Daimler Trucks at a Glance

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Daimler at a Glance.

Employees (31.12.)

2010 2009

Total 260,100 256,407

Germany 164,026 162,565

United States 18,295 17,697

Rest of World 77,779 76,145

By divisions

Mercedes-Benz Cars 96,281 93,572

Daimler Trucks 71,706 70,699

Mercedes-Benz Vans 14,557 15,226

Daimler Buses 17,134 17,188

Sales Organization 48,299 47,625

Daimler Financial Services 6,742 6,800

Amounts in millions of EUR

2010 2009

Revenue 97,761 78,924

Western Europe 38,478 36,458

thereof Germany 19,281 18,788

NAFTA 23,582 19,380

thereof United States 20,216 16,569

Asia 19,659 12,435

thereof China 9,094 4,349

Other markets 16,042 10,651

By divisions

Mercedes-Benz Cars 53,426 41,318

Daimler Trucks 24,024 18,360

Mercedes-Benz Vans 7,812 6,215

Daimler Buses 4,558 4,238

Daimler Financial Services 12,788 11,996

Amounts in millions of EUR

2010 2009

EBIT 7,274 -1,513

Value Added 2,773 -4,644

Net prot (loss) 4,674 -2,644

Earnings (loss) per share (in EUR) 4.28 -2.63

Investment in property, plant and equipment 3,653 2,423

Research and development expenditure 4,849 4,181

D a i m l e r

a t a G l a n c e

The company’s founders, Gottlieb Daimler and Carl Benz, made

history with the invention of the automobile in the year 1886. 125

years later, in the anniversary year of 2011, Daimler AG is one of the

world’s most successful automotive companies. With its divisions

Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler

Buses and Daimler Financial Services, the Daimler Group is one

of the biggest producers of premium cars and the world’s biggest

manufacturer of commercial vehicles with a global reach. Daimler

Financial Services provides its customers with a full range of auto-

motive nancial services including nancing, leasing, insurance and

eet management.

As an automotive pioneer, Daimler continues to shape the future of

mobility. The Group applies innovative and green technologies to

produce safe and superior vehicles which fascinate and delight itscustomers. With the development of alternative drive systems, Daimler

is the only vehicle producer investing in all three technologies of

hybrid drive, electric motors and fuel cells, with the goal of achieving

emission-free mobility in the long term. This is just one example of

how Daimler willingly accepts the challenge of meeting its responsi-

bility towards society and the environment.

Daimler sells its vehicles and services in nearly all the countries of

the world and has production facilities on ve continents. In addition

to Mercedes-Benz, the world’s most valuable automotive brand,

Daimler’s brand portfolio includes smart, Maybach, Freightliner,

Western Star, BharatBenz, Fuso, Setra, Orion and Thomas Built Buses.

The company is listed on the stock exchanges of Frankfurt and

Stuttgart (stock exchange symbol DAI). In the year 2010, the Daimler

Group sold 1.9 million vehicles and employed a workforce ofmore than 260,000 people; revenue totaled €97.8 billion and EBIT

amounted to €7.3 billion.



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M a n a g e m e n t

T e a m

Management Team

of Daimler Trucks.

Frank Lindenberg

responsible for Finance

& Controlling, Business-

& Product Planning

Andreas Renschler

Member of the Board of Management

of Daimler AG, responsible for

Daimler Trucks and Daimler Buses

Hubertus Troska

responsible for the

Europe/Latin America

Region and the vehicle

brand Mercedes-Benz

Martin Daum

responsible for the

NAFTA Region and

the vehicle brands

Freightliner, Western

Star and Thomas Built

Buses

Dr. Albert Kirchmann

responsible for the Asia

Region and the vehicle

brand Fuso

Georg Weiberg

responsible for Truck

Product Engineering

Stefan E. Buchner

responsible for Procure-

ment Trucks & Buses

and Truck Powertrain

Operations & Manufactu-

ring Engineering



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Key Figures of Daimler Trucks.

Employees (Dec. 31) 2010 2009

Total 71,706 70,699

Germany 28,288 28,582


Rest of World 31,609 31,091

Amounts in millions of EUR 2010 2009

EBIT 1,323 -1,001

Revenue 24,024 18,360

Investment in property, plant and equipment 1,003 597

Research and development expenditure 1,282 1,116

Sales (units) 2010 2009

Total 355,300 259,300

Western Europe 55,400 44,300

Germany 30,300 25,000

United Kingdom 5,800 3,800

France 6,100 4,900

Italy 2,300 1,800

NAFTA 76,700 61,700


Latin America (excluding Mexico) 58,200 37,100

Brazil 44,300 30,500

Asia/Australia 126,300 93,000

Japan 24,800 42,000

1 Group sales (including leased vehicles)

D a i m l e r T r u c k s

K e y F i g u r e s

Market position.

2010 (in %)

MDT/HDT – Western Europe

24.3

DAF

Volvo

Scania

Iveco

17.2

13.7

11.4

10.2

10.2

MAN

MDT/HDT – Brazil

29.3VW

Ford

Volvo

Scania

27.4

16.4

10.0

9.5

Mercedes-Benz

Mercedes-Benz

Renault

9.8

Iveco6.9

Source: Daimler Trucks

Trucks – Japan

Isuzu

Fuso

Toyota

23.0

19.8

7.9

Hino

36.7

UD Trucks

6.7

Buses – Japan

29.9Hino

Fuso

Toyota

22.1

17.9

15.4Isuzu

Nissan

10.1

UD Buses

4.7

Class 6 - 8 – NAFTA

31.6

Kenworth

Peterbilt

31.0

11.4

8.2

Navistar International:

Daimler Trucks North America

Volvo

5.9

Mack

4.8

Ford:

4.0

Hino

1.8



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Daimler Trucks –

Global Growth. D a i m l e r T r u c k s

K e y F i g u r e s



10 | | 11

Commercial Vehicles

Components

D i e M

a r k e n

B r a n

d v a r i e t y

Brand variety

of Daimler Trucks.



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Six strong vehicle brands are concentrated under the Daimler Trucks

umbrella. All over the world, we oer customized applications and

pioneering technologies in our products.

