Companies adopting gamification in HR - Manu Melwin Jot
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Transcript of Companies adopting gamification in HR - Manu Melwin Jot
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Companies adopting gamification in HRGamification in HR
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Prepared By Manu Melwin Joy
Assistant ProfessorSCMS School of Technology and Management
Kerala, India.Phone – 9744551114
Mail – [email protected]
Kindly restrict the use of slides for personal purpose. Please seek permission to reproduce the same in public forms and presentations.
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Companies adopting gamification in HR
• In HR, gamification has implications for recruitment, benefits administration, health and wellness initiatives, and employee engagement. While the applications feel deceptively simple and fun, the organization benefits from tangible return on engagement.
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Companies adopting gamification in HR
• Gamification occurs most often at the digital level. Every interaction creates data sets for adoption and performance that employers can use to modify the environment or better support employees.
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Companies adopting gamification in HR
• Large companies such as Accenture, Deloitte, GE, Ford, Google, and Microsoft are using gamification principles to change the way they work. Here are a few of the ways major companies have successfully integrated gamification into HR functions.
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Companies adopting gamification in HR
• Google Code Jam – This competition, focused on
software writing, helps the company recognize new recruits. With prizes up to $50,000, the approach attracts talented engineers and developers who are interested in testing their skills within a crowd.
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Companies adopting gamification in HR
• co.uk – The British equivalent of the
National Security Agency uses this website to attract qualified candidates. Individuals applying for certain positions must crack the code to move through the recruiting process.
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Companies adopting gamification in HR
• Badgeville – Deloitte’s executive training
program uses gamification to improve learning pathways, real-world simulations, and offer feedback. The program has resulted in a 50 percent increase in course completion and 36 percent higher weekly retention rates.
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Companies adopting gamification in HR
• REVEAL – L’Oreal uses a gaming platform,
complete with avatars and rewards, to test candidate knowledge and skill sets. The game offers much more than a vetting system, however. It also teaches individuals about the business, the organizational structure, and team members who work on new products.
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