chamberChoices guide 2015.compressedlawrencechamber.com/.../chamberChoices_guide_2015.pdfJan. 30,...

2015

CHAMBER CHOICESCOMMON CONNECTIONS. UNCOMMON RESULTS.

CHAMBER CHOICESCOMMON CONNECTIONS. UNCOMMON RESULTS.

2 0 1 5 C H A M B E R C H O I C E S

2015 CHAMBER CHOICES

Jan. 30, 2015

Early May, 2015

September, 2015

September 2015 – April 2016

November, 2015

Bi-monthly, 2nd Thursday

Bi-Weekly, Wednesdays

On-going

TBD

On-Demand

On-Demand

Ready to sponsor? Contact Adam Handshy, [email protected] or 785.865.4427Marketing question? Email us at [email protected] .

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Annual Meeting

The Sand Trap Classic

Taste of Lawrence

Leadership Lawrence Class of 2016

Schmooza Palooza Business Expo

Business After Hours

Chamber Matters eNewsletter

Advertising opportunities at www.lawrencechamber.com

Legislative events

Email Marketing to Chamber members

Mailing List for Chamber members

At The Chamber, we recognize your time is a premium. Our Chamber Choices Sponsorship & Marketing Guide is conveniently designed to help you identify the events, sponsorships and marketing opportunities that best target the annual marketing needs of your business.

Whether you’re looking for visibility, brand association or business-to-business direct marketing, you'll find the options within this guide to utilize common connections through The Chamber to achieve uncommon results in marketing your business.


PRESENTING SPONSOR: $5,000 (limit 1)

• Primary business logo recognition on all visualsduring event

• Primary business logo recognition in all electronicmarketing materials

• 16 Complimentary tickets

• Two reserved tables throughout Awards Ceremonyand AfterGlow Reception

• Recognition from the stage during the awards ceremony

• Opportunity to provide a take home gift for all attendees

• First right of refusal for following year’s event

PLATINUM SPONSOR: $2,000 (limit 4)

• Business logo recognition on all visuals during event

• Business logo recognition on Chamber Web site


• One reserved table throughout Awards Ceremonyand AfterGlow Reception

• Recognition from the stage during the awards ceremony

GOLD SPONSOR: $1,500 (limit 6)





ANNUAL MEETING

SILVER SPONSOR: $1,000 (limit 8)




BRONZE SPONSOR: $500

• Business name recognition on all visuals during event

• Business name recognition on Chamber Web site

CORPORATE TABLE SPONSOR: $800 (unlimited)


• Business name and logo on table top


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T he Annual Meeting celebrates the achievements of The Chamber over the past year and honors the recipients of The Chamber’s prestigious Citizen of the Years and ATHENA Awards (presented by Crown Automotive).

Date: Friday,January 30, 2015Location: Abe & Jake’s Landing


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The Sand Trap Classic is The Chamber’s annual 18-hole, four-person scramble golf tournament. This signature event

allows members to connect in an informal atmosphere and provides a great opportunity to entertain clients in a fun, interactive environment.

DOUBLE EAGLE SPONSOR: $4,000 (limit 1)



• Two team entries (foursomes)

• Hole sponsorship

• Exclusive branding of golf takeaway prizes(cost included in sponsorship up to $2,000)

• First right of refusal for following year’s event

EAGLE SPONSOR: $1,500 (limit 4)



• One team entry (foursome)

• Hole sponsorship

GOLF CART SPONSOR: $1,500 (limit 1)




BIRDIE SPONSOR: $1,000 (limit 6)




HOLE SPONSOR: $500 (limit 13)


• Business name recognition on Chamber Web site

• Business name and logo on signage at sponsored hole

• Hole sponsors are encouraged to showcase their business with activities or experiences at the sponsored hole, while being sensitive to rate of tournament play.

TEAM ENTRY: $375 (four person team)

INDIVIDUAL GOLFER: $100

Date: Early May, 2015

Location: Alvamar Country Club

• Exclusive company logo placement on all tournamentgolf carts

Held in honor of local educators for more than 30 years, the Taste of Lawrence Fall Mixer is one of the community’s most recogniz-able and highly attended annual events. Aptly named, the event showcases the wide variety of food and beverages that can be

The enduring longevity and high attendance of the event make Taste of Lawrence a popular choice for sponsors looking to expand visibility and brand association in the community.


DEAN’S LIST SPONSOR: $4,500 (limit 1)

• Co-branding of business with event



• Name recognition from the stage

•

•

Full-page, color advertisement in the event program

HEAD OF CLASS SPONSOR: $2,000 (limit 4)


• Business logo recognition on Chamber website

• Fifteen (15) tickets

• Name recognition from the stage

• Half-page, color advertisement in the event program

HONOR ROLL SPONSOR: $1,500 (limit 6)



• Ten (10) tickets

• Quarter-page, color advertisement in the event program

GOLD STAR SPONSOR: $1,000 (limit 8)



• Six (6) tickets

• Eighth-page, color advertisement in the event program

HONORABLE MENTION SPONSOR: $500


• Business name recognition on Chamber Web siteFour (4) tickets

Date: September, 2015 4:00 p.m. to 7:00 p.m.