» Trucks Europe/Latin America

The Mercedes-Benz brand is a synonym for rst-class product

and service quality, cost-eectiveness, reliability, and sustain-

ability, as summed up by slogan “Trucks you can trust.” Whether

the vehicle required is for long- haul, distribution, or construction

site operation, the Mercedes-Benz brand provides individual and

reliable solutions in the medium and heavy- duty truck segment.

For many decades now, the pioneering spirit at Mercedes-Benz

Trucks has generated groundbreaking innovations — from alterna-

tive drives to active and passive safety systems.

» Trucks NAFTA

The Freightliner Trucks brand, the main pillar of the Daimler Trucks

North America business unit, manufactures trucks in the Class 5–8

segment. These vehicles cover a broad range of application areas in

the commercial vehicle segment. In line with the “Run Smart” slogan,

the company puts its faith in innovation, technology, and customer-

focused activities.

The Western Star brand oers premium-class heavy-duty trucks,

primarily for use by owner-operators or small eets. Western Star

serves market niches such as special and construction site applica-

tions as well as long-haul transport.

With their striking exteriors and ideal suitability for o-road appli-cations, the vehicles are without a doubt “serious trucks for serious

truckers.”

They’re a common sight on North American roads: the yellow school

buses from Thomas Built Buses. North America’s leading school bus

manufacturer can look back on a long and distinguished history. In

fact, Thomas Built Buses has been the embodiment of innovative

styling, safety, and top quality since 1916.

» Trucks Asia

The Fuso brand has made a name for itself worldwide as a quality-

conscious manufacturer. Nowadays its reputation extends well beyond

Asia, the Middle East, and Africa. The vehicles developed and produ-

ced by Fuso are not only of high quality; they are also cost-eective

and tailored to the requirements of their application areas. As a result,

customers can totally rely on them, day after day. Fuso oers extre-

mely customer-focused and comprehensive spare parts and workshopservices for its trucks and buses.

Today Mitsubishi Fuso Truck and Bus Corporation is an integral part

of Daimler Trucks. It plays an important role as the Asian pillar and

competence center for light-duty trucks and state-of-the-art hybrid

technology.

» Daimler India Commercial Vehicles

The introduction of the BharatBenz brand strengthens Daimler

Trucks’ involvement in India and serves as the basis for introducing

a local generation of trucks. The new brand oers customers a com-

prehensive product range in the weight classes from six to 49 tons,

as well as solutions for various areas of application.

D i e M

a r k e n

B r a n d v a r i e t y



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G l o b a l E x c e l l e n c e

Global Excellence. Growth and Market Penetration

We intend to further expand and strengthen Daimler Trucks’ global

presence. To this end it will be necessary to open up new markets

with good growth opportunities, such as Russia, India, and China. We

are employing dierent market penetration strategies that are suited

to the respective market situations. In markets where we are already

active, we want to further strengthen our presence and focus even

more intensely on the customers’ needs. Our aim is to grow in terms

of quality and quantity alike.

We will use the market recovery to extend our market shares in the

triad markets and in Brazil. In the future we will follow our emerging

economies strategy of oering custom products aimed at the in-

creasingly important “upcoming modern domestic” segment. By doing

so we will support our sales growth in the emerging economies. We

have created an own-vehicle brand for India in the form of Bharat-

Benz, which will oer locally developed and manufactured products

for exactly this segment.

At the same time, Daimler Trucks is about to launch its greatest

product campaign ever. Over the coming 24 months we will renew

virtually all of our portfolio — with more than 140 new products and

powertrains. With “Shaping Future Transportation: ValueDrive,” we

will also strengthen our range of services, aftersales activities, and

mobility services.

With the “Get to 8!” program, which addresses continual cost man-

agement and the further exploitation of synergy potential, Daimler

Trucks aims to achieve an eight percent return on sales across the

entire business cycle, beginning in 2013. The expansion of the com-

pany’s global modular system will enable us to more eectively adapt

products to local needs in emerging markets while also remaining

highly ecient. As a result, new product generations will have an

unprecedented level of commonality.

Future Product Generations and Technologies

Ensuring that future product generations oer innovations and even

more value for customers is the strategic goal of the fourth initiative

within the Global Excellence program. In this way, Daimler Trucks

is underscoring its leadership regarding new technologies. This is

clearly evident in the new product generation of the Mercedes-Benz

Atego and Axor trucks.

An important focus at Daimler is alternative drive systems. Today

Daimler is the leader when it comes to developing hybrid drives forbuses and trucks. Thanks to the new Mercedes-Benz Atego BlueTec

Hybrid, Daimler Trucks now also has a hybrid truck for Europe in

its product range. These activities — alongside those in the elds of

natural gas and fuel cell drives — are combined in Daimler’s Shaping

Future Transportation: CleanDrive Technologies initiative.

The Global Excellence program has been helping to dene the strategic

direction of Daimler Trucks since 2005. The program, which encom-

passes short, medium, and long-term objectives, has been conceived

to promote eciency increases and the implementation of econo-

mies of scale.

Daimler Trucks has emerged from the downturn that occurred in the

crisis year 2009 in good shape, thanks in large part to “Global Excel-

lence.” Instruments such as exible production capacity and working

time models made it possible to adapt production at the commercial

vehicle and component plants to signicantly lower demand.

The Global Excellence program encompasses four initiatives:

Management of Market Cycles, Operational Excellence, Growth and

Market Penetration, and Future Product Generations and Technologies.

During the past year we have transformed strategic growth targets

in emerging economies and traditional markets into operational

projects with milestones. For example, we have expanded Daimler

Trucks’ global production network to incorporate the Juiz de Fora

plant in Brazil. In addition, Daimler Trucks has also very successfully

implemented regional restructuring programs ahead of schedule.

Management of Market Cycles

The rst initiative — “Management of Market Cycles” — is designed

to lessen the impact on Daimler Trucks of the cyclical developments

that are typical of the sector. This helps to ensure the long-term pro-

tability of the Commercial Vehicles division. The commercial vehicle

sector has to cope with strong cycles. The reasons for this include

the fact that the vehicles are used in specic commercial contexts,

the life cycles of vehicle eets, exchange rate eects, developments

aecting the global economy, and, in particular, emissions legislation.

