Canyon parK

Canyon Park is a dynamic upscale commercial development opportunity located

along the majestic rim of the 500-foot Snake River Canyon in Twin Falls, Idaho. The

famous Perrine Bridge, which was the world’s highest cantilever bridge for its length when

it was originally built in 1927, spanned the canyon contiguous to what is now the project

site. Rebuilt in 1976, the current trussed arch bridge is a visual and structural wonder,

attracting attention for its aesthetic complement to the surrounding environment and

has now become a renowned BASE jumping site, drawing jumpers from all over the

globe. Immediately south of the Perrine Bridge, a short distance from Interstate 84,

Canyon Park offers a spectacular gateway to Twin Falls. A power center was completed

in 2003 on the east side of Blue Lakes Boulevard and a unique lifestyle center is currently

being developed on the west side. As the pinnacle of the area’s key retail district,

Canyon Park is ideally located to capitalize on the region’s peak traffic counts.

With unparalleled scenery and spectacular views overlooking the canyon, this

development will include a landmark high-rise hotel and meeting facilities surrounded by

shopping, dining, and professional offices. Special community events and streetscape

entertainment will frequently be featured at the center. Enhanced with a beautifully

landscaped greenbelt and scenic nature trail, the project truly presents a dramatic

entrance to the city. Local customers and travelers alike will undoubtedly make Canyon

Park a regular lodging, shopping and dining destination.

The collaboration of the internationally renowned architects, Altoon Porter Architects

and Wimberly, Allison, Tong & Goo (WATG) has resulted in a well-integrated project with

a distinctive design that defines the essence of the unique natural environment of this

forty-acre site. Canyon Park is committed to attracting the ultimate synergetic mix of local,

regional and national businesses, which will allow us to capture significant market share.

Introduction

S n a k e R i v e r C a n y o n

Future Hotel

Lifestylecenter

Golden CorralZions First National Bank

Pads forlease

Johnny Carino’sItalian

ihop

outback steakhouse

future offi ceBuildings

Canyon park WEST Canyon park east

Current BusinessesBest Buy • Old Navy • Famous Footwear • Michael’s • T.J. MaxxSportman’s Warehouse • Outback Steakhouse • Golden CorralJohnny Carino’s Italian • IHOP • Zions First National Bank

Existing retailPower center

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Traffi c Flow and Traffi c Counts

Traffic calculations compiled by Horrocks Engineering, January 11, 2002.Canyon Park is located near the busiest intersection in South Central Idaho.

traffi c fl ow

Major Traffic Flow

Traffic Signal

traffi c counts Indicates Daily Traffic Counts

CANYON PARK EASTLocated to the east of Blue Lakes Boulevard, this phase of the project is a 144,000 square foot power center. Best Buy, Old Navy, Famous Footwear, Michaels Arts and Crafts, T.J. Maxx and Sportsman’s Warehouse have created a popular retail mix at Canyon Park East. These successful tenants have benefited from this prime location.

Situated at the southwest entrance of the power center, International House of Pancakes offers a convenient dining location for customers and travelers. The magnificent views of the canyon enhance their experience.

Future office development bordering the canyon rim nature trail is destined to be the most prestigious professional space in the Magic Valley, and will conclude the east phase of the project.

CANYON PARK WESTIn honor of its extraordinary location, natural materials have been integrated into its design to create a vibrant lifestyle center known as Canyon Park West. Lined with over 50 distinctive shops and restaurants, the lure of bustling “old town” charm will pull visitors to an all-day experience of exploring over 187,000 square feet of establishments, lingering at an outdoor cafe, or enjoying a special community event. The charming, convenient and eclectic “Main Street” will meander through the heart of the development.

A fifteen-story national chain hotel situated on the edge of the canyon rim will offer some of the most breathtaking views in the west. This upscale property will ultimately feature 200+ rooms combined with meeting facilities.