Location: Meadowbrook Apartments Commons (Intersection of Bob Billings & Crestline Dr.)

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• Primary placement of business name and logo on allprint and electronic media, marketing materials andevent signage

• Placement of business name and logo on all class materials(notebooks, invitations, informational packets)

• Recognition at all Leadership Lawrence events

• Recognition in news releases and articles concerningLeadership Lawrence that are produced by the program

ALUMNI EVENT PRESENTING SPONSOR: $3,500 • Primary placement of business name and logo on all print

and electronic media, marketing materials and eventsignage for Leadership Lawrence Alumni Events

• Recognition at all Leadership Lawrence alumni events

• Recognition in news releases and articles concerningLeadership Lawrence alumni events that are producedby the program

LEADERSHIP LAWRENCE CLASS OF 2016

DAY SPONSORS: $600

• Day sponsors may choose any of the following days tosponsor: Opening Retreat, Education, Wellness, SocialServices, Arts & Media, Government, Communications,Economic Development, Civic Responsibility, Final Retreat

• Placement of business name and logo on all print andelectronic media, marketing materials and event signagethe selected day

• Logo placement on class materials for the sponsored day

• Name recognition on the sponsored day

LUNCH SPONSORS: Lunch for 45 people or $450

Lunch sponsors provide a catered lunch for the Leadership Lawrence class at one of the class sessions.

• Logo placement on class materials on the day lunchis provided

• Name recognition on day of class

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Leadership Lawrence is a premier leadership development program focused on developing leadership capacities to be used

developing community leaders for more than 30 years, accepts 35 class members, with nearly double that number applying for the prestigious program. More than 200 people attend the alumni luncheon during the opening retreat of the class.

ALUMNI LUNCHEON SPONSOR: $750OPENING RETREAT SPONSOR: $1,250

• Primary placement of business name and logo on allluncheon invites and programs, promotional materials,Leadership Lawrence website, and more.

• Primary placement of business name and logo on allluncheon invites and programs, promotional materials,Leadership Lawrence website, and more.

• Recognition in news releases and articles concerning theLeadership Lawrence opening retreat that are produced bythe program.

• Recognition in news releases and articles concerning theAlumni Luncheon that are produced by the program.

• Four (4) tickets to the Alumni Luncheon

• Four (4) tickets to the Alumni Luncheon

ANNOUNCEMENT RECEPTION SPONSOR: $750

• Primary placement of business name and logo on allannouncement invites and programs, promotional materials,Leadership Lawrence website, and more.

• Two (2) tickets to the Alumni Luncheon


LEADERSHIP LAWRENCE GRADUATION

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Leadership Lawrence Graduation provides unparalleled visibility for our sponsors through a wide variety of sponsorship levels. This will be an opportunity to be a part of a signature event for Leadership Lawrence and the 32 years of accomplishments of the program.

PRESENTING SPONSOR: $2,000

• 10 reservations to attend Graduation

• Company name and/or logo to appear in all pressreleases and electronic communications

• Prime placement of company name and/or logo toappear in all event programs, banners andmedia screens

• Recognition of sponsorship during the program

GOLD SPONSOR: $1,000

• 6 reservations to attend Graduation

• Company name and/or logo to appear in event programs


SILVER SPONSOR: $500

• Company name and/or logo to appear in event programs


Date: April 24, 2015

Location: TBD


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Schmooza Palooza…who says business-to-business marketing can’t be fun? Sponsors gain valuable brand exposure with more than 600 attendees and a diverse cross-section of the area business community at this lively, interactive expo.


• Co-branding of business with event



• Two complimentary booth packages

• First booth selection prior to open event registration

• First right of refusal for following year's event

GOLD SPONSOR: $1,500 (limit 4)



• One complimentary booth package

• Booth selection prior to open event registration

SILVER SPONSOR: $750 (limit 6)



DOOR PRIZE SPONSOR: $150

• Registered exhibitors can enhance exposure by providinga door prize with a minimum value of $150. Prize must beredeemable by any Schmooza Palooza attendee.

EXHIBITOR BOOTH SPACE: $350 per booth (early bird special: $250)

• Virtual listing on Schmooza Palooza page atwww.lawrencechamber.com

• Listing on Schmooza Palooza exhibitor map hand-out

• 8’ x 6’ booth space

• Skirted table

• Two chairs

• Company signage

• Complimentary wireless access

• Electronic event invite for distribution to clientsand prospects

• Extra tables available ($15)

• Complimentary electrical access (extension cordsnot provided)

Date: Thursday, November, 2015 4:00 p.m. to 7:00 p.m.

