Cover Letters - ecc.ku.eduecc.ku.edu/.../CoverLetter_portion_Final_2013_.pdf · ting every sentence...

4
Starting every sentence with “I” or “my”. Extraneous words and wordy phrases, such as “in order to” and “for the purpose of”. Confusing and complex language and sentence structure (HINT: Read your letter aloud to identify awkwardness, then correct it). Long sentences and paragraphs. Weak or overused words. Font sizes smaller than 10 point and larger than 12 point. Nondescript phrases such as “I was a computer lab assistant.” Instead, say: “I provided technical assistance”. “I conducted research activities using observation and data analysis skills while…” instead of “I worked as a research assistant”. THINGS TO AVOID IN COVER LETTERS When to use a cover letter Many employers will require a cover letter as part of your application. There may be other times when a cover letter is also appropriate. Include a cover letter with your resume when you cannot present it in person, for example if sent through U.S. Postal Service or email. Remember, whatever you write in your email IS your cover letter. A cover letter is not necessary when you deliver your resume to a potential employer at a career fair. The purpose of cover letters The purpose of the cover letter and resume package is to motivate the employer to take action and invite you for an interview. When delivered together, the two documents should be complementary and work together to accomplish your purpose. The appearance of your resume/cover letter package will be enhanced if both documents are printed on the same high-quality bond paper. Employers report that an impressive cover letter is often more important than the resume when making a decision whether to interview a candidate, so it can be a mistake to focus too much attention on the resume and ignore the potential value of a well-written letter. Like the resume, the cover letter is not intended to get you the job—it is intended to get you an interview (when you can convince the employer face-to-face that you are the right one for the job). The most important aspect of a cover letter is employer focus. Present the employer with indications of your personality and style along with your skills and abilities. Highlight your qualifications for the specific position you seek, clearly stating your interests and qualifications relative to the employer’s needs. Always customize your cover letter! Sending out a general cover letter and resume to hundreds of employers is rarely successful. It can create a perception on the employer’s part that you are not a serious and thoughtful person, that you are desperate for a job, or that you don’t really care enough about their organization to learn about them. Your letter should be just a few paragraphs and only one page in length. While there is no “perfect formula” regarding length and what to include, keep it relevant and relatively brief. A cover letter should work like advertising copy. It should: • catch the reader’s attention (opening paragraph) • communicate skills and experience (middle paragraph) • support your statements with specifics (middle paragraph) • compel the reader to act (final paragraph) Cover Letters 15

Transcript of Cover Letters - ecc.ku.eduecc.ku.edu/.../CoverLetter_portion_Final_2013_.pdf · ting every sentence...

Page 1: Cover Letters - ecc.ku.eduecc.ku.edu/.../CoverLetter_portion_Final_2013_.pdf · ting every sentence with “I” or “my”.• Star • Extraneous words and wordy phrases, such

• Starting every sentence with “I” or “my”.

• Extraneous words and wordy phrases, such as “in orderto” and “for the purpose of”.

• Confusing and complex language and sentence structure(HINT: Read your letter aloud to identify awkwardness, then correct it).

• Long sentences and paragraphs.

• Weak or overused words.

• Font sizes smaller than 10 point and larger than 12 point.

• Nondescript phrases such as “I was a computer labassistant.” Instead, say: “I provided technical assistance”.“I conducted research activities using observation and dataanalysis skills while…” instead of “I worked as a researchassistant”.

THINGS TO AVOID IN COVER LETTERS

When to use a cover letterMany employers will require a cover letter as part of your application. There may be other times when a cover letter is also appropriate. Include a cover letter with your resume when you cannot present it in person, for example if sent through U.S. Postal Service or email. Remember, whatever you write in your email IS your cover letter. A cover letter is not necessary when you deliver your resume to a potential employer at a career fair.

The purpose of cover letters The purpose of the cover letter and resume package is to motivate the employer to take action and invite you for an interview. When delivered together, the two documents should be complementary and work together to accomplish your purpose. The appearance of your resume/cover letter package will be enhanced if both documents are printed on the same high-quality bond paper.

Employers report that an impressive cover letter is often more important than the resume when making a decision whether to interview a candidate, so it can be a mistake to focus too much attention on the resume and ignore the potential value of a well-written letter. Like the resume, the cover letter is not intended to get you the job—it is intended to get you an interview (when you can convince the employer face-to-face that you are the right one for the job).

The most important aspect of a cover letter is employer focus. Present the employer with indications of your personality and style along with your skills and abilities.

Highlight your qualifications for the specific position you seek, clearly stating your interests and qualifications relative to the employer’s needs.

Always customize your cover letter! Sending out a general cover letter and resume to hundreds of employers is rarely successful. It can create a perception on the employer’s part that you are not a serious and thoughtful person, that you are desperate for a job, or that you don’t really care enough about their organization to learn about them.

Your letter should be just a few paragraphs and only one page in length. While there is no “perfect formula” regarding length and what to include, keep it relevant and relatively brief.