Customers will appreciate the convenient parking, either directly in front of a favorite store or centrally located for easy access to multiple tenants.

Businesses currently operating in Canyon Park West are Outback Steakhouse, Johnny Carino’s Country Italian Restaurant, Zions First National Bank and Golden Corral Buffet.

Now available for lease is 160,000 square feet of prime retail comprised of space lining the “main street” and free-standing pads along Blue Lakes Boulevard.

17,200 18,200

30,4

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Two Distinct concepts

Canyon ParkWest

Canyon ParkEast

Profi le

AREA INFORMATION

Twin Falls serves as the retail hub for the eight-county region known as the Magic Valley, the heart of South Central Idaho. With neighboring Elko County, Nevada, this area has a retail trade population of nearly 223,000 and retail sales in excess of $1 billion per year. Costco, Target, Home Depot, Lowe’s, Barnes & Noble, OfficeMax, PetSmart and 480,000 square feet of Magic Valley Mall tenant space are located directly adjacent to Canyon Park.

TOURISM

Tourism is a thriving industry in South Central Idaho, with the state welcoming approximately twenty-three million annual visitors. Travelers enjoy reasonably priced accommodations and restaurants while using Twin Falls as a base for trips to the surrounding scenic areas.

I D A H O

Boise

CAMAS

CASSIA

GOODING

JEROME

LINCOLN

MINIDOKA

TWINFALLS

BLAINE

PERSONAL AND PER CAPITA INCOME

The personal income of residents in the Magic Valley increased from $2.2 billion in 1990 to $4.7 billion in 2003. Idaho Power, the regional electricity provider, expects the region’s aggregate personal income to reach $6.4 billion by the year 2010. The Magic Valley’s per capita income grew from $16,867 in 1990 to $26,918 in 2005. Idaho Power expects area residents’ income levels to rise to $42,136 by the year 2015.

WEATHER

South Central Idaho has a four-season climate. Residents enjoy sunny skies nearly 300 days per year and the air is dry and clear. Daytime highs in July average 91 degrees (with comfortable overnight lows of 54 degrees), while January temperatures typically range from about 37 degrees in the daytime to 19 degrees at night. The city receives about 17 inches of snow and nine inches of rain annually.

ARTS, CULTURE, AND ENTERTAINMENT

Southern Idaho boasts a diversified cultural lifestyle offering broad opportunities for performers, creators and audiences. Several community theater, dance, musical and art groups all welcome participation. The Twin Falls Municipal Band has performed in the City Park band shell for a century. The College of Southern Idaho campus is home to the Herrett Center for the Arts and Sciences and world class Faulkner Planetarium. In addition, the city offers a number of art galleries and museums.

Twin Falls County hosts one of the best county fairs in the west. Rodeos, exhibits of homemade and homegrown items, 4-H, FFA, well-known entertainment events and down-home country food result in a true Idaho county fair experience.

Travel 45 miles south to Jackpot, Nevada where several casinos offer their own brand of fun and excitement.

HIGHER EDUCATION

The College of Southern Idaho (CSI) is an integral part of the Magic Valley. Over 7,000 students are currently enrolled with an additional 10,000 taking non-credit, professional and enrichment courses. Aside from being the fastest-growing institution of higher education in Idaho, CSI adds to community life through its many events, programs and activities. CSI offers training programs specially tailored to the needs of new businesses such as its Hospitality Management Program (Restaurant Management, Hotel Administration and Travel & Tourism) and its Culinary Arts Program, in which graduates receive Associate of Applied Science degrees.

INDUSTRY

Magic Valley’s top food processing industries include Lamb Weston, Independent Meat, Coors, Seneca Foods, Amalgamated Sugar, Glanbia, and the world’s largest commercial trout farm, Clear Springs Foods. Other manufacturers in the area include Spears, Charmac Trailers, Longview Fibre, Seastrom Manufacturing, the Farmhouse Collection, WOW Logistics and Jayco. Located just west of Canyon Park, Dell’s technical support center employs 550.