Operational Excellence

The second initiative — “Operational Excellence” — concentrates on

the rigorous reduction of material and xed costs, the optimization

and standardization of global processes, and the increased exibility

of production plants. The foundation here is the management system

known as the “Truck Operating System” (TOS), which is based onthe principle of lean management. TOS is designed to be used not

only in production but also at all specialized units and departments.

Daimler Trucks is also intensifying its eorts to generate further

synergy eects and economies of scale by further networking its

individual functions and embedding its products in an intelligent

component-sharing strategy.



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Low-emission and zero-emission trucks; commercial vehicles that

automatically engage the brakes when they approach obstacles;

all-round service — from the purchase of the vehicle and its use to

subsequent disposal; and minimum lifecycle-related costs. For

Daimler Trucks all of these features can be summed up under a

single heading: Shaping Future Transportation. In line with this

slogan, we bring together a wide range of technologies and servicesthat will make commercial vehicles safer, more economical, and

more environmentally friendly.

Our aim is to be the driving force behind sustainable mobility.

Daimler is promoting CleanDrive Technologies that will drastically

reduce the emissions and fuel consumption of commercial vehicles.

This approach extends across all levels of technology, from combus-

tion engines and hybrid drives to fuel cell vehicles and new fuels.

It also includes all vehicle segments, from light vans to heavy-duty

trucks, and all of the Group’s brands around the world. About

400,000 vehicles with CleanDrive technologies are currently being

driven worldwide, making Daimler Trucks the Number One manu-

facturer of alternative drive technology. A notable example is the

Mercedes-Benz Atego BlueTec Hybrid. Last year a panel of inter-national experts named this vehicle and its entire production series

“International Truck of the Year 2011.”

As a pioneer in road safety, we are striving to make driving accident-

free. For years now, all of the major safety system innovations have

been invented by Daimler. Our SafeDrive Technologies initiative will

pave the way for the widespread use of safe commercial vehicles in

road trac. Our vehicles are the benchmarks for active and passive

safety. For example, our Active Brake Assist and proximity control

provide drivers of trucks and travel coaches with electronic support.

The new Active Brake Assist 2 system for the Mercedes-Benz Actrosheavy-duty truck can also initiate emergency braking in front of a

stationary obstacle — for example, when a driver suddenly encoun-

ters a trac jam on the highway. A major advantage of the radar-con-

trolled system is that it is eective from 0 to 89 km/h, regardless of

visibility or weather conditions.

Obviously the new safety systems should be transferred to all

vehicles as quickly as possible. And no other automaker has such

a wide range of cars, trucks, buses, and vans. Thanks to this

approach, our travel coaches can be tted with systems similar to

those used in our trucks. Mercedes vans have a lot to gain here,

because the vehicles can take advantage not only of the safety tech-

nology used in commercial vehicles but also of the systems used incars, to which vans are more closely related with regard to size and

handling.

The third element of Shaping Future Transportation involves Value-

Drive Technologies, which provide individualized customer utility.

Commercial vehicles are designed to earn money while also cutting

costs as much as possible. However, the purchase price of trucks

represents only part of their total cost ; the lion‘s share of their cost

is accounted for by operating expenses. That ’s why Daimler oers

a diverse range of customized services that address everything from

vehicle purchase and use to subsequent disposal. This issue hasbecome particularly important in times of economic uncertainty.

Mercedes-Benz, Fuso, and Setra, which oer a large number of

dierent services, are pioneers in their respective areas.

S h a p i n g F u t u r e

T r a n s p o r t a t i o n

Shaping Future Transportation.

Shaping Future Transportation.CleanDrive Technologies.

Shaping Future Transportation.SafeDrive Technologies.



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H i g h l i g h t s

2 0 1 0 / 2 0 1 1

» January 2010 Detroit Diesel

engines with BlueTec are

certified as compliant with the

EPA 2010 emissions standard

in the U.S. The Environmental

Protection Agency (EPA) in the

U.S. gives the green light for the

DD13, DD15, and DD16 engines

with SCR technology.

» February 2010 The FleetBoard

recipe for success: Transportation

companies have been benefiting

from Daimler’s telematics ser-

vices for the past ten years.

Daimler sells its stake in Tata

Motors and intensifies its own

activities in India. Mercedes-Benz

India has been producing Merce-

des-Benz commercial vehicles

and passenger cars at its manu-

facturing plant in Pune since 1995.

Daimler opens a new European

center for remanufactured

engines at the Mercedes-Benz

plant in Mannheim. In addition to

remanufacturing 5,000 engines

for commercial vehicles, it nowalso rebuilds car engines, and

has therefore created about 150

new jobs.

Fuso Canter trucks record 30

years of success in Europe.

Production of the truck in Tra-

magal, Portugal, commenced in

1980 with a capacity of 1,500

trucks per year. The Canter is

now in its seventh generation

and is the best-selling Fuso truck

to date.

» March 2010 Mercedes-Benz do

Brazil invests around €460 mil-

lion to increase the production

capacity of the São Bernardo

do Campo plant by 15 percent.

Trucks, bus chassis, engines,

transmissions, and axles are pro-duced at the plant.

Daimler India Commercial

Vehicles (DICV) opens a new test

track at Oragadam near Chennai

in preparation for the launch of

truck production in 2012.

DICV plans to invest a total of

about €700 million over the next

five years.

» April 2010 Daimler Trucks

North America reaches new

collective bargaining agree-

ments with the United AutoWorkers (UAW) trade union.

The agreements cover employ-

ees at the Mt. Holly, Cleveland

Truck Manufacturing, and Gas-

tonia Components and Logistics

plants and include provisions

Highlights.

2010/2011.



20 | | 21

a development center for

special trucks and creates 42

new jobs.

» July 2010 Daimler intensifies

its activities in India. Daimler

India Commercial Vehicles

(DICV) in Chennai takes charge

of sales, marketing, and service

for all Mercedes-Benz trucks in

India.

The Actros continues to be as-sembled by Mercedes-Benz India

at the plant in Pune.

Daimler and Foton Motor sign

a joint venture contract.

Daimler will contribute its tech-

nological expertise in the area

of diesel engines and exhaust

gas technology in particular.

Both partners will use Foton’s

truck brand Auman as a platform

in China and as a springboard for

joint exports.

» August 2010 Mercedes-BenzActros is introduced in Brazil

for long-distance road haulage.

