Culture Shock:Your Online Artistic

Profile

A Presentation and Open Discussion with Alice K. Dade

Why Do I need a website?

It’s not all about aesthetics

Website Redesign Success by Tom McCracken

What are my Website Goals?

• A professional website with high quality features

• Something that I can manage myself

• Fun but simple

Goals based on why I’m creating a website in the first place

• Being able to link a finished, updated website to MU Faculty page, Twitter, and Linkedin

• Making pictures, videos, and present student accomplishments available to perspective students

• Making schedule of upcoming performances and masterclasses available

WelcomeYour helpful receptionist

Let me tell YOU!Your receptionist who loves to gossip

Can I…wait…hold on…

Your messy receptionist

Don’t Blog if you don’t Blog

Keeping a blog will increase traffic flow as long as you have keywords, inbound links, and fresh content

Create a Rush Hour

• Make a webinar video and post on your blog

• Review a book*

• Post a list of relevant blogs and websites

• Research keywords and build pages around them

• Mention other blogs in your blog post*

*different audience, different keywords

Creating traffic within Linkedin

• Endorsements

• Summary Section

• Specialties Section

• Experience=Summary, Summary=Experience