AREA ATTRACTIONS

Sun Valley Resort Shoshone Falls “Niagara of the West” Twin FallsPillar FallsCraters of the Moon National MonumentCity of RocksShoshone Ice CavesCactus Petes Resort Casino, Jackpot, NVBalanced RockHagerman Valley’s Thousand Springs Perrine BridgeEvel Knievel Jump Site

Quotes

Zions Bank is thrilled to be a part of Twin Falls, and we appreciate and enjoy our Canyon Park location.

The visibility of this location is representative of Zions’ commitment to the area, and offers the benefits of

the aesthetics of the Snake River

Canyon, and good neighbors.– Carl Grinsted, Vice President/Manager, Zions Bank, Canyon Park

major traffi c fl ows, easy access,

DemographicSummary

RETAIL TRADE POPULATION

Magic Valley and Elko County 222,706

Median Age 35.5

UTILITIES

Idaho Power Co. KWH .06039Intermountain Gas .815 per Therm City of Twin Falls Minimum $27.00/mo. (Metered water, sanitation, sewer)

EDUCATION

Elementary 43 Junior High 25 Senior High 23 Alternative Schools 6 Private & Parochial 14 Home School Associations 1

College of Southern Idaho Limited degrees offered

Idaho State University Boise State University University of Idaho Northwest Nazarene University

COST OF LIVING

(% of the National Average) Grocery Items 98.9% Housing 81.3% Utilities 95.7% Transportation 107.3% Health Care 91.4% Misc. Goods & Svcs. 97.8% Composite Index 93.4%

HOUSING

Single-family homes $60,000 - $600,000 average price $125,000Two bedroom rental homes & apartments $350 - $800/mo.Idaho Home Ownership Rate 75.4% (#1 in the West, #6 in the nation)

TAXES

State Income Tax: Individual 4.6% – 8.2% Corporate 7.6%Personal Property Tax: Approximately 1.864% of Assessed ValueRetail Sales Tax: 6%

Canyon Park is the perfect manifestation of

The canyon rim is the ultimate setting to inspire our customer, the rugged outdoorsman.– John Howard, Manager, Sportsman’s Warehouse

location, location, location.

and stunning surroundings, we love being at

Canyon Park and so do our guests. – Dee Henstock, Manager, International House of Pancakes

Fantastic business results

The strong traffic counts, great retail mix and impressive views have been a winning combination for us. I

being in

– Frank Lira, Manager, Famous Footwear

can’t imagine a better location.

Our customers are artisans. Watching eagles rise on the updrafts of the Snake River Canyon right outside our front

door provides unparalleled inspiration. This, paired with the other in Canyon

Park that drive traffic to the site, make this the ideal location for Michaels in the Magic Valley.

– Jim Buckley, Manager, Michaels Arts and Crafts

quality stores

The Snake River Canyon in all its glory is topped by Canyon Park,

in the region, and it takes a visitor’s breath away. Craig Neilsen’s commitment to

the quality and the natural blending of the architecture with its surroundings provides a welcome at our city’s gateway

unlike any other. Canyon Park is one more example of quality people doing quality business in our region, enhancing

the economic vitality and the quality of life in our community.

– Shawn Barigar, President/CEO, Twin Falls Chamber of Commerce

one of the premier developments

(Canyon Park) is

in southern Idaho and northern Nevada,” Rogers said. “New job creation is a positive sign.