Beginning in 2012, the Merce-

des-Benz Actros will also be pro-

duced at the plant in Juiz de Fora.

The Mercedes-Benz plant in

Kassel celebrates its 40th

anniversary as well as the

bicentennial of the Henschel

company. Up until 1980, the

plant had manufactured around

160,000 trucks. Since then, the

facility has produced more than

15 million axles, which wereshipped to locations all over the

world.

» September 2010 At the 63rd

IAA in Hanover Daimler Trucks

stages its first-ever joint pre-

for enhancing scheduling flexi-

bility, improving efficiency, and

reducing operating costs.

Fuso Kamaz Trucks Rus starts

production of the Fuso Canter

in Russia. The light trucks are

manufactured in Naberezhnye

Chelny, Russia, while the sales

department and management

of the joint venture between

Kamaz and Daimler are based

in Kazan.

Daimler Trucks presents thenew Fuso Super Great truck

in Japan. The fuel-efficient and

environmentally friendly truck

complies with one of the world’s

most stringent emissions stan-

dards: JP09. The Fuso 6R10

engine is a New Engine Genera-

tion unit which is manufactured

at the Mercedes-Benz plant in

Mannheim and delivered to Japan.

Mercedes-Benz Trucks moves

into the premium segment for

long-distance road haulage trucks

in Turkey, where it launchesthe Mercedes-Benz Actros.

» May 2010 Mercedes-Benz

Actros is voted “Truck of the

Decade” by the readers of Truck

& Driver magazine in the UK.

» June 2010 Daimler Trucks

North America invests around

$200 million in the Detroit

Diesel engine plant in the U.S.

Engine production is substan-

tially increased due to the great

demand for BlueTec diesel

engines.


is the only U.S. truck manu-

facturer to increase its pro-

duction capacity. The company

has received orders for more

than 21,400 EPA 2010-complianttrucks and school buses. In

response to the good order situ-

ation, DTNA rehires about 540

employees by mid-July.

Daimler completes the in-

crease of its stake in the

Russian truck manufacturer

Kamaz. Russian Technologies,

Daimler, and the European Bank

for Reconstruction and Devel-

opment (EBRD) successfully

complete the increase of their

strategic holdings in Kamaz.

Mercedes-Benz Custom Tailored

Trucks (CTT) invests in the

facility in Molsheim, France. CTT,

which has been successfully

doing business worldwide for

the past ten years, establishes

sentation of the three brands

Mercedes-Benz, Fuso, and

Setra at its stand, which covers

approximately 13,000 m². The

strategy that links the presenta-

tion of the individual brands is

the global corporate initiative

“Shaping Future Transportation,”

which focuses on the areas of

safety, environmental friendliness,

and individual customer utility.

More than 60 trucks, vans, andbuses are being presented at the

stand.

World premiere of the zero-

emission Fuso Canter E-CELL

light truck. At IAA Commercial

Vehicles, Fuso presents the Can-

ter E-CELL battery-electric con-

cept vehicle, thus taking the next

step toward providing zero-emis-

sion mobility in large cities and

other environmentally sensitive

areas. The Canter E-CELL is the

next stage in development after

the Fuso Canter Eco-Hybrid. Thecapacity of the lithium-ion bat-

teries gives the vehicle a range

of about 120 km.

The Mercedes-Benz Atego and

Mercedes-Benz Atego BlueTec

Hybrid are named “Truck of

the Year 2011.” A panel of inter-

national experts honors the new

Atego for its innovative character

and large number of variants.


(DTNA) and its Freightliner brand

cooperate with the DIESEL DIRECTrefueling service company to

develop the world’s first diesel-

electric hybrid tank truck.

» October 2010 Sale of the

1,000th Fuso Canter Eco

H i g h l i g h t s

2 0 1 0 / 2 0 1 1



22 | | 23

Hybrid, which is marketed

worldwide.

Most Fuso Canter Eco Hybrids

have been sold in the company’s

home market of Japan since the

vehicle was introduced in July

2006. In addition, the light hy-

brid trucks are used in Australia,

Hong Kong, and Ireland.

The commercial vehicle center

of the Mercedes-Benz dealer-

ship in Aachen, Germany,

becomes the second location

to receive a DGNB Certificatefor Sustainable Building in the

“silver” category.

» November 2010 Trucks Asia

presents the new generation

of the Canter light truck. After

eight years, the all-new vehicle

replaces the very successful

predecessor model in Japan,

The new Canter meets the Japan

New Long-Term Emission Regula-

tion (JP09) introduced in 2010. It

already also meets Japan’s fuel

efficiency standard for trucks,

which will go into effect in 2015.

The Mercedes-Benz Atego

BlueTec Hybrid wins the Ger-

man Sustainability Award

2010. The adjustment of hybrid

components to the vehicle’s

operating strategy reduces fuel

consumption and CO2

emissions

by ten to 15 percent. When the

vehicle is braking or coasting,

the electric motor serves as a

generator that feeds energy into

the lithium-ion batteries.

50th anniversary of the

world’s largest truck assembly

plant. On November 17, 1960,

Daimler-Benz and the district of

Wörth signed the contract for

the purchase of a site measur-

ing around 2,5 million squaremeters. Fifty years later, the

Mercedes-Benz facility in Wörth

is the world’s largest truck as-

sembly plant.

The Illig value sets a new stan-

dard for the entire German

automotive industry. Named

after Hans Illig, an employee

at the Mercedes-Benz plant in

Mannheim, the value is declared

a standard for determining tech-

nical cleanness within the entire

automotive industry.

» December 2010 The Aksaray

plant launches series produc-

tion of the Mercedes-Benz

Actros.

Mercedes-Benz Türk thus tops

off its range of locally manufac-

tured products — from the Atego

to the Axor and the Unimog —

with the Mercedes-Benz flagship

truck for the heavy-duty long-

distance road haulage segment.

The vehicles produced in Aksa-

ray are destined for the Turkish

market as well as for export.

Daimler AG and the Russian

manufacturer Kamaz sign a

memorandum of understanding

for a future partnership in the

area of commercial vehicle

axles. In an initial step, the com-panies plan to invest €50 million

in axle production in Russia.

