Cloud Agenda for Finance

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The Cloud Agenda for Finance The Evolving Market for Core Financial Applications & Technologies September 13, 2012

description

Watch the Webinar >> http://bit.ly/QlKgU0 The Cloud Agenda for Finance: The Evolving Market for Core Financial Applications & Technologies Join guest speaker Paul Hamerman of Forrester Research, Inc., for this special webinar as he discusses the key trends and challenges for core Financial Management applications and technologies, and the accelerating shift from traditional ERP financials to cloud-based alternatives. Attendees will learn about the following: - Key trends and challenges for 2012 in the Financial Management technology market. - Recent accelerating shift from traditional ERP financials to cloud-based alternatives. - Barriers companies typically face when thinking about the cloud/SaaS and how they are being mitigated. - Financial Management innovation and technologies offered by Workday for enabling increased agility, insight, and control. About Workday Workday is the leader in enterprise-class, Software-as-a-Service (SaaS) solutions for managing global businesses, combining a lower cost of ownership with an innovative approach to business applications. Founded by PeopleSoft veterans Dave Duffield and Aneel Bhusri, Workday delivers unified Human Capital Management, Payroll, and Financial Management solutions designed for today's organizations and the way people work. Delivered in the cloud leveraging a modern technology platform, Workday offers a fresh alternative to legacy ERP. More than 280 customers, spanning medium-sized organizations to Fortune 50 businesses, have selected Workday. Visit us at www.workday.com.

Transcript of Cloud Agenda for Finance

Page 1: Cloud Agenda for Finance

The Cloud Agenda for Finance The Evolving Market for Core Financial Applications &

Technologies September 13, 2012

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Today’s Presenters

Mark Nittler VP Financial

Applications Strategy, Workday

Paul Hamerman VP & Principal Analyst,

Forrester Research

Dave Blanchard Editorial Director, Business Finance

Laurie Wood Director of Financials Product Marketing,

Workday

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The Cloud Agenda for Finance: The Evolving Market for Core Financial Applications & Technologies Workday Webinar

Paul Hamerman, Vice President, Principal Analyst

Forrester Research, Inc.

September 13, 2012

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© 2012 Forrester Research, Inc. Reproduction Prohibited

Agenda

Trends and challenges in financial management processes and systems The impact of the cloud on Finance, and drivers for adoption Conclusions

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With cloud-based technology, Finance can accelerate accounting/reporting processes and improve business flexibility without the burdens of costly IT infrastructure

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Financial business process challenges

• Fragmented and inflexible transactional systems, which companies struggle to keep up-to-date

• Lengthy process to close the books › Complex procedures and batch interfaces

• Increasing compliance burdens (e.g., SOX, XBRL, IFRS) • A volatile global economy complicates planning and forecasting efforts

• Labor-intensive efforts to assemble external financial reporting and regulatory filings

• Senior executives need relevant and timely information on financial and business performance

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Technical debt builds up on traditional finance and ERP applications

July 2012 “Measure The Business Impact Of Improved App Strategy”

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Finance adds value in 3 key areas… but struggles with processes and data

Sales Human Resources Manufacturing Research & Development

System integration, automation, and

process efficiency 1

2 Productivity and operational

insight

Consolidated view of impact on business

objectives 3

Finance

Executive Team

Capital planning, budgeting Accounting and financial reporting Treasury and cash management

Risk and compliance

Cost reduction and efficiency

Measuring business performance Managing resources

Forecasting future outcomes

Effective operational execution

Consolidated view of cause and effects between individual functions

and how they impact financial results

Driving overall success of business

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The Financial Process Life Cycle (FPLC): Finance processes are conceptually linked across the time dimensions of past, present and future…

August 2011 “Align Financial Processes And Systems For Better Business Value And Compliance”

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© 2012 Forrester Research, Inc. Reproduction Prohibited

Agenda

Trends and challenges in financial management processes and systems The impact of the cloud on Finance, and drivers for adoption Conclusions

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Key trends for 2012 and beyond: Financial management systems

• SaaS financial solution adoption will grow at an accelerated pace in the next 3 years, following in the footsteps of CRM and HRM cloud apps • Planning, core financials, and disclosure management are

showing high growth already • Regulatory compliance will drive higher levels of investment in

financial reporting systems • “Close to Disclose” is an end-to-end process that calls for better

automated support and integration • Selection of technology to support financial processes will place

increasing emphasis on business flexibility, cloud deployment, and mobile solutions.