– Jan Rogers, Executive Director for Southern Idaho Economic Development Organization

a sign that twin falls is a retail hub

...the Neilsen development plans appear to compliment, highlight, and draw more attention to the rugged beauty of the

canyon. It’s virtually certain that

over in Twin Falls. A business of this magnitude could be the perfect (career)

destination for some of our best and brightest. Craig Neilsen knows and appreciates our community standards. If

you look at other Neilsen businesses, you know this development will reflect all the positive beauty of the Snake River

Canyon and will make us all very proud.– Gerald Meyerhoeffer, President, College of Southern Idaho

travelers with money to spend will want to stop

Compilation Source: 2005 Twin Falls Chamber of Commerce Information Guide, American Chamber of Commerce Research Association Survey, 2nd Qtr. 2004, 2004 Economic Forecast from Idaho Economics, John Church and the Nevada Bureau of Economic Analysis for 2002

Pedestrian Plaza Restaurant Terrace & corner

Clock Tower

Altoon Porter Architects’ specialized expertise in retail site planning and architecture has

earned them a global reputation for visionary projects. With their commitment to create

a sense of community, imbue loyalty and inspire memory, Altoon Porter Architects has

influenced 24 different countries around the world with projects rich in local context and

culture, making them popular with merchants, tourists, and shoppers alike.

Arcade shopsAnchor tenant

Retail DevelopmentArchitecture by altoon Porter Architects

Altoon Porter world-renowned architecture

Fashion Valley Mall The Gardens on El PaseoSan Diego, California Palm Desert, California

Fashion Show Mall The Shops at Mission ViejoLas Vegas, Nevada Mission Viejo, California

Kaahumanu Center Botany Town CentreMaui, Hawaii Auckland, New Zealand

Marina Square Kursky SquareRiyadh, Kingdom of Saudi Arabia Moscow, Russia

Warrington Mall Brookvale, Sydney

Preliminary Concept Elevation designed by WATG

Throughout the years, Wimberly, Allison, Tong and Goo (WATG) has become the world’s

number one hotel, leisure and entertainment design firm, effectively creating the most

successful hospitality destinations. They bring fresh ideas, innovative concepts and

more than five decades of real–world experience to the creation of unique projects

that meet the client’s functional requirements and win design awards and accolades

in the process. WATG’s diversified portfolio spans six continents and is best known for

its destination and boutique resorts.

watg world-renowned architecture

The Ritz-Carlton, Laguna Niguel The venetian Resort-hotel-casinoDana Point, California Las Vegas, Nevada

The Ritz-Carlton, St. Thomas Atlantis, paradise islandSt. Thomas, U.S. Virgin Islands Paradise Island, Bahamas

The Mansion at MGM Grand The Grand Hyatt BaliLas Vegas, Nevada Bali, Indonesia

Four Seasons Resort Punta Mita Nikko Bali Resort & SpaCostos Banderas, Nayarit, Mexico Sawangan, Indonesia

Hotel DevelopmentArchitecture by watg

Canyon Parkwest

Preliminary Area Calculation

Retail6 Anchor Shops 79,500 SF(7,500 SF Above)

19 Medium Size Shops 45,200 SF(1,600 - 3,000 SF)

28 Small Size Shops 35,300 SF(850 - 1,500 SF)

F&B2 Restaurants 6,000 SF

Total 166,000 SF

Retail Parking 4/1,000 SFRequired 664 CarsProvided 782 Cars

Hotel 200 KeysHotel Parking Required 200 Cars

Provided 982 Cars

Johnny Carino’sitalian

Outback Steakhouse

Zions Bank

Golden Corral

Hotel

Developer CRAIG H. NEILSEn

Craig H. Neilsen, longtime real estate developer and contractor, began acquiring

land along the canyon rim over two decades ago with the vision of someday creating

a signature gateway to Twin Falls, Idaho. The area’s growth and maturity has presented

the prime time to develop this project.

Craig H. Neilsen is the owner of Neilsen & Company, a well-established real estate

development and construction company known for a number of high quality projects

in southern Idaho and northern Nevada. Neilsen & Company has served as general

contractor in the construction of municipal facilities, public schools, college campus

buildings and the Weyakkin Condominiums in Sun Valley, Idaho. As a real estate

developer, the company has developed exclusive planned residential communities

and condominiums, including the Bigwood Planned Unit Development in Ketchum,

Idaho (adjacent to Sun Valley, Idaho) and Breckenridge in Twin Falls, Idaho. In addition,

the company developed Cactus Petes Resort Hotel and Casino, a Four-Diamond

destination resort in Jackpot, Nevada, and is developing Canyon Park, a dynamic

commercial development in Twin Falls, Idaho.