» January 2011 Fuso is

strengthened at Daimler

Trucks. With an investment

of 30 billion yen (€271 mil-

lion), Daimler raises its stake

in Mitsubishi Fuso Truck and

Bus Corporation (MFTBC) from

85 percent to 89.29 percent

through an equity increase.

Active Brake Assist 2 receives

the renowned FuturAuto 2011award. Belgian automotive

journalists present the anti-

cipatory radar system for the

avoidance of rear-end collisions

with its first award around three

months after its world premiere.

The ABA 2 recognizes station-

ary obstacles as well as slowly

moving ones. If worse comes to

worst, the system independently

engages the brakes.

» February 2011 The 1,000th

hybrid commercial vehicle

from Freightliner, a Business

Class M2 106 Hybrid, rolls off

the assembly line at the Mount

Holly truck manufacturing

plant in North Carolina, U.S.

DTNA has achieved this im-

portant milestone through itsconsistent focus on CleanDrive

Technologies.

Daimler Trucks unveils the

new truck brand BharatBenz

in Chennai, India. BharatBenz

was especially developed for the

Indian market and will offer cus-

tomers a comprehensive product

range in the weight classes from

six to 49 tons as well as solutions

for various areas of application.

H i g h l i g h t s

2 0 1 0 / 2 0 1 1



24 | | 25

M a i n l o c a t i o n s

Daimler Trucks (without sales subsidiaries)

São Bernardo do Campo/Brazil

Gaggenau, Kassel, Mannheim,Wörth, Stuttgart*/Germany

Molsheim/

France

Tramagal/PortugalHigh Point (NC)

Portland* (OR) Redford (MI)

Ganey (SC)

Santiago

Tianguistenco/

Mexico

Cape Town/South Africa

Aksaray/Turkey

Mount Holly (NC)Cleveland (NC)

Saltillo/Mexico

Gastonia (NC)

Toluca/Mexico

* Headquarters

Juiz de Fora/

Brazil

Chennai/India

Main locations.

Daimler Trucks.

Kawasaki*,Toyama,

Aikawa/Japan



26 | | 27

Main locations Daimler Trucks.

Europe.

Stuttgart

Germany

Employees*: 3,593

Founded in: 1904

Mannheim

Germany

Employees*: 4,993

Founded in: 1908

Engine production, foundry,

Remanufacturing

Wörth

Germany

Gaggenau

Germany

Employees*: 5,931

Founded in: 1894

Take-over of Carl Benz: 1911

Kassel

Germany

Mercedes-Benz

Molsheim

France

Employees*: 512

Founded in: 1967

Incorporation of the plantinto Daimler-Benz AG: 1970

Aksaray

Turkey

Tramagal

Portugal

Employees*: 317

Founded in: 1980

Mitsubishi Fuso Trucks Europe

(MFTE), Production LDT light duty

trucks

Fuso

*As of December, 2010

Employees*: 10,708

Founded in: 1963

Head oce functions, sales,

(research and development),

Product Engineering

Actros, Atego, Axor, Econic,

Unimog/Mercedes-Benz Special

Trucks, Zetros, Product Engineering

Axles, powertrain and components

Transmissions, axles and torques,

machining and metal forming

technology, logistics international

Customization of special purpose

vehicles (Mercedes-Benz Custom

Tailored Trucks)

Atego, Axor, Actros and Unimog,

Product Engineering

Employees*: 2,860

Founded in: 1810

Incorporation of the plantinto Daimler-Benz AG: 1969

Employees*: 1,500

Founded in: 1986




28 | | 29

Kawasaki

Japan

Employees*: 4,932

Founded in: 1943


Asia.

Further main locations in Asia

» Aikawa/Japan

192 employees

Nakatsu Plant, production of transmission parts

Toyama

Japan

Production of medium and heavy

buses, product engineering


Fuso

Employees*: 663

Founded in: 1950

Mitsubishi Fuso Truck and Bus

Corporation (MFTBC), Head oce

functions

Kawasaki R&D, IT and

Purchasing Center

engineering, research and develop-

ment, procurement, informationtechnology

Kawasaki Plant

Production LDT, MDT, HDT,

engines, axles, transmissions

and industrial engines

•

•




30 | | 31


NAFTA.

Mount Holly/NC

USA

Daimler Trucks North America LLC,

truck assembly

Portland/OR

USA

Cleveland/NC

USA

Employees*: 1,225

Founded in: 1916

Thomas Built Buses, school bus

assembly, R&D

High Point/NC

USA

Employees*: 1,852

Founded in: 1938

Engine production, Axle Alliance

Company, axle assembly

Redford/MI

USA

Freightliner Thomas Built Buses

Detroit Diesel



Head oce functions, truck

assembly, R&D


truck assembly

Employees*: 2,520

Founded in: 1942

Employees*: 1,308

Founded in: 1989

Employees*: 476

Founded in: 1979




32 | | 33


Latin America and Africa.

Employees*: 11,201

Founded in: 1956

Entire Latin American truck product

range, axles and engines and

transmissions, stamping facility,

Product Engineering

Further main locations in NAFTA

» Ganey/SC

500 employees

FCCC, chassis for vans,

school and shuttle buses,mobile homes

» Gastonia/NC

900 employees


LLC, parts production

Santiago

Tianguistenco

Mexico

Employees*: 1,683

Founded in: 1991

São Bernardo do

Campo/Brazil

Latin America

Further main locations in Africa

» Cape Town

1,050 employeesFoundry

Mercedes-BenzFreightliner

» Logan/New Jersey

95 employees

Mitsubishi Fuso Truck of

America, Inc. (MFTA)

» Toluca/Mexico

128 employees

Saltillo

Mexico

Employees*: 1,453

Founded in: 2008



truck assembly


truck assembly

Juiz de ForaBrazil

Employees*: 874

Founded in: 1999


To be integrated into the

Mercedes-Benz truck production

network in 2011 M a i n l o c a t i o n s



34 | | 35

Development locations

» Europe

» Germany

Stuttgart

Wörth

» Turkey

Istanbul

Aksaray

» South/North America

» BrazilSão Bernardo do Campo

» USA

Portland (OR)

Detroit (MI)

Ganey (SC)

High Point (NC)

All global engineering activities for vehicles and components of all truck

brands are centrally organized in the engineering network Truck Product

Engineering. At the same time, the development locations focus on specic

segments and technologies as centers of competence.

