COMPANY PRESENTATION - Polishcosmetics.pl · NUCO ― ”NEW JOKO” March 2014: new strategy, new...
Transcript of COMPANY PRESENTATION - Polishcosmetics.pl · NUCO ― ”NEW JOKO” March 2014: new strategy, new...
25 YEARS AGO…
• Collapse of the Soviet block – amazing opportunities arising
• Foundation of JOKO Cosmetics company in 1989
• Main market: Russia and former Soviet countries• Main market: Russia and former Soviet countries
• Foundation of own brands JOKO and Virtual
• First attempts at contract manufacturing
3Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
GETTING SPECIALIZED
• Changing market and production structure (over 80% of
production volume for other brands)
• May 2012 own brands JOKO and Virtual sold to Miraculum• May 2012 – own brands JOKO and Virtual sold to Miraculum
• The only solely Contract Manufacturing company in Poland
• Intensified development of infrastructure, machinery park
and R&D department
4Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
NUCO ― ”NEW JOKO”
March 2014: new strategy, new approach, new vision
new logo, new corporate identity
Company values and philosophy:
• Honesty
• Straightforwardness
• Partnership
• Creativity
• Innovation
5Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
ABOUT NUCOABOUT NUCO
6Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
FACTS & FIGURESBasic informationBasic information
• Convenient location near from Warsaw
• Two separate production plants• Two separate production plants
• On-site warehouse
• Around 250 employees (out of this number 174 are
permanent production employees, the remaining are back
office, out of whom there are 25 people in Labs and R&D ->
17 in the labs, 8 in R&D)
7Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
FACTS & FIGURESStructure of SalesStructure of Sales
Value of NUCO sales in PLN
Foreign Markets
Poland
f
45 718,562 141,8
36 468,0+ 37%
10 434,4 6 557,0 3 706,7
2012 2013 1st and 2nd qarter 2014
8Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
New Markets in 2013
9Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
PRESSED, LOOSE, BAKED, FI PRODUCTS
• Eyeshadows
• Blushes
• Powders• Powders
• Bronzers
• Highlighters
• Unlimited colors and designs
11Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
LIQUID PRODUCTS
• Lip glosses
• Lipsticks
• Foundations• Foundations
• Mascaras
• Eyebrow gels
• Eyeliners
• Primers
• Concealers
• Nail polish
• and many more…
12Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
TRULY UNIQUE!TRULY UNIQUE!
13Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014
TAILORED SOLUTIONS
• The only contract manufacturing company of color cosmetics
in Poland devoted only to this activity
• Amazingly flexible in terms of service (from turnkey• Amazingly flexible in terms of service (from turnkey
throughout part service of different kind, to assembling)
• Most modern production equipment
• Highest standards of production
• Strict quality control rules
• All of the above in most competitive prices and lead times
14Company Presentation │ Prepared by NUCO Marketing Team │ Wolomin, September 2014