Since 1993, Neilsen has been the Chairman/CEO of Ameristar Casinos, Inc., a leading

Las Vegas-based gaming and entertainment company known for its premier properties

characterized by innovative architecture, state-of-the-art casino floors and superior

dining, lodging and entertainment offerings. Under Neilsen’s direction, Ameristar has

held the number one market position in each location and has expanded to seven

facilities in Nevada, Missouri, Iowa, Mississippi and Colorado. The properties include

five high quality hotels with three additional hotels currently under development. Many

of these hotels boast the prestigious Four-Diamond designation awarded by the

American Automobile Association. Two of the properties, Cactus Petes Resort Casino

and the Horseshu Hotel & Casino are located within a short drive from Canyon Park.

In 1964, Neilsen graduated with an MBA from the University of Utah followed by a

Juris Doctorate from the University of Utah Law School in 1967.

development team

Poston TanakaSenior Real Estate Development Director

Poston Tanaka brings more than 30 years of combined retail, office and housing development experience to the organization. Mr. Tanaka held senior management positions at Ameristar Casinos, Inc. in Las Vegas, NV, General Cinema Theaters, Inc. in Chestnut Hill, MA, Disney Development in Orlando, FL, The Irvine Company in Newport Beach, CA and The Hahn Company in San Diego, CA. He has provided real estate development consulting services in the United States, Mexico and France. Mr. Tanaka holds a Bachelor of Science degree in Architectural Engineering from California State Polytechnic University.

Brian WebbArchitectural Specialist

Mr. Webb’s career with Martin Stern spanned 30 years where he designed resort hotels and casinos in Las Vegas, Reno, Lake Tahoe, Atlantic City, Scottsdale, Hawaii, Australia and New Zealand. While at Martin Stern, Mr. Webb designed several projects for a subsidiary of Ameristar Casinos, Inc. Since his departure, Mr. Webb has been affiliated with a number of Ameristar Casinos, Inc. and Neilsen & Company projects and has been a member of the Canyon Park development team since its inception. Mr. Webb holds an A.R.I.B.A., A.A.D.I.P. architectural degree from the Architectural Association School in London, United Kingdom.

Tina LuperProject Administrator Neilsen & Company

Ms. Luper has been affiliated with Neilsen & Company since 1994 and joined the Canyon Park development team as Project Administrator in 1999. In addition, she serves as the property manager and accountant for the development and other properties.

David ShotwellProject Construction ManagerConstruction Management Services

Mr. Shotwell began his career in 1984 with Hensel Phelps Construction Company in Greeley, Colorado working on a variety of commercial and industrial projects for over a twelve-year period. He now owns his own successful consulting business, which provides business and construction management services for various private and public clients. Mr. Shotwell has served as the Project Construction Manager for Canyon Park since its inception in 1999. Mr. Shotwell holds a Bachelor of Science degree in Industrial Construction Management from Colorado State University.

Gerald Martens, P.E./P.L.S.Project EngineerEHM Engineers

Mr. Martens has served as Project Engineer for Neilsen & Company and affiliates for nearly 30 years, and currently for Canyon Park. A principal partner in EHM Engineers, Inc., Mr. Martens supervises a staff of 25 technical and office personnel providing professional engineering and land surveying services for various private and public clients. Mr. Martens graduated with a Bachelor of Science in Civil Engineering from Idaho State University in 1970 and holds Civil Engineer registration in 16 states.

JD SparksProject ControllerNeilsen & Company

Since 1989, Ms. Sparks has served as the Controller for Craig H. Neilsen and his privately held companies. She brings over 22 years of