Powertrain and vehicle engineering.

Safety:Thanks to the new Active

Brake Assist 2 system,

the Mercedes-Benz Safety

Truck can recognize

stationary obstacles as

well as slowly moving

vehicles

Europe:

Truck Product Engineering Heavy-Duty/Medium-Duty Platform Cab-over-Engine

Truck Product Engineering Systems Powertrain

» Asia

» Japan

Kawasaki

Kitsuregawa

» India

Oragadam

R&D-Employees Daimler Trucks

» Employees worldwide: 5,411

Environment andprotability:

Joint development of

a new generation of

engines in Europe, the

U.S., and Japan

D a i m l e r T r u c k s

D e v e l o p m e n t

A tradition of progress:The Mercedes-Benz Atego

BlueTec Hybrid is already

being tested for its day-

to-day suitability and de-

monstrating its fuel saving

potential. The rst vehicles

were delivered to customers

in early 2011

Japan:

Truck Product Engineering Light-Duty/Lower-Medium-Duty Platform Cab-over-Engine,

MFTBC Buses & Engines as well as Hybrid drive trains

Safety:Fuso Safety Truck based

on the Fuso Super Great

is equipped with the

latest safety technolo-

gies. This includes Active

Brake Assist, stability

control and drivers

attention monitoring

Fuso Buses:Since September 2010 Fuso

buses are oered with the

new BlueTec exhaust emis-

sion technology

Global Hybrid Center:Daimler Trucks’ center of

competence for the deve-

lopment of hybrid

powertrains

NAFTA:

Truck Product Engineering Heavy-Duty/Medium-Duty Conventional Platform

Emission Technology:Launch of the BlueTec

technology in the U.S.

in order to fulll the EPA

2010 emission standard

Heavy-Duty Trucks:Freightliner introduced the

new Freightliner Coronado.

The truck delivers new

developed engines and

optimized aerodynamics

School buses:Thomas Built Buses is

market leader for school-

buses in the U.S.. Starting

with the 2010 models all

buses are equipped with

SCR-Technology



36 | | 37

P r o d u c t r a n g e

M e r c e d e s - B e n z

Product range.

Mercedes-Benz.



38 | | 39

Gross vehicle weight 6 - 16 t

Vehic le use Short-radius distribution, light domestic long-distance haulage,

construction sites, reghting and municipal applications

Engines 4- and 6-cyl inder in-line engines

Output 95 kW, 115 kW, 130 kW, 160 kW, 175 kW, 188 kW, 210 kW

Chassis 4x2, 4x4

Gross vehicle weight 11.99 t

Vehicle use Short-radius distribution

Engines 4-cy linder in-line engine

Output 160 kW

Chassis 4x2 (wheelbases 4760 / 5360 mm)

All mentioned outputs fulll the emission standards Euro 4 or Euro 5.

Medium-Duty Trucks Heavy-Duty Trucks

Mercedes-Benz

Atego

Mercedes-Benz

Atego BlueTec Hybrid




Vehicle use Heavy-duty short-radius distribution, domestic

long-distance haulage, construction sites,

reghting and municipal applications

Engines 6-cy linder in-line engines

Output 175 kW, 188 kW, 210 kW, 240 kW, 265 kW, 295 kW, 315 kW

Chassis 4x2, 4x4, 6x2, 6x2/2, 6x2/4, 6x4, 8x2, 8x4

Mercedes-Benz

Axor


Vehicle use Long-distance haulage, heavy duty short-r adius

distribution, construction vehicles

Engines 6- and 8-cylinder V-type engines

Output 235 kW, 300 kW, 335 kW, 265 kW, 320 kW, 350 kW,

375 kW, 405 kW, 440 kW

Chassis 4x2, 4x4, 6x2, 6x2/2, 6x2/4, 6x4, 6x6, 8x4/4, 8x6/4,

8x8/4

Mercedes-Benz Actros



40 | | 41

Special Trucks

Series U 300 Series U 400 Series U 500

Gross vehic le weight 7.5 - 10.2 t 11.99 - 12.5 t 11.99 - 16 t

Vehicle use O-road equipment carrier, tractor vehicle, two-way vehicle

Engines 4- and 6-cyl inder in-li ne engines

Output 110 kW, 130 kW, 175 kW, 210 kW

Chassis 4x4

Mercedes-Benz

Unimog U 300/U 400/U 500

Series U 4000 Series U 5000

Gross vehic le weight 8.5 - 9.5 t 11.99 - 14.1 t

Vehicle use Robust o-road chassis

Engines 4-cy linder in-li ne engine

Output 130 kW, 160 kW

Chassis 4x4

Mercedes-Benz

Unimog U 4000/U 5000


Vehicle use Municipal applications, special vehicles, distribution

vehicles, reghting vehicles

Engines 6-cy linder Natural Gas Engine

Output 205 kW

Chassis 4x2, 6x2, 6x4


Vehicle use Robust o-road chassisEngines 6-cy linder in-line engines

Output 240 kW

Chassis 4x4, 6x6

Mercedes-Benz

Econic NGT

Mercedes-Benz

Zetros

Gross vehicle weight 7.5 - 9.3 t

Vehicle use Municipal applications, snowplow, landscaping, utility,

reghting vehicles

Engines 4-cyl inder in-line engine

Output 110 kW

Chassis 4x4


Vehicle use Municipal applications, special vehicles, distribution

vehicles, reghting vehicles

Engines 6-cy linder in-line engines (diesel)

Output 175 kW, 205 kW, 210 kW, 240 kW

Chassis 4x2, 6x4, 6x2/4, 8x4/4

Mercedes-Benz

Econic BlueTec EEV

Mercedes-Benz

Unimog U 20





42 | | 43



Conventional cab platform


Types L 1620, L 1624

Output 170 kW

Mercedes-Benz L 1620*


*Product range Mercedes-Benz Trucks Brazil

Cab-over-engine platform Conventional cab platform

and tractor and tractor

Gross vehicle weight Over 40 t

Types Axor 1933, 2035, 2040, LS 1634

2533, 2540, 2544, 2640,

2644, 2826, 3340, 4140,

4144

Output 240 - 315 kW 250 kW

Mercedes-Benz

Axor 1933*

Cab-over-engine platform and tractor


Types Atego 1728 S and 2428, Axor 2826 and 2831, FPN 2726

Output 180 - 225 kW

Mercedes-Benz

Atego 1728*


Vehicle use Long-distance haulage, mining, construction vehiclesEngines 6-cyl inder V-type engines