A cover letter should work like advertising copy. It should:

• catch the reader’s attention(opening paragraph)

• communicate skills and experience(middle paragraph)

• support your statements with specifics(middle paragraph)

• compel the reader to act(final paragraph)

Cover Letters

15

Page 2: Cover Letters - ecc.ku.eduecc.ku.edu/.../CoverLetter_portion_Final_2013_.pdf · ting every sentence with “I” or “my”.• Star • Extraneous words and wordy phrases, such

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16

Sample Cover Letter

Page 3: Cover Letters - ecc.ku.eduecc.ku.edu/.../CoverLetter_portion_Final_2013_.pdf · ting every sentence with “I” or “my”.• Star • Extraneous words and wordy phrases, such

Professional CommunicationWhether you are submitting an application for a position or developing a networking contact online, all of your communication needs to be done with professionalism. Employers are evaluating your communication skills with every piece of correspondence, so be sure they will get a good impression.

Many of your connections with professionals will be done through electronic media. In online correspondence it is important to follow the same basic guidelines as you would in any other formal style of communication. Below are some examples.

Networking Through Email

Subject: Request to Connect from a KU Student

Dear Mr. Budig:

IamcurrentlyajuniorfinancestudentattheUniversity of Kansas and am interested in learningmoreaboutcareersinthefinanceindustry.Aftera class discussion and personal research, oneparticular career that has sparked my interest isfinancialadvising.

Would you be willing to take 20 to 30 minutes out ofyour day to provide me with advice and expertisebasedonyourexperiencesinthisfield?Iamavailable on Monday and Friday afternoons throughthe next four weeks. If this is a possibility, pleaseemail me back or contact me at 555-555-5555. Thankyou for your time!

Sincerely,

Jay [email protected]

Subject: Informational Interview Request from Jay Hawk

17

Dear Ms. Ellsworth:

Dr. Studia, professor of sociology at the Universityof Kansas, suggested that I contact you. As a fellowJayhawk, she felt you might be willing to visit withme about my career path.

I am a junior at KU, majoring in sociology, and amcurrently exploring career options. Your background in human rights work and your leadership in non-profitorganizationsarebothveryinterestingtome.I would like to learn more about what it’s like to workforanonprofit,andwashopingyoumightbewilling to give me advice on how to prepare myself for this career path.

Wouldyoubewillingtovisitwithmebrieflyaboutyour experiences? I’m available between December5 and January 10 and would be happy to connectthrough email, on the phone, or in person.

Sincerely,

Jay [email protected]

Informational Interview Request Through Email

Page 4: Cover Letters - ecc.ku.eduecc.ku.edu/.../CoverLetter_portion_Final_2013_.pdf · ting every sentence with “I” or “my”.• Star • Extraneous words and wordy phrases, such

DO

• Spell check ALL written communication.

• Proofread electronic messages just as thoroughly as youwould printed documents.

• Use a subject line in ALL emails such as “Applicationfor Marketing Internship”.

• Be respectful of the person you are contacting; don’t askfor something they can’t provide .

• Use formal greetings and closings when possible.

• Create an email “signature” that includes all of yourcontact information.

• Use a formal greeting such as Mr./Ms. unless they havegiven you permission to call them by their first name oryou know them well.

DON’T

• Use informal text shortcuts such as “ur” for “you are”.

• Use emoticons in any of your communication.

• Use an informal tone in your writing.

• Attach a resume in a request to connect, or in a requestfor an informational interview.

TIPS FOR ONLINE PROFESSIONAL COMMUNICATION

Dear Mr. Haworth:

After reading a description of your company on LinkedIn, I would like to know about possible job opportunities in your software development department. I am a senior in Computer Science, and will earn my bachelor’s degree in May.

Last summer, I had the opportunity to do an internship for the XYZ Solutions Firm where I workedclosely with a team to develop business technology programs. My training also included testing existing systems.Thisexperienceconfirmedmyinterestinacareer in software development, and I believe your company would be an excellent match for my skills.

Myresumeisattachedforyourconsideration.Irealizethat you have many demands on your time, but I would appreciate an opportunity to discuss employment possibilities with your company. Would youbeavailabletheweekofJanuary10tomeetbriefly?If you would prefer to contact me by phone, my number is 555-555-5555.

Thank you very much for considering my request. Ilook forward to hearing from you.

Respectfully,

Jay [email protected]

Subject: Positions in Software Development

18

Job Prospecting Through Email

LinkedIn Invitation to Connect(Someone already known to you)

Dear Ms. Higuchi:

I enjoyed the time I spent working for you at ABC Company.Thehelpyouofferedmeduringmyinternship was invaluable. I hope you will connect with me on LinkedIn so we can stay in touch in the future! Thank you for your time.

Sincerely,

Jay [email protected]

Dear Ms. Fraser:

I am currently a psychology major at the University ofKansas exploring career options. While researching people who work in higher education and live in Chicago,Ifoundyourprofile.IwillbeinChicagoduring the week of March 18-22. Would you be willing to take 20-30 minutes of your time to talk to me about yourexperiencesinthisfield?Ifyouwouldratherconnect by email, I can be reached at [email protected]. Thank you for your consideration.

Sincerely,

Jay [email protected]

LinkedIn Invitation to Connect Message (Someone you’ve never met)

Dear Mr. Sabatini:

I am a photo media major at the University of Kansas exploring career options. I joined the PhotoMarketing group, and enjoy reading the discussionsthere. Would you be willing to connect with me so that Ican learn more about your work?

Sincerely,

Jay [email protected]

Networking Introduction Through Social Media Messaging