CHAPTER 3

Technological, Legal, and Ethical

Considerations

Student slides

Williams, Krizan, Logan, & Merrier

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scanned, or duplicated, in whole or in part, except for use as permitted

in a license distributed with a certain product or service or otherwise on

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Ch 3 - 1

Outline/Learning objectives

Student slides

Ch 3 - 2

Describe current technology advances and their use

to improve organizational productivity.

Discuss legal and ethical issues related to

technology use.

Identify legal issues related to employment and

communication.

Discuss how to apply ethical principles to promote

ethical communication.

TECHNOLOGICAL ADVANCES

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 3

Current Technology Advances

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 4

Mobile communication

Portability, selectivity, and convergence of wired and wireless technology

Blogs, wikis, and search engines

Collaborative networking and writing

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 5

Student slides© 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part,

except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 6

How can it help businesses?

Portability- small, wireless computer devices

Audience selectivity- topic, media, time, and place for

receiving and sending messages

Convergence of audio, video, text, photo, music,

internet, and phone devices

Communication Technology Choices

Student slides

Ch 3 - 7

Twitter/tweeting

Social networking-facebook, myspace, linkedin and

Ning

Blogs

Wikis- web pages for collaborative writing

Web 2.0- software developers and web users take

advantage of technology tools

Search engines and internet search

Video conferencing

Legal and Ethical Issues

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 8

Legal and Ethical Issues

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

9 Increased use of mobile devices and the Internet creates liability and privacy concerns.

Retention of electronic records is required.

Organizations need technology-use policies.

Copyright laws apply to electronic and written communication.

Electronic signatures and click-through arrangements simplify e-commerce.

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

10

Mobile phones- while driving, usage of camera

phones

E-mail and the internet

Spam and phishing

Computer fraud- viruses, worms,

Copyright & plagiarism

Online business transactions

Legal Issues Related to Employment

and Communication

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

11

Legal Issues In Communication

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

12

Messages must be legal and ethical.

Laws govern employment communication and

contracts.

Defamation and fraud must be avoided.

Contract-using ‘Plain English’ laws

Warranties and guarantees

Seen as promises

Legal Issues in Employment

Communication

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

13

Age discrimination, privacy, medical leave etc

Defamation and Fraud

Student slides

Ch

3 -

14 Defamation

Laws that does not permit individuals on making

statements that injure the reputation/character of

another person

Fraud

Lying that causes another person monetary damage

When:

Concealing a material fact

Misinterpretation that was made with the intent to deceive

etc

Applying ethical principles to

promote ethical communication

Student slides

Ch

3 -

15

Ethical Communication

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

16

Ethical Communication Practices

Demonstrate fairness and respect for the receiver

Be truthful and honest

Disclose all information necessary to avoid harm to others

How codes of conduct help

organizations promote ethical

behaviour

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

17

Codes of Conduct

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

18

Announce the values and beliefs of the organization

Make company expectations a part of the work

culture

Are reinforced by executive behavior and

employee training sessions

Ethical communicator

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

19

Are

Individuals who build relationships based on trust,

honesty and fairness

Principles or systems to evaluate ethical decisions

What are ethical decisions?

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch

3 -

20

Ethics- equals character

Ethical message content

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 21

Honest, fair and considerate from the receiver’s

viewpoint

Sensitivity to moral issues

Consistent with ethical values and expected

standards of conduct

Ethics in business and organizations

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 22

Unethical operations-unsuccessful in the long run

What have we learnt

Student slides

Ch 3 - 23

Current technology advances and their use to

improve organizational productivity.

Legal and ethical issues related to technology use.

Legal issues related to employment and

communication.

Applying ethical principles to promote ethical

communication.

DISCUSSION

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except for use as permitted in a license distributed with a certain product or service or otherwise on a password-

protected website for classroom use.

Ch 3 - 24

Is it okay to post everything on facebook?