Output 320 kW, 335 kW

Chassis 6x2; 6x4; 8x4

Mercedes-Benz

Actros*

Mercedes-Benz

Accelo 915 C*

Cab-over-engine platform Conventional cab platform

Gross vehicle weight 6 - 10 t 10 - 20 t 10 - 20 t

Types Accelo 715 Atego 1315 L 1318

915 and 915 E and 1418

Output 110 kW 110 - 130 kW 130 kW

Heavy-Duty Trucks

Cab-over-engine platform


Types Atego 1518, 1718, 1725, 2425,

FPN 1518 and FPN 1718

Output 130 - 180 kW

Mercedes-Benz

FPN 1718*



44 | | 45

Mercedes-Benz

Atego*


Mercedes-Benz

Axor*

Mercedes-Benz

Actros*

*Product range Mercedes-Benz Türk


Engines 6- and 8-cyl inder V-type engines

Output 235 - 405 kW


Types Axor 1824, 1829, 1836, 1840, 2524, 2529, 2640, 3029,

3229, 3240, 3340, 4140

Output 175 - 295 kW

Gross vehicle weight 11,99 - 21 t

Types Atego 1216, 1518, 2124

Output 115 - 175 kW





46 | | 47


F r e i g h t l i n e r

Product range.

Freightliner.



48 | | 49

Freightliner

Cascadia

Klasse 8

Gross vehicle weight 80,000 pounds (36.3 t)

Vehicle use Long-distance hauling

Engines 6-cylinder

Output up to 600 hp

Chassis 4x2, 6x4


F r e i g h t l i n e r

Class 5-8

Gross vehicle weight 16,000 - 80,000 pounds (7.3 - 36.3 t)

Vehicle use Emergency, Distribution Services, Beverage, Tanker,

Refrigeration, Towing, Construction, Utility

Types 106, 106V, 112, 112V

Engines 6-cylinder

Output 170 - 470 hp

Chassis 4x2, 6x4, 4x4, 6x6

Freightliner

Business Class M2

Freightliner Business Class M2e Hybrid

Freightliner

Business Class NG

Gross vehicle weight 33,000 pounds (15 t)

Drive system Parallel hybrid- drive system, diesel-electric

Engines 6-cylinder

Output 254 hp

Gross vehicle weight 33,000 - 66,000 pounds (15 - 29.9 t)

Engines CNG (compressed natural gas) and LNG (liquid natural gas)

Output 300 - 320 hp

Chassis 4x2 and 6x4

Freightliner

Coronado SD


Vehicle use Heavy-duty short-radius distribution, construction

vehicles

Engines 6-cylinder

Output up to 600 hp

Chassis 6x4

Freightliner

Coronado


Vehicle use Long-distance hauling

Engines 6-cylinder

Output up to 600 hp

Chassis 6x4



50 | | 51


W e s t e r n S t a r

Product range.

Western Star.



52 | | 53

Gross vehicle weight up to 90,000 pounds (up to 40.8 t)

Vehicle use Long haul, bulk haul, auto haul, expediter, dump,

logging, heavy haul, mixer, towing/recovery, crane,

snowplow, twin steer, military, oileld, mining,

railway maintenance, re/EMS

Types FA, SA, EX

Engines Detroit Diesel/Cummins

Output 350 - 600 hp Tier 3/EPA10

Chassis 4x2, 4x4, 6x4, 6x6, 8x4, 8x6, 10x6

Western Star

4900

Western Star

6900

Class 8


Vehicle use Military, oileld, mining, logging, towing/

recovery

Engines Detroit Diesel/Cummins

Output 400 - 600 hp Tier 3/EPA10

Chassis 6x4, 6x6, 8x4, 8x6, 8x8


W e s t e r n S t a r



54 | | 55


T h o m a s B u i l t B u s e s

Product range.

Thomas Built Buses.



56 | | 57


T h o m a s B u i l t B u s

e s

Gross vehicle weight 33,000 pounds (15 t)

Types Saf-T-Liner C2E

Engines 6-cylinder (diesel/electric)

Output up to 200 hp

Chassis 6x2

Thomas Built Buses

Type C Hybrid School Bus

Thomas Built Buses

Type A School & Activity Bus


Types HDX, EF

Engines 6-cylinder (diesel and compressed natural gas)

Output up to 300 hp

Chassis 6x2

Thomas Built Buses

Type D School & Activity Bus

School Bus

Thomas Built Buses

Type C School & Activity Bus

Gross vehicle weight 9,000 - 14,500 pounds (4.1 - 6.6 t)

Types Minotour, SRW, DRW, EL, My Bus

Engines 8-cylinder (gasoline and diesel)

Output 250 - 300 hp

Chassis 4x2

Gross vehicle weight up to 33,000 pounds (up to 15 t)

Types Saf-T-Liner C2

Engines 6-cylinder diesel

Output up to 260 hp

Chassis 6x2



58 | | 59


F u s o

Product range.

Fuso.



60 | | 61

Gross vehicle weight 3.5 - 7.8 t

Vehicle use Wide range of commercial and industrial uses, services,

distribution and goods transportation, light construction,

municipal applications

Engines 4-cy linder in-line engines

Chassis 4x2, 4x4

Fuso

Canter

Gross vehicle weight 8 t - 20 t

Vehicle use Distribution and goods transportation, refrigerated

transportation, construction, municipal applications, refuse

collection, services, re engine, wide range of commercial

and industrial uses

Engines 4- and 6-cy linder in-line engines

Chassis 4x2, 4x4, 6x4

Fuso

Fighter

Gross vehicle weight 15 t and up

Vehicle use Transporation and distribution, construction

Engines 6-cy linder in-li ne engines

Chassis 4x2, 6x2, 6x4, 8x4

Fuso

Super Great

Gross vehicle weight 3.5 - 8 t

Vehicle use Municipal applications, distribution,

especially stop-and-go trac,

Engines 4-cy linder in-line engines, electric motor

Chassis 4x2

Fuso

Canter Eco-Hybrid

Light-Duty Trucks Medium-Duty Trucks

Heavy-Duty Trucks


F u s o



62 | | 63

Minibuses Large buses


F u s o


Models One-Step, Two-Step

Vehicle use City transporation, general passenger transportation

Lengths 4.8 - 6 meters (wheelbase)

