CELEBRATING 50 YEARS OF THE BEST OF PARADISE...more likely to take 3+ vacations outside the US in...

2 0 2 0 M E D I A K I T

C E L E B R AT I N G 5 0 Y E A R S O F T H E B E S T O F PA R A D I S E

2 gulfshorelife.com

GULFSHORE LIFE has celebrated the Southwest Florida lifestyle by offering sophisticated content to an affluent audience of residents and visitors.

FOR 50 YEARS . . .

50TH ANNIVERSARY

3

COMMUNITY ADVISORY BOARD

COMMUNITY ADVISORY BOARD

Shelly StayerPRESIDENT/CO-OWNER, JOHNSONVILLE FOODS INC.2013 WOMAN OF THE YEAR

Adria StarkeyPRESIDENT, COLLIER, FINEMARK NATIONAL BANK & TRUST, TRUSTEE,

NAPLES CHILDREN & EDUCATION FOUNDATION2000 WOMAN OF THE YEAR

Elliott H. Singer MANAGING DIRECTOR AND FOUNDER, FAIRVIEW ADVISORS TRUSTEE, NAPLES CHILDREN & EDUCATION FOUNDATION MEMBER-AT-LARGE

Sarah OwenCEO, SOUTHWEST FLORIDA COMMUNITY FOUNDATION

2012 WOMAN OF THE YEAR

Shirlene ElkinsREAL ESTATE PROFESSIONAL, PREMIERE SOTHEBY’S INTERNATIONAL TRUSTEE, NAPLES CHILDREN & EDUCATION FOUNDATION, 2003 WOMAN OF THE YEAR

Gail MarkhamFOUNDING PARTNER,

MARKHAM NORTON MOSTELLER WRIGHT & COMPANY2011 WOMAN OF THE YEAR

Todd E. GatesCHAIRMAN, GATES2003 MAN OF THE YEAR

Mary Susan ClintonTRUSTEE, NAPLES CHILDREN & EDUCATION FOUNDATION

FOUNDER, GALLIEN GLOBAL VISION INC.2002 WOMAN OF THE YEAR

Lydia BlackEXECUTIVE DIRECTOR, ALLIANCE FOR THE ARTS


Denise CobbCHAIR, COMMUNITY ADVISORY BOARD TRUSTEE, NAPLES CHILDREN & EDUCATION FOUNDATION2000 WOMAN OF THE YEAR

Scott BurgessPRESIDENT AND CEO, DAVID LAWRENCE CENTER2018 MAN OF THE YEAR

Sandra Stilwell YoungquistOWNER AND CEO, STILWELL ENTERPRISES


4 gulfshorelife.com

168,673Gul f shore Li fe

MONTHLY READERSHIP

24,000Annual Vi s i tor ’s GuideMONTHLY READERSHIP

52AVERAGE AGE

58%FEMALE

$3,026,000AVERAGE NET WORTH

75%MARRIED

95%CONSIDER OUR MAGAZINE TO BE EXCELLENT!

S O U R C E M E D I A A U D I T 2 0 1 9

READERSHIP PROFILE

S U M M E R S M A R T S

WHERE THE INS IDERS GO FOR FROL IC AND ROMANCE

AP

RIL

20

19

$4

.95

JU

NE

20

19

$4

.95

S E A S T H E D A Y !A D V E N T U R E A N D B O N D I N G W I T H A

YA C H T A R M A D A T O U S E P PA I S L A N D

T U R N I N G T H E T I D E I N S A N I B E L

WHAT WE CAN LEARN FROM ITS PROGRESS IN CLEANING UP OUR WATER

L I F E A F T E R T H E S I E V E R S M U R D E R

WHAT DO THE NE IGHBORS TH INK NOW?

G

UL

FS

HO

RE

LIF

E.C

OM

5

OUR AVERAGE READERS

14x more likely to have had Plastic Surgery in the past 3 years

OUR READERS ARE:

9x more likely to take a Spa

Vacation this year

14x more likely to take 3+ vacations outside the US in this past year

5x more likely to spend $20 or

more on a bottle of wine

9x more likely to spend $500 or more on Fine Jewelry

12x more likely to have shopped at Saks Fifth avenue in the past 3 months

4x more likely to own a

Mercedes-Benz

6x more likely to eat at a restaurant at least ten times in a month

11x more likely to have spent more than $500 on Skin Care items in the past year

S O U R C E S C A R B O R O U G H 2 0 1 9 .

