1. Search Engines Web ads Social Media Websites

2. 9/10 of all internet searches starts with Search Engine 71% An average of of traffic to websites comes from search engine natural rankings Consumer Behavior in Search Engines A shift from the top of page 2 on Google to the bottom of page 1 will give you an instant traffic increase 145%

3. The first result in Google gets as many visitors as position 2 and 3 combined which roughly makes 35 % of all traffic available Consumer Behavior in Search Engines 63% of people just rely on the golden triangle 2/3 people do not look beyond the first page

4. 65% 34% Consumer behavior in Facebook of users are active interact with a brand at least 3 times a week 56% of fans say that they recommend their friends to like the brand in Facebook 51% of fans say theyre more likely to buy a product since becoming a fan 80% of the users check others comment before deciding to purchase

5. Usability Interactivity Content Factors Psychological factors Functionality factors

6. Convenience Usability Site navigation Information architecture Functionality Factors Findability Customer service/after sales service Interactivity On page interaction with company Customization

7. Psychological factors Transaction security Return policies Customer data safety

8. Thank You