom IT Services, a strategic subsidiary of Swisscom Switzerland, is not only responsible for h i f i h l f i i h l 20 000 l b l idthe information technology of its parent company, with nearly 20,000 employees, but also provides outsourcing services for large Swiss corporations from all industries.• Challenge: To give external programmers in Madrid and Munich access to internal resources,

Swisscom IT Services needed a solution that could avoid the high costs including leased linesSwisscom IT Services needed a solution that could avoid the high costs – including leased lines, support and daily replication of 2GB to 5GB of data -- and security issues of physical PCs.

• Solution: Swisscom IT Services combined Citrix Access Gateway™, for secure Web access, which was already established in the company; and Citrix® XenDesktop™, Advanced Edition, forwhich was already established in the company; and Citrix® XenDesktop , Advanced Edition, for virtualized delivery of developer desktops.

• Results:. • Avoids high cost of providing traditional desktops to external developers• High performance comparable to physical PCs• Safeguards intellectual property • Flexibility to integrate new developers

“With Citrix XenDesktop we were able to fulfill user requirements: the developers confirmed that the performance of the virtualized desktop is comparable to that of a locally installed desktop.”

- Patrick Kaeslin, Head of Front End Engineering

University of Texas Medical BranchXenDesktop cuts IT costs and provides a rich user experienceUniversity of Texas Medical Branch

The University of Texas Medical Branch (UTMB) in Galveston is a healthcare complex with seven y ( ) phospitals and a variety of specialized clinics, centers and institutes, including a medical school, staffed by 13,000 employees• Challenge: The organization wanted to implement thin clients to lower support costs and

h d i t H it i t t t id i t t i h i thhardware maintenance. However, it was important to provide a consistent, rich experience on the thin devices so users would not object to giving up their PCs.

• Solution: Hurricane Ike was the catalyst in UTMB’s adoption of XenDesktop. While offices were closed PC users needed a complete Windows® desktop experience By quickly rolling outclosed, PC users needed a complete Windows® desktop experience. By quickly rolling out XenDesktop, the IT team provided that experience to PC users during the hurricane’s aftermath.

• Results:. • Reduces hardware and administrative costs of distributed PCsReduces hardware and administrative costs of distributed PCs• Slashes storage requirements for virtual desktops• Provides a high-quality experience on thin devices

“XenDesktop came to our rescue for business continuity during the hurricane and now it’sXenDesktop came to our rescue for business continuity during the hurricane, and now it s becoming a critical part of our desktop infrastructure.”

- Landon Winburn, Software Systems Specialist, University of Texas Medical Branch

Campbell Union High School DistrictSaves $250,000 per Year with Citrix XenDesktopCampbell Union High School District

Campbell Union High School District is located in Silicon Valley, serving more than 7,600 students p g y gacross seven campuses.• Challenge: Campbell Union High School District first explored desktop virtualization as a way to

help bring down skyrocketing hardware and IT management costs.• Solution: Desktop virtualization with Citrix XenDesktop gives Campbell Union the ability to

manage all desktops centrally in the datacenter. Applications are installed, upgraded and patched once, then securely delivered over the network to any device, including PCs, Macs, laptops netbooks and thin clientslaptops, netbooks and thin clients.

• Results:. • Savings on one year’s replacement cycle of $250,000. • Extending computer lifecycles by turning any old machine into a low-cost thin clientExtending computer lifecycles by turning any old machine into a low cost thin client. • Students have a rich, high-definition experience, even with older PCs and laptops.”

“Campbell Union is leading the way in demonstrating that virtual desktops can improve security, simplify management and save hundreds of thousands of dollars all while improving studentsimplify management and save hundreds of thousands of dollars, all while improving student access to technology-based educational instruction. And when it comes to desktop virtualization, no solution on the market is more proven than XenDesktop.”

- Charles Kanavel, director of technology

XenDesktop 4 Features and EditionsVDI

EditionEnterprise

EditionPlatinumEdition

HDX MediaStream HDX RealTime

HDX™ User Experience HDX Plug-n-Play HDX Broadcast HDX 3D HDX IntelliCache

FlexCast™ Delivery Technology

Hosted VM-based Desktops (VDI )Hosted Blade PC Desktops Hosted Shared Desktops Local Streamed Desktops pVirtual apps to Installed Desktops Local VM-based Desktops (offline) * *

On-Demand Apps by XenApp™ App Delivery (streamed/hosted)S lf S i E t i A St

pp y ppSelf-Service Enterprise App Store

Any Device, Anytime, AnywhereMultiple endpoint platforms Citrix Receiver

Open ArchitectureAny hypervisor

Open ArchitectureAny storage

* - Planned functionality