creative portfolio · through business building marketing. MIKE BESS Director CAMCO. 5 R=23, G=1F,...

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71

Suggested RGB Websafe Colour Palette

dmjcomputerservices.co.uk 07401 575574 [email protected]






R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71


creative portfolio

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



“We commissioned Jennifer to look at the company with a holistic view. We needed to create a brand from something non-existent. She started with a powerful positioning workshop that really opened our eyes to see what we did well, and what made us different from the competition, we moved swiftly into the rebrand process, which resulted in a multi-award winning brand within the first 6 months of launch. The brand is now established and as a direct result we have seen significant increased revenues.

It’s the single best investment we’ve ever made in Valldata, and well worth the hard work involved”.

Hamish HortonCEOValldata

Brand Positioning and visual Identity, including a suite of photography

Internal environment branding

Brand Guidelines

Full suite of marketing collateral

Internal website templates including administrative, and tender documents

Brand training

Marketing campaigns

Internal incentive scheme

Presentations and sales tools

Thought leadership editorials

Advertising campaign

PR and Thought leadership events

VALLDATA

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



CAMCO

Corporate Identity

Brand Guidelines

Full suite of multi-lingual marketing collateral

Internal templates including administrative, and tender documents

Brand training

Annual Review

Website

Recruitment scheme

Internal incentive scheme

Global exhibitions

Presentations and sales tools

Thought leadership publications

Advertising campaign on and offline

PR

“Jennifer joined us when we were in transition after a series of acquisitions. We had been looking for over 6 months for the right person to create a mono-brand out of the 6 individual companies that now formed Camco, and as soon as Jennifer started to explain how she would do this it all made perfect sense. We watched as the process seemlessly took place in 2 easy stages, and the results were instant - instant recognition in our industry sector through a meticulous brand awareness strategy and instant revenue growth through business building marketing.

MIKE BESSDirectorCAMCO

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



CALNE LEISURE CENTRE

Positioning

Core messages

Website design and overseeing development

Copy writing

Marketing materials, including banners, newsletters, promotional items

Signage

Internal templates

Marketing campaign

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



“Jennifer and I worked together on SONY’s internal and external marketing and communications projects for a little over 10 years, some of the incentive schemes are still running!

I found her approach refreshing, she looks at the things from a different perspective which often surprised and always hit the mark ”

Christopher FeeleyCEOGenius

SONY

Incentive Scheme

Intranet design

Internal and external communications materials/newsletters etc

Event materials and theming, invitations and supporting literature

Corporate sales review brochures

Product packaging, promotion and in-store POS

Marketing campaigns UK and International

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



“I engaged the services of Jen Holmes to help guide our business through a period of integration and change, driven around a full rebrand and identification of who we are, what we stand for and how we differentiate ourselves in the market. Jennifer has a very personable approach and likes to get the organic foundations of the organisation to really understand the core values. We found Jennifer’s style very creative and engaging. She led us through a series of exercises to guide us rather than tell us. We found this extremely beneficial. It felt like she was part of our team rather than an outside coach. These techniques led us to look at things in a lot more of a holistic way to really get to the roots of not only who we think we are, but who our customers think we are. The outcome was far better than ever expected. Our business now has a lot greater clarity and direction thanks to Jennifer’s expert and professional services. Would I recommend her to any company requiring her services? Without a doubt.

You won’t regret the investment!”

Steve PerkinsMarketing ManagerBluehat Group

BLUEHAT GROUP

Positioning

Core messages

Website navigation and look and feel recommendations

Copy writing

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



BEFORE

AFTER

1 DAY POSITIONING WORKSHOP

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



“I initially contacted Jen to design a new logo for us.However, within a short space of time it became apparent that the additional services offered would be utilised. Not just because of what they offered but the way they took the time to understand what we did as a company and what we wanted to achieve.

They really listened.

Several weeks later Jen has completely redesigned our website, created ‘consumer’ friendly content, supplied impressive images, new letterheads, marketing brochure and leaflets. In addition, landing pages with tracking numbers have been created to establish ROI on every bit of marketing we do.

All in all I can’t recommend them enough. We don’t see them as a supplier - they are one of our partners.

Thank you”

Neil DolanDirectorInventive Homes

INVENTIVE HOMES

Positioning

Logo and visual identity

Core messages and straplines

Website design

Copy writing

Exhibition

Blogs and e-marketing

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R=23, G=1F, B=20

R=55, G=22, B=67

R=28, G=30, B=87

R=F2, G=67, B=22

R=65, G=36, B=14

R=CA, G=99, B=2C

R=6D, G=6E, B=71



creative portfolio · through business building marketing. MIKE BESS Director CAMCO. 5 R=23, G=1F,...

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