13x more likely to have eaten at an Organic/

Health Food restaurant in the past month

14x more likely to have spent more than $500

on Cosmetics and Perfumes in the past year

6 gulfshorelife.com

IN EVERY MAGAZINE

FRONT OF MAGAZINE

ARTIST PROFILE

Spotlight on local talent

with a focus on the visual

and performing arts

DEBUT

A major opening or launch in the area

(major new event, cultural center,

brand)

GUEST LIST

Photographs of VIPs at the most stylish

parties

GOING PLACES

Narrative travel story on a far-flung,

glamorous destination SWFL locals

would love

GULFSHORE TREASURES

The beauty of the region, captured

in a photo

7

IN EVERY MAGAZINE

BOOKS

Great, new reads for the

month

SCENE & HEARD

Capturing moments from the

most relevant recent events

REVIEW

Food writer’s first-hand account

dining at a must-visit restaurant

ART OF STYLE

Highlights from the season’s best

fashion products and the must-

haves in beauty

FRONT OF MAGAZINE

PERSONALITIES

Spotlight on people doing incredible

things in our community

8 gulfshorelife.com

F R E S H , C O A S T A L L O O K S F O R 2 0 2 0

C R E A T I V E D R E A M T E A M S

I N S I D E T H E N E W B A K E R M U S E U M

+ A N A R T A U C T I O N F O R T H E D I G I T A L A G E

S H E E R E L E G A N C E

GU

LFS

HO

RE

LIF

E.C

OM

FE

BR

UA

RY

20

20

$5

.95

GL_FEB20_Cover.indd 1GL_FEB20_Cover.indd 1 1/7/20 2:59 PM1/7/20 2:59 PM

Gulfshore Life’s Women to Watch advertising section provides the forum for leading women professionals to connect, inspire and to do more business. Doctors, wealth managers, business owners, lawyers, real estate agents, CPAs and

more, all will share one thing in common—their proven success.

CONNECT WITH GULFSHORE LIFE’S INFLUENTIAL READER:• More than 30,000 Gulfshore Life readers have $250,000 or more in liquid assets.

• $3,026,000 is the average net worth of our readers.• Reaches more women than any other local magazine.

• Reaches more professional men and women than any other local magazine.• More people in Collier and Lee counties read Gulfshore Life than all its competition, COMBINED.

Source: Spring Media Audit 2019

W O M E NO F I N F L U E N C E

CLOSE DATESNon-Camera-Ready Materials Due: December 16, 2019 | Camera Ready Due: December 20, 2019: Publication date: February, 2020

Gulfshore Life’s Senior Choices showcases your business in a way no other medium can. Whether it be, living facilities, home health

care or everyday services, inform the Readers of Gulfshore Life with the services that you offer individuals and families. Most importantly, your business allows clients to have the freedom to make their own choices.

FACTS ABOUT GULFSHORE LIFE READERS• 60% are women• 49% are retired

• 75% are married• 46% have considered ASSISTED LIVING for themselves or any family member

• More than 40% say that Gulfshore Life’s health related sections are the main source of information for the names of doctors or medical specialists and healthcare providers.

• 42% have a HHI of $200,000+SCARBOROUGH 2019

A G I N G O P T I O N S

CLOSE DATESNon-Camera-Ready Materials Due: January 15, 2020 | Camera Ready Due: January 24, 2020: Publication date: March, 2020

Women of Influence

AD CLOSE: 12/16/19CAMERA-READY: 12/20/19

Faces of Southwest FloridaAging Options


Top ProducersWho’s Who in Health


Best of the Gulfshore


Summer GuideSensational Summer Savings


ISSUE

FEBRUARY / THE FUTURE ISSUE

JANUARY / FOOD + WINE ISSUE

MARCH / STYLE ISSUE

APRIL / SUSTAINABILITY ISSUE

JUNE / SUMMER FUN/ ON THE WATER ISSUE

SPECIAL SECTIONS

S C H E D U L E S U B J E C T T O C H A N G E . A D V E R T O R I A L S C L O S E 1 5 D A Y S P R I O R T O D E A D L I N E D A T E S

EDITORIAL CALENDAR

MAY / BEST OF THE GULFSHORE

WE’VE BEEN CELEBRATING LIFE IN PARADISE,

S I N C E T H E D AY S O F T H I S

P O L A R O I D

GU

LF

SH

OR

EL

IFE

.CO

M

JA

NU

AR

Y 2

02

0$

5.9

5

JA

NU

AR

Y

20

20

50 thA N N I V E R S A RY

E D I T I O N

T H E B E S T O F P A R A D I S E

Gulfshore_Life_6pgGate_78125_Spine FINAL.indd 3Gulfshore_Life_6pgGate_78125_Spine FINAL.indd 3 12/17/19 10:19 AM12/17/19 10:19 AM

