Creation of alumni associations
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CREATION OF ALUMNI ASSOCIATIONS
06.00 pm GMT
Global Alumni Support Team,
Juliana SAAD and Ismael TANKO
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OBJECTIVES
Know what are the alumni criteria
Create awareness on the relevance of alumni for our
countries and committees
Overview of main steps in the creation of alumni
associations (AAs)
Tips and Tricks on how to manage AAs
Share GCPs from the network
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What is an alumnus in your country ?
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ALUMNI CRITERIA
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ALUMNI CRITERIA
• Members that completed at least 2 of the following stages of the AIESEC experience :
Taking Responsibility (TR)Leadership Role (LR) and Exchange (X )
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ALUMNI CRITERIA
Members that contributed to the operational goals of the organization
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ALUMNI CRITERIA
Members that completed their term
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ALUMNI CRITERIA
Members that have no debts or were expelled from an LC or MC
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RELEVANCE OF ALUMNI FOR OUR COUNTRIES AND COMMITTEES
• How do you perceive your alumni?• How do you rank, by level of importance:
members, alumni, partners?• How can you benefit from alumni?
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RELEVANCE OF ALUMNI FOR OUR COUNTRIES AND COMMITTEES
Concrete examples:• 34 Countries raised over 300 TNs through Alumni
referrals and alumni companies• 40 countries received 146,300 EUR in kind and
cash from alumni• Countries like Indonesia, CAS, Mexico, Nigeria,
Tanzania, Romania, Turkey and Ukraine received from 5,000 to +50,000 EUR in donations
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RELEVANCE OF ALUMNI FOR OUR COUNTRIES AND COMMITTEES
All data is for the period July '08-Jan' 09 6 month Results
Overall Alumni Engagement & Brand Leverage Potential
No. of Alumni supporting AIESEC (financially and/or non-financially) 3’423 alumni/91 CYs
No of alumni on global DB accessible to Cys 57’078 alumni
Impact on Revenue
No. of Alumni donating to AIESEC since July '08 683 alumni/56 Cys
Money received from alumni donations since July '08 134’911 Euro/48 Cys
Money raised from partners resulting from alumni support/ introduction 261’529 Euro/45 Cys
Impact on Exchange
No of internships raised resulting directly from alumni support 731 internships/59Cys
Impact on Learning Environment & Accountability
No. of Alumni supporting AIESEC non-financially(HR support,BoA,in-kind) 2’927 alumni/91 CYs
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RELEVANCE OF ALUMNI FOR OUR COUNTRIES AND COMMITTEES
What can Alumni mean to a Country?
• Country examples:
TAIWAN raised 25,000 € in Quarter 1, 2011
INDIA: 7000€ in alumni donations; 3 Alumni Companies as H4TF partner; 19 TNs in Q1, 2011
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RELEVANCE OF ALUMNI FOR OUR COUNTRIES AND COMMITTEES
What can Alumni mean to a Country?
• Country examples:
MOZAMBIQUE raised 12,000 in 1 Quarter 1, 2011
TOGO: around 4000€ raised in a company through an alumni in 2008
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So how can we make all these things happen ?
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Create a structured environment to manage the AIESEC – Alumni relationship
through …
… Alumni Associations
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MAIN STEPS IN THE CREATION OF ALUMNI ORGANIZATIONS
• Can you help to put an order in the following steps ?
a. Prepare By-Laws
b. The Organizational Meeting
c. The Follow-Up
d. First Special Mailing
e. Form an Interest Group
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MAIN STEPS IN THE CREATION OF ALUMNI ORGANIZATIONS
• So here we are !!!
e. Form an Interest Group
d. First Special Mailing
b. The Organizational Meeting
a. Prepare By-Laws
c. The Follow-Up
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GETTING OFF THE GROUND!
Step 1 Step 2 Step 3 Step 4 Step 5
Form an Interest Group
First Special Mailing
The Organisational
Meeting
Prepare By-Laws
The Follow-Up
It all starts with ONE ALUMNUS
interested!
A Letter to the alumni who
make up your interest group
Request a meeting!
- Introductions- General vision and goals- Outline AA functions- Activities- Structure- Nomination and
election of AA officers- Etc
MAKE THE COMMITMENT!
Define governance
aspects, procedures and
policies, and main activities
It is crucial to follow-up physically
or virtually. Meeting should
serve to set up and track plans.Additional
quarterly/ bi-yearly AA luncheons or dinners can be
established.
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ALUMNI ORGANIZATIONS MANAGEMENT
• Should Alumni organizations be managed by alumni themselves or by the MCVP ER/Alumni responsible ?
• Why ? What are the advantages and disadvantages ?
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1. A purpose of existence
2. Committed individuals with common interest in being in the AA
3. Involvement of MC and LCs
4. Clear rules of functioning
5. Always Follow up!
Important:
ALUMNI ORGANIZATIONS MANAGEMENT
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GCPS FROM THE NETWORK: Togo
Issues faced in the past:
• Difference in Generations, • Availability of senior alumni to participate
to activities, • Commitment to the
evolution/management of the association• Many alumni abroad
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Solutions imagined to solve the issue of:
Difference in Generations
Create an AA with clusters;
Criteria to belong to one or another cluster will be the age and the interest
Availability
The AA will be run by 1 general management team (5) and 3 sub-teams (one per cluster).
Every cluster will organize its activities according to the availability of its members.
Junior alumni cluster will have more activities in a year but every member will be invited to each cluster activities (unless they’re closed )
GCPS FROM THE NETWORK: Togo
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Solutions imagined to solve the issue of:
Commitment
Every cluster will have their own goals, customized to the needs of its members (business partnerships, training, economic information, coaching, fun, …)
GCPS FROM THE NETWORK: Togo
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GCPS FROM THE NETWORK: AIESEC United States
“AIESEC life” it’s an AIESEC US Alumni Organization. A powerful network of alumni living the AIESEC life
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• Database of 6000 alumni• The 10k Challenge
– A key part of AIESEC Life's vision is to connect more than 10,000 alumni with each other by 2012
• Website: http://aieseclife.org/default.aspx
GCPS FROM THE NETWORK: AIESEC United States
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• - There are many different membership choices:– Individual Membership– Patron Membership– Business Membership– Entrepreneurship Circle– Leadership Circle– Founders Circle
• Every type of membership has different annual payment, and different benefits that the alumni get.
• Board of the Association is the following:
· President
· Chair
· Vice Chair
· Members
GCPS FROM THE NETWORK: AIESEC United States
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