Location: TBD

*Additonal Business After Hours may be scheduled on request


BUSINESS AFTER HOURS

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PRESENTING SPONSOR: $450 plus event costs

• Opportunity to design a personalized event invite for emaildistribution to Chamber members

• Sponsor is responsible for coordination and cost ofhors d’oeuvres and adult beverages

• Opportunity to address audience during mixer (as desired)

• Traditionally, the Business After Hours sponsor hosts theevent, but hosting at the company’s own location is notrequired. Non-traditional venues have been used to providea memorable experience for attendees

Date: 5:00 p.m. to 7:00 p.m., 2nd Thursday in February, April, June, August, October, December

Location: Presenting Sponsor Business

Hosting a Business After Hours provides a fantastic opportunity for business-to-business networking with your fellow Chamber members as well as great relationship building opportunities for existing clients and prospects.

2015 Business After HoursFebruary Cider GalleryApril Pioneer RidgeJune Midland CareAugust AvailableOctober AvailableDecember Available

LEGISLATIVE EVENTS

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The Chamber’s Legislative Series is comprised of two informative events held during the legislative session; Legislative Priorities Breakfast and Mid-Session Update. Both events o�er Chamber members direct access to their elected o�cials and a greater understanding of how each will respond to the pressing issues of the session.

• Legislative Priorities Breakfast: The Chamber, City, County, School District and University of Kansas provide theiruni�ed legislative priorities for the 2015 session to the local delegation. Legislators are given a brief opportunity forresponse and audience Q & A after the presentation.

• Mid-Session Legislative Update: Legislators in attendance provide an update on progress made midway throughthe session. The event may be held as a breakfast, lunch or late-afternoon depending on availability of legislators.

PRESENTING SERIES SPONSOR: $2 1 timil( 000, )

• Co-branding of business with series

• Business logo on all visuals during series events

• Business logo in all electronic marketing materials

• 8 Complimentary tickets and reserved seating at event

• Recognition from stage/podium during event

• CEO or business representative invited to private meetings

GOLD SPONSOR: $1,500

• Business logo on all visuals during series events

• Business logo on Chamber website

• 4 Complimentary tickets and reserved seating at event

• Recognition from stage/podium during event

EVENT TABLE SPONSOR: $300

• Business name on event program

• Business logo on table-top

• 8 complimentary tickets and reserved seating at event

Date: TBD

Location: TBD


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CHAMBER MATTERS & WEBSITE ADVERTISING

Date: ,syadsendeW no ylkeeW-iB

Excluding Major Holidays


CHAMBER MATTERS:

The Chamber’s bi-weekly email update, Chamber Matters, is distributed to more than 1500 Chamber member representatives and community organizations. Ads are reserved on a monthly basis and are due one week prior to running.

Top Banner:• JPEG no larger than 650x124 pixels at 72 dpi• $1,000 for one-quarter• $400 for one month

One Top Banner Ad and up to four sidebar ads are allowed per

positions rotate based on order in which the ad was placed.

Side Bar:• JPEG no larger than 250x400 pixels at 72 dpi• $100 for 1 month• $250 for 3 months• $400 for 6 months• $700 for 12 months

TOP BANNER

SIDE BAR

AD

SIDE BAR

AD

WEBSITE:

The Chamber’s website, www.lawrencechamber.com, is the go-to source for member news, contact information and upcoming events schedules. Ads placed here carry across all pages of the site and will receive high visibility on the Home Page, Calendar and Membership Directory.

Footer Ad (Left):• 300x100 pixels at 72 dpi• $100 per month per slot

Side Bar Ad (Right):• 250x400 pixels at 72 dpi

• $75 per monthFOOTER AD FOOTER AD FOOTER AD SID

E BAR AD

For additional information or to make arrangements for your advertising, please contact Cathy Lewis, at [email protected] or 785.865.4406.

EBLASTS:

DIRECT MAIL LIST:

Ready to send?

One of he Chamber’s most popular marketing vehicles, these dedi-cated email messages are designed by the member and distributed through the Chamber’s database to the inboxes of more than 1500 members. eBlasts enjoy open rates well above industry average and senders receive a detailed report on click-through rates after each distribution.

Requirements for an eBlast:• JPEG format, no wider than 650 pixels at 72dpi• Text as it should be displayed on email Subject line• URL to which message should be linked (if desired)• Name as it should appear on email From line

Want to go “old school?” Get your printed materials directly in mem-bers’ hands through the use of the Chamber’s Direct Mail List.

Research shows direct mailing remains the largest form of direct marketing, with more than 75 percent of consumers opening their mail and 63 percent reading the contents.

Available in two formats, the list can either be printed as mailing

directly on your mailers. **Please note, due to the sensitive nature of our members contact informa-tion, a signed contract is needed to utilize this marketing tool.

Both eBlasts and Mail Lists are just $250 per distribution. Have multiple messages? Consider the value of our 3-fer package for $600!Contact Cathy Lewis at [email protected] or 785.865.4406

The Chamber has a variety of options to help you communicate your business’ survey, invite, announcement or general message to more than 1500 of Lawrence’s most in�uential business leaders and decision makers.

MARKETING OPPORTUNITIES


11

646 Vermont St. Suite 200Lawrence, Kansas 66044

Phone: 785.865.4411Fax: 785.865.4400

Email: [email protected]: lawrencechamber.com

chamberChoices guide 2015.compressedlawrencechamber.com/.../chamberChoices_guide_2015.pdfJan. 30,...

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