Who’s Who in HealthWho’s in the Kitchen


S U M M E RS A V I N G S

CLOSING DATE | NON-CAMERA-READY MATERIALS DUE: MARCH 16, 2020 CAMERA-READY DUE: MARCH 25, 2020

PUBLICATION DATE: MAY 2020

T H EB E S TO F

T H E G U L F S H O R E

The readers of Gulfshore Life have selected their favorite things about living in Paradise and you have made the list! This year’s Best of the Gulfshore winners will be featured in the May 2020 issue.

Current and past winners are eligible to participate in our Best of the Gulfshore Readers Choice Awards special ad-vertising section. It’s the perfect opportunity to increase your business among Southwest Florida’s most affluent residents and visitors.

S U M M E R S M A R T S

WHERE THE INS IDERS GO FOR FROL IC AND ROMANCE

AP

RIL

20

19

$4

.95

JU

NE

20

19

$4

.95

S E A S T H E D A Y !A D V E N T U R E A N D B O N D I N G W I T H A

YA C H T A R M A D A T O U S E P PA I S L A N D

T U R N I N G T H E T I D E I N S A N I B E L

WHAT WE CAN LEARN FROM ITS PROGRESS IN CLEANING UP OUR WATER

L I F E A F T E R T H E S I E V E R S M U R D E R

WHAT DO THE NE IGHBORS TH INK NOW?

G

UL

FS

HO

RE

LIF

E.C

OM

M A R C H 2 0 19 $4.95

GULFSHORELIFE.COM


MA

Y 2

01

9$

4.9

5

TO MAMA,WITH LOVEA writer’s touching tribute to the mother she lost too soon

HOW D O YOU WRITEA SYMPHONY?

Inside the mind of a local composer

T H EB E S T OF

I S S UE DINING

PLACES + EXPERIENCES

GU

LF

SH

OR

EL

IFE

.CO

M

GL_MAY19_CVR.indd 1 4/8/19 11:26 AM

If you’re serious about selling and listing luxury property... then you deserve to be in this section.

Destined to be one of the most talked about issues of the year and a sure hit on the newsstand, Gulfshore Life’s “Chic Living” issue will be the indispensable guides to real estate including:

• Top neighborhoods reviews - trends, property values, interesting sales and new products• The sweet spot in real estate: The new million dollar homes

Space Close | Materials Due: February 15, 2020 | Publication Date: April 2020

T O PP R O D U C E R S

C H I C L I V I N G

A P R I L 2 0 2 0

W H O ’ S

W H O

I N

H E A L T HA SPECIAL ADVERTISING FEATURE IN GULFSHORE LIFE’S JANUARY, APRIL & OCTOBER ISSUES.

The 192,673 monthly readers of Gulfshore Life are discriminating consumers of health and medical services. They have the need, the desire and the money to invest in the very best when it comes to their health. Actively involved in their health care

decisions, they want to be fully informed about their options.

CLOSE DATESJanuary Issue - Closing Date: Nov 15 | April Issue - Closing Date: Feb 14 | October Issue - Closing Date: Aug 15

W H O ’ S

W H O

I N





W H O ’ S I NT H E K I T C H E N

S P E C I A L A D V E R T I S E M E N T S E C T I O N

RJ

WIL

EY

A D V E R T I S E M E N T

115

0 3 _ 2 0 2 0

2020

M A R C H 2 0 19 $4.95

GULFSHORELIFE.COM


MA

Y 2

01

9$

4.9

5

TO MAMA,WITH LOVEA writer’s touching tribute to the mother she lost too soon

HOW D O YOU WRITEA SYMPHONY?

