COW SHARE WITH USThe answer to “Where’s the beef?”

Sunday, June 23, 13

THE OPPORTUNITY

Farmer to Consumer Whole Beast Sales

Don’t Scale

Sunday, June 23, 13

THE CURRENT SITCH

Individuals won’t buy directly from farmers

Farmers make more $ selling whole beasts but lack the time to work with consumers

Sunday, June 23, 13

CONNECTING STEAKHOLDERS

A group-buying platform to connect consumers & farmers

Sunday, June 23, 13

http://nicholasareed.github.io/cowsharewithus/

Sunday, June 23, 13

CHANGING THE RELATIONSHIP

CowShareWithUs

Sunday, June 23, 13

WE PROVIDE

Consumer Acquisition Community Building, Social Engagement, Education

Local Organizer “Cow Tipper” in Every City to Ensure Minimum Number of Buyers Sign On Per Cow

Order ProcessingCut Sheets & Coordination with Farmer

Payment FacilitationFlat Service Fee to Consumer

Sunday, June 23, 13

CONSUMER ACQUISITION

Educate the Consumer Brand Ambassadors or “Cow Tippers” Coordinate Groups Locally

Build an Education Center via Zendesk, Launch a Blog + Social Media

Recipe Exchange via

Source Recipes Per Cut or Dietary Needs

Sunday, June 23, 13

SHOW ME THE MONEY

RevenueService Fee for ConsumersPartnerships

Farmers, Product Offers, Grocery Stores

CostsCowsInfrastructure

People, Technology, Customer Service

MarketingAwareness, Events, Social Media, Content Creation

Sunday, June 23, 13

WE’RE IN BUSINESS

MVP in Action

4 Cows Sold

60+ Customers

$300/Cow Revenue

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WHO’S IN?

We’re Taking Orders Now!

Let the Cow Tipping begin.www.CowShareWithUs.com

Sunday, June 23, 13

APPENDIX

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TRANSPORTATION & DELIVERYTransportation

Task Rabbit Force

Pick up from Farmer/Processor

Deliver to Consumer Pick Up Point

Delivery/Pick UpMeat Me Events = Divide Shares & Swap Cuts

Recipe & Info Distribution Point

**Additional Delivery Fee to Skip Event

Sunday, June 23, 13

SCALABLE MODEL

Easy Customer Buy Process

Localized Sales Model

Grassroots sales strategy -- Cow Tipper in Every City

Single Cow Sales: “Rinse and Repeat”

Standardized Process for Farmer and Consumer

Sunday, June 23, 13

YUMMLY

Sunday, June 23, 13

YUMMLY

Sunday, June 23, 13