Engines 6-cylinder in-line engines

Chassis 4x2

Fuso

Aero Star

Gross vehicle weight 3 - 6.1 t

Vehicle use Passenger and school transportation, special use

transportation

Lengths 3.5 - 7.7 meters (wheelbase)

Engines 4-cyl inder in-line engines

Chassis 4x2, 4x4

Fuso

Rosa



64 | | 65

Large buses

Gross vehicle weight 16 t

Models MS (Hi-Decker)

Vehicle use Sightseeing/touring,

intercity passenger

transportation

Lengths 6 meters (wheelbase)

Engines 6-cylinder in-line engines

Chassis 4x2

Fuso Aero Ace/Aero Ace MM

Gross vehicle weight 16 t

Models MS (Super Hi-Decker)

Vehicle use Sightseeing/touring, intercity passenger

transportation

Lengths 6 meters (wheelbase)

Engines 6-cyl inder in-line engines

Chassis 4x2

Fuso

Aero Queen

12 - 13 t

MM (Hi-Decker)

Sightseeing/touring,

intercity passenger

transportation

4.2 meters (wheelbase)

6-cylinder in-line engines

4x2

M e d i a C o n t a c t s

o f D a i m l e r T r u c k s

Media Contacts.

Daimler Trucks.



66 | | 67

Media Contacts of Daimler Trucks.

Heinz GottwickHead of Global Communications

Commercial Vehicles

Tel. +49 (0)711-17-41525

Fax +49 (0)711-17-52006

E-mail: [email protected]

Julia LöerBusiness Communications Commercial Vehicles

Powertrain Operations/Manufacturing Engineering,

Plants Gaggenau & Kassel

Tel. +49 (0)711-17-41552

Fax +49 (0)711-17-52006


Uta LeitnerHead of Global Business Communications

Commercial Vehicles

Tel. +49 (0)711-17-41526

Fax +49 (0)711-17-52006


N.N.Head of Business Communications Commercial Vehicles

Trucks Europe/Latin America, Daimler Buses

Tel. +49 (0)711-17-41549

Fax +49 (0)711-17-52006

Sebastian MichelBusiness Communications Commercial Vehicles

Mercedes-Benz Vans, Daimler Buses

Tel. +49 (0)711-17-41560

Fax +49 (0)711-17-52006E-mail: [email protected]

Kathrin SchnurrBusiness Communications Commercial Vehicles

Powertrain Operations/Manufacturing Engineering,

Plants Wörth & Mannheim

Tel. +49 (0)711-17-50326

Fax +49 (0)711-17-52006


Global Communications

Commercial Vehicles

Global Business Communications

Commercial Vehicles





68 | | 69


Claws E. TohscheProduct Communications Trucks/Unimog

Tel. +49 (0)711-17-52068

Fax +49 (0)711-17-52030


Michael GutzeitHead of Communications Research & Development

Commercial Vehicles, Product CommunicationsMercedes-Benz Vans

Tel. +49 (0)711-17-52410

Fax +49 (0)711-17-52030


Jürgen BarthProduct Communications Trucks/Unimog

Tel. +49 (0)711-17-52077

Fax +49 (0)711-17-52030


Raimund GrammerHead of Product Communications

Trucks/Unimog/Buses

Tel. +49 (0)711-17-53058

Fax +49 (0)711-17-52030


Product Communications

Mercedes-Benz Trucks/Unimog/Buses

Communications

Research & Development Commercial Vehicles

International Market Management &

Market Relations

Kathrin FritzProduct Communications Trucks/Unimog

Tel. +49 (0)711-17-53551

Fax +49 (0)711-17-79063340


Vildan Baykal-HilsProduct Communications Test Vehicles Trucks & Buses

Tel. +49 (0)711-17-52123

Fax +49 (0)711-17-52030


Martin AdamCommunications Research &

Development Commercial Vehicles

Tel. +49 (0)711-17-55510

Fax +49 (0)711-17-79038267


Katja BottInternational Market Management &

Market Relations

Tel. +49 (0)711-17-49784

Fax +49 (0)711-17-51607


Beate BeckMarket Relations

Tel. +49 (0)711-17-49787

Fax +49 (0)711-17-51607


Gabriele HellmannMarket Relations

Tel. +49 (0)711-17-49786

Fax +49 (0)711-17-51607






70 | | 71


Valter OliveiraMercedes-Benz do Brasil Business and

Product Communications Commercial Vehicles

Tel. +55 11-41737324

Fax +55 11-41737420


Ran KoikeGlobal Public Relations Manager

Mitsubishi Fuso Truck and Bus Corporation

Tel. +81 (0)44-330-7989

Fax +81 (0)44-330-5830


Takashi TsuchiyaDomestic Public Releations Manager


Tel. +81 (0)44-330-7986

Fax +81 (0)44-330-5830


Christopher BrandtHead of Corporate Communications


Tel. +81 (0)44-330-7988

Fax +81 (0)44-330-5830


Communications


Mario LatteHead of Communications Mercedes-Benz do Brasil

Tel. +55 11-41737330

Fax +55 11-41737420


Communications

Mercedes-Benz do Brasil

Tülin SteinhäuserPR Manager

Mercedes-Benz Türk A.S

Tel. +90 212 867 37 26

Fax +90 212 867 44 04


Communications

Daimler Trucks North America LLC

Amy SillsHead of Corporate Communications


Tel. +1 (0)503-745-8535

Fax +1 (0)503-745-5996


Kommunikation


Ezgi YildizPress & Public Relations

Mercedes-Benz Türk A.S.

Tel. +90 212 867 37 27

Fax +90 212 867 44 04






72 | | 73

Mercedes-Benz Cars

Daimler Trucks

Mercedes-Benz Vans

Daimler Buses

Daimler Financial Services

Daimler Brand Portfolio.



Daimler AG

70546 Stuttgart Germany

Daimler Trucks at a Glance

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