Inside the mind of a local composer

T H EB E S T OF

I S S UE DINING

PLACES + EXPERIENCES

GU

LF

SH

OR

EL

IFE

.CO

M

GL_MAY19_CVR.indd 1 4/8/19 11:26 AM

9

ISSUESPECIAL SECTIONS

AUGUST / WELLNESS ISSUE

SEPTEMBER / SOCIAL REGISTRY

OCTOBER / ART + DESIGN ISSUE

NOVEMBER / SEASON PREVIEW / MEN + WOMEN OF THE YEAR

DECEMBER / HOLIDAY ISSUE

EDITORIAL CALENDAR

S C H E D U L E S U B J E C T T O C H A N G E . A D V E R T O R I A L S C L O S E 1 5 D A Y S P R I O R T O D E A D L I N E D A T E S

The Best You


Giving BackCelebrateSocial Register


Who’s Who in Health


Holiday Gift Guide


Private Schools & Exclusive CampCosmetic Artistry


Leading Companies


JULY / SPORTING LIFE ISSUE

W H O ’ S

W H O

I N





B E A U T Y | W E L L N E S S | H E A L T H C A R E | A N D M O R E

“The Best You” will appear in the August issue of Gulfshore Life serving as an indispensable resource guide to beauty, food, wellness and healthcare. Over 81,200 health conscious consumers across

Southwest Florida will read this special section.

CLOSE DATESClosing date | Non camera ready: Jun 15, 2020 | Camera ready: Jun 24, 2020 | Issue date: Aug, 2020

T H E B E S TY O U

A Special advertising section dedicated to local charitable organizations and foundations.This is the ideal time to stand out to the readers of gulfshore life while they are making

their annual donations.

FEATURING GIVING BACK

ANNUAL SOCIAL REGISTER

CLOSE DATESSpace: Jul 15, 2020 | Non camera ready: Jul 15, 2020 | Camera ready: Jul 24, 2020 | Issue date: Sep, 2020

THE ULTIMATE SOURCE GUIDE COVERING LIFE’S MOST IMPORTANT CELEBRATIONS

• WEDDINGS • NEW BABIES • ANNIVERSARIES • BIRTHDAYS • GALAS • PLUS MORE!

CLOSE DATESClosing Date | Non camera ready: Jul 15, 2020 | Camera ready: Jul 24, 2020 | Issue Date: Sep, 2020

C E L E B R A T EG U L F S H O R E L I F E ’ S

G U I D E T O C E L E B R A T I N G

L I F E ’ S M E M O R A B L E

M O M E N T S !

I S C O M I N G T O T O W N

’ T I S T H E S E A S O N F O R W O R L D - C L A S S G E T A W A Y S

S O P H I S T I C A T E D H O L I D A Y D E C O R

+ I N D U L G E N T G I F T I N G

G R E G

N O R M A N

PRIVATE SCHOOLS &EXCLUSIVE

CAMP

10 gulfshorelife.com

SPECIALTY MEDIA & MARKETS

BACK OF MAGAZINE

HEALTHY LIFE

Covering how people stay fit in our community, expert wellness tips, fitness events and new wellness offerings in the region

FOOD

Table Service: A thematic round-up of the best restaurants in one category, like best wine bars and best seafood restaurants

Dining Guide: Master list of our food editor’s favorite restaurants and trusted advertising partnersRaise a Glass: A bartender we love shares a great cocktail recipe

HOME

Stylish Living: A look inside a spectacular new or recently remodeled home

Favorite Things: The products and expert tips we’re loving

Up Close: Snapshot of one stunning home item

Realty Check: What’s on the market and expert advice

11

SPECIALTY MEDIA & MARKETS

V I S I T O R ’ S G U I D ET O T H E B E S T O F P A R A D I S E

AN

NU

AL

20

20

HOM19_CVR.indd 1HOM19_CVR.indd 1 12/9/19 5:02 PM12/9/19 5:02 PM

DECEMBER 2019 _ 19

Source:

Chris Westley, Regional Economic Research Institute,

Florida Gulf Coast University

GB_DEC19_013-025_BUZZ.indd 19GB_DEC19_013-025_BUZZ.indd 19 11/18/19 2:44 PM11/18/19 2:44 PM

HEALTHY LIFE

Health and wellness advice from the

center of paradise

GULFSHORE LIFE HOME

The diary of the well-designed life

ANNUAL VISITORS’ GUIDE

The inside track on what to do and see

around the Gulfshore

GULFSHORE BUSINESS

Important business news and analysis

from all over Southwest Florida

E L E V A T I N G

E X P E C T A T I O N S

B Y B E T H L U B E R E C K I

After celebrating its 50th anniversary, the Naples Airport Authority

prepares for the future

S P E C I A L A D V E R T I S I N G S E C T I O N

GB.0220.indb 57GB.0220.indb 57 1/17/20 12:41 PM1/17/20 12:41 PM

SPECIALTY MAGAZINES


DIGITAL OPPORTUNITIES

300x250ISLAND

DESKTOP

All files should be 40kb or less in size. JPG, Standard GIF, Animated GIF, Flash/SWF, HTML5

