Capabilities
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Transcript of Capabilities
Capabilities
Background
• Started in 2008 • Build 5-8 new websites each month • Developed more than 340 websites to date • Clients range from Inc. 500 to Main St.
Core Capabilities
• Responsive Web Design • Optimized Web Development • Custom WordPress Themes • Custom WordPress plugins • WordPress Application Development • Mobile Applications
Our Process
Discovery
1. Market analysis, audience research, Persona development, content mapping���
2. Content organizing, content auditing, rewriting content, repurposing content���
3. Defining the different types of website users and determining relevant content to serve.
4. Mapping content that facilitates forward movement in the purchase cycle.
Responsive Design
1. We’ll present several homepage concepts as well as a few interior page concepts for major pages such as the about, services, pricing, store, contact or blog. ���
2. You’ll tell us what you like and don’t like. We’ll take that feedback and will adjust the design. ���
3. We’ll do this 2-4 times before landing on a final version. ���
4. The finalized design is then sent to the developer and turned into a website.
WordPress CMS
1. WordPress is the most used website content management platform in the world. ���
2. WordPress powers more than 22% of the website online today. ���
3. WordPress has been installed more than 60 million times. ���
4. The N.Y. Times, Ford, Martha Stewart, WarbyParker and CNN trust WordPress.
Development
1. We’ll convert the design file (PSD) into a custom WordPress child theme.���
2. We’ll develop a responsive website that adapts to the device it is being viewed on and displays flawlessly. ���
3. Standard, premium and custom plugins installed and configured. ���
4. Testing and launch is the final step Gabster Media will assist with hosting set-up and website migration.
Measurable Growth
Questions?