Couchsurfing Brand Book
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Transcript of Couchsurfing Brand Book
COUCHSURFING
TO CHANGE THE REPUTATION oF THE AMERICAN TOURIST
TO CHANGE THE REPUTATION oF THE AMERICAN TOURIST
TO CHANGE THE REPUTATION oF THE AMERICAN TOURIST
TO CHANGE THE REPUTATION oF THE AMERICAN TOURIST
TO CHANGE THE REPUTATION oF THE AMERICAN TOURIST
NOTyour
POINTER FINGERis NOT
THE LEANING TOWERof
PISA
HOLDINGUP
TRAVE
L LIKE A LOCAL
UPPANDA EXPRESS
ChinaGO TOEAT PANDA EXPRESSand
Or ask for a FORK
TRAVE
L LIKE A LOCAL
WHO WE ARE TEACHINGIMAGINE
EVADING BARRIERS
hospitality networkWe are a community of hospitality; a network of culture enthusiasts who challenge barriers and live to surpass the imagination of what could be.
Free-spirited and young, we are interested in the world outside our own. We want to touch and feel and discover new possibilities. Let the journey continue.
WHAT ISCOUCHSURFING
?Couchsurfing is a network of international people who invite you to sleep on their couch for free while you are traveling.
6,7
64
,61
7PO
SITIVE
COU
CHSU
RFIN
G EXP
ERIEN
CES
First-hand encounters shift boundaries and introduce us to unfamiliar ways of being. We have the opportunity to practice experiencing the world differently.
WITHOUT ITINERARIES OR EXPECTATION
TAKE OFFfanny packthe
OFFAND
live a little
TRAVE
L LIKE A LOCAL
3,824,371COUCHSURFERSWORLDWIDE
28average surfer age is...
2869%
between the ages of 18 & 29
FRIENDSHIPSCREATED4,129,034
1. NEW YORK, USA
2. PARIS, FRANCE
3. LONDON, ENGLAND4. BERLIN, GERMANY
5. Istanbul, turkey
TOP COUCHSURFING CITIES
HOW IT WORKSStart by searching for people who interest you.
Once you’ve found someone, send them a message, inviting them to your home or requesting to stay in theirs.
Then, meet up in person and share a unique experience.
HOW IT WORKS
BECOME A CITIZEN OF THE
COUCHSURFER.ORG