• Finance assumes a higher level of involvement in selecting, configuring and managing business technology solutions

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Business application priorities focus on renewal and rationalization, but SaaS is moving up the list

June 2012 “Optimize Your Business Applications For Value And Flexibility”

+10% yoy

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Technology reshapes the business application value proposition

May 2012 “Increase Business Flexibility By Embracing Future Trends”

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Perceptions of SaaS are changing: It’s about flexibility more than costs

April 2012 “The Changing Cloud Agenda”

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Companies look to cloud computing to improve agility and speed

April 2012 “The Changing Cloud Agenda”

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© 2012 Forrester Research, Inc. Reproduction Prohibited 16

Source: Forrsights Software Survey, Q4 2011

Some firms remain wary of deploying SaaS apps, but concerns are losing steam

Base: 556 North American and European software decision-makers in enterprise organizations

“4” or “5” on a scale of 1 to 5 where 1= not at all concerned and 5= very concerned.

33%

33%

37%

41%

42%

48%

50%

53%

66%

72%

SaaS technology is technically immature

We can't find the specific SaaS applications we need

Pricing is unclear or complicated

SaaS is not customizable

Transition and migration toward SaaS is complex and risky

Application performance (e.g., downtime, speed) are…

The total cost will be higher

SaaS can financially lock us into staying with the same…

Integration with other applications is a challenge

Security and privacy issues are difficult to control

‘What are your firm’s concerns about using SaaS?’

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Comparing deployment models: Hosted Cloud versus SaaS Deployment characteristic Hosted Cloud SaaS

Tenancy Single tenant – each customer has own version of the app

Multitenant – all customers on the same software instance

Software technology Mature Embracing new technologies

Hosting model Dedicated application

instance, shared computing resources

Shared application and infrastructure

Payment model Upfront license, recurring sw

maintenance and managed services fees

Subscription, all-in

Updates and upgrades Vendor-managed, but

customer chooses upgrade timing

Vendor-determined, more frequent, less effort for customers

Customization Configure and customize Configure only in metadata

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© 2012 Forrester Research, Inc. Reproduction Prohibited

Agenda

Trends and challenges in financial management processes and systems The impact of the cloud on Finance, and drivers for adoption Conclusions

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Summary: Drivers of adoption for cloud financial systems • Systems are upgraded and updated regularly – reduced

obsolescence • Faster deployment times • Business agility, and less dependence on internal IT for systems

support • Transparent cost of ownership via subscription model • Business insight delivered quickly and in context • Business people manage the system, including processes,

business rules, and reporting structures

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Opportunities for Finance: optimize your applications for insight, flexibility, and sustainability

May 2012 “Optimize Application Strategy To Generate Business Value”

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Workday Financial Management Mark Nittler – VP Financial Solution Strategy

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Stuff Happens

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…Can’t get There From Here

Traditional ERP

Heavy Complex Expensive Rigid Irrelevant

Market Ideal

Light Simple Economical Agile Relevant

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The significant problems we face today cannot be solved at the same level of thinking we were at when we created them. ”

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A New Level of Thinking

New Delivery New Technology New Approach

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Other Systems

Accounting Centric Architecture – Today

AP Journal Entry

AR Journal Entry

Pay Journal Entry

HR

Business Intelligence System

Data Warehouse

Financial & Statutory Reporting

Data Mart

Dashboards, Scorecards & Spreadsheets

Summary Lines

Accounts

Journals

Workflow

Segregation of Duties

Security

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Unified Finance

WORKDAY CONFIDENTIAL

Governance, Risk & Compliance

Transaction Processing

Reporting & Analysis

Transactions Efficient & Accurate Accounting

Governance Effective, Proactive Controls

Analysis Actionable Business Insight

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New Assumptions

• Business is about commerce

• Business is about commerce

• The whole business wants good information

• Business is about commerce

• The whole business wants good information

• Assume you have a computer

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Workday Business First Architecture

Workflow

Segregation of Duties

Security

Other Systems

HR

Business Intelligence System

Financial & Statutory Reporting

Data Mart

Dashboards, Scorecards & Spreadsheets

Summary Lines

Accounts

Journals

Data Warehouse

Buy Sell Receive Pay

Financial & Statutory Reporting

Dashboards, Scorecards & Spreadsheets

Summary Lines

Accounts

Journals

Data Warehouse

AP Journal Entry

AR Journal Entry

Pay Journal Entry

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Security Segregation of Duties

Workflow

Workday Business First Architecture

Summary Lines

Accounts

Journals

Event Repository

Buy Sell Receive Pay

Financial & Statutory Reporting

Dashboards, Scorecards & Spreadsheets

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Agility

Organization • Org Model

Process • Business

Process Framework

Information • Worktags

Integration • Studio

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Workday Financials Demo Laurie Wood

Director of Product Marketing, Workday Financials

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Key Takeaways

ERP Financial Management Systems have become costly and complex

The cloud offers finance agility and faster accounting/reporting processes without the burdens of costly IT infrastructure

Workday is taking a leadership position in the market by offering a unified, world class, Financial Management solution (HR-Payroll-Financials-Expenses-Procurement)

WORKDAY CONFIDENTIAL