300x250 Island ads $2000/per month

GULFSHORELIFE.COM

300x250ISLAND

300x250ISLAND

13

DIGITAL OPPORTUNITIES

E-NEWSLETTER

WEEKEND INSIDEREvery week, our editors handpick the best parties, events, concerts, shows and happenings in Southwest Florida

Sent every Thursday 27,000 opted-in subscribers

HEADER600 x 100 $1,500 /run

STANDARD 600 x 312 $1,300 /run

• Positions one and two - $1100• Positions three and four - $900

SHORE THINGAn all-access pass offer to special events, promotions and deals from our advertising partners and online giveaway on gulfshorelife.com.

Sent twice a month on Tuesdays 24,000 opted-in subscribers

HEADER600 x 100 $1,500 /run

STANDARD 600 x 312 $1,300 /run

HOT DISHWho’s hungry? We’ve got the dish for foodies about the latest dining buzz and promotions from Gulfshore Life’s partners.

Sent twice a month on Tuesdays 27,000 opted-in subscribers

HEADER600 x 100 $1,000 /run

STANDARD 600 x 312 $800 /run

• Positions one and two - $900• Positions three and four - $700


TRIM SIZE: 9" X 10.875"

FULL SPREAD FULL PAGE2/3 PAGE VERTICAL

1/3 PAGE VERTICAL

1/2 PAGEHORIZONTAL

1/2 PAGEHORIZONTAL SPREAD

AD SIZES WITH BOTH BLEED OPTIONS AND NO BLEED OPTIONS

A D S I Z E S W I T H N O B L E E D

BLEED: 18.25" x 11.125"

SAFETY: 17.5" x 10.375

NO BLEED: 17.5" x 10.375"

BLEED: 9.25" x 11.125"

SAFETY: 8.5" x 10.375"

NO BLEED: 8.25" x 10.375"

BLEED: 5.5" x 11.125"

SAFETY: 4.75" x 10.375"

NO BLEED: 5"x 10.375"

BLEED: 3" x 11.125"

SAFETY: 2.25" x 10.375"

NO BLEED: 2.5" x 10.375"

BLEED: 9.25" x 5.5"

SAFETY: 8.5"x 4.75"

NO BLEED: 8.25" x 5"

BLEED: 18.25" x 5.5"

SAFETY: 17.5" x 4.75"

NO BLEED: 17.5" x 5"

1/6 PAGE HORIZONTAL

No Bleed

5" x 2.5"

1/6 PAGE VERTICALNo Bleed

2.5" x 5"

1/3 PAGE SQUARENo Bleed

5" x 5"

1/2 PAGE VERTICALNo Bleed

5" x 7.5"

ADVERTISING SPECS

15

A DV E R T I S I N G I N Q U I R I E S

Kim Evans Associate Publisher

(239) [email protected]

R AT E S

FREQUENCY 12X 6X 3X OPEN

Spread $9,000 $9,500 $10,000 $10,500

Full Page $6,000 $6,500 $7,000 $7,500

2/3 $4,000 $4,500 $5,000 $5,500

1/2 $3,000 $3,500 $4,000 $4,500

1/3 $2,500 $3,000 $3,500 $4,000

Inside Back Cover $7,500 $8,000 $8,500 $9,000

Back Cover* By inquiry only By inquiry only ------- -------

* A L L C O V E R S M U S T B E P A R T O F A M I N I M U M 6 X F R E Q U E N C Y B U Y

* G AT E F O L D O F F C O V E R O N E R AT E S A V A I L A B L E U P O N R E Q U E S T

SUBMITTING PRINT MATERIALS

FILE TYPES We only accept PDF, TIF, and high resolution JPG. PDFs should be at least PDF/X-1A. RESOLUTION Image files need to be at least 300 dpi at 100% print size. COLOR Files should be submitted as CMYK. Color matching has a 5% margin error without a suitable hard copy (paper)

proof submitted.

Email our production department with camera-ready ads and ad materials [email protected].

ADVERTISING RATES

P E O P L E , P L AC E S A N D I D E A S

T H AT S H A P E D S O U T H W E S T F L O R I D A T H R O U G H T H E D E C A D E S

CELEBRATING 50 YEARS OF THE BEST OF PARADISE...more likely to take 3+ vacations outside the US in...

Documents

Transcript of CELEBRATING 50 YEARS OF THE BEST OF PARADISE...more likely to take 3+ vacations outside the US in...