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degree project 14illustrations by collin

here is my 2014 senior year degree project

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breaking down the project build

TOP

BOTTOM

time to pull out the breaker bar and break down the research of my

degree project.

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what drives my degree project?

the motor

relating each point to a car part or related object to keep my mindset on the main subject. But the Motor of my project or the question.

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How can I build a community identity forgraphic designers and industrial designerswho are apart of the automotive culture?

How can i build a community for graphic and industrial designers who are apart of the automotive culture. Facilitate the unity of likeminded and skilled

people to further the growth of both fields of work.

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the transmission

what are the goals of my project?

what shifts this project into gear?

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create better sense of design in the community

create a organization for these like minded peeps

nd work or jobs

provide a space for learning and growth

clutching goals

A organization

Betterment of the field design wise

Provide opportunity for learning, mentorship, and growth.

And have the opportunity to find a place in the world.

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what objectives should I stop to?

the brakes

Objectives are a little more like the braking points on a track some are

very important where as some can be considered as secondary. These

are my hard braking points for the project.

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highlight work

give feedback

nd work or jobs skill learning

chapter groups

chapter eventsreceive feedback

national organization

go down list

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I found that people like to be recognizedfor their work, and having a community oflike minded people who also practice thesame skills it can be very productive. Firstly the artist has a sense of fulllment but also it allows them to get feedback that they may have not gotten before. It also helps inuence those who are just starting and need some guidance.

community recognition impact

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A community to grow in helps shapes the

future. From macro to micro there is a large change in both community voice and a singular more personal voice.

Having a stake in the ground allows a person to have purpose. They will work harder not only for themselves but to impress and push the group to be better.

community building (military stance)

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what will stabilize my context?

the chassis

places of which will strengthen my prject.

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internet space (website)

national identity

local chapters

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Having a venue both in a large scale and a closer local scale helps each member feel apart of a unit. The impact that a small localchapter can be just as great as the largernational group. Being that on a local levelsingle people can be appreciated. As thatrecognition builds it can reach a national level.You can have direct mentorship to a broaderinspiration to thousands of more. Its that balance and inuence that weaves the thread ofbrotherhood. Plus it allows for the voice of eachdesigner to be really heard and or felt.

community national & local

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highlighted work

user feedback

work or jobs

receive feedback

inspiration

skill learning

local events

the ability to do these things?

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who will get behind the seat?

the driver

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graphic designers

industrial designers

videographers & photographers

who are automotive professionals & enthusiasts

it is open to really any designers who are working around the automotive world. Like AIGA is specic for graphic designers and IDSA is specic for industrial designers therecould be sub-organization that is focused to those who workon automotive based client work or in their free time for auto- motive culture.

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what it my schedule for the build?

the build

schedule

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week 4

week 5

week 6

week 7

review the hierarchy of groups of AIGA & IDSA & begin identity mood boards, asset building.

start logo brand, color pallet development, working on national

identity, hierarchy of leadership development.

begin local chapter identity work, color pallets, research previous examples of national to local identities and how they work.

test and get feedback

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week 8

week 9

week 10

web identity progress, print material progress

week 11

gather personas & test work.

start to package local and national identities, print media, start to work on web presence, web identity.

start to nalize work

week 12-4open to change

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what is my solution to the problem?

the body

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To build a community identity for graphicdesigners and industrial designers who are

apart of the automotive culture by providinga national and local and space both on theinternet and physical space that they can

openly interact with others.

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what did the output provide?

the dyno

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build the community

create an identity

provide a place where these people want to go

create a local and national voice

How can I build a community identity forgraphic designers and industrial designerswho are apart of the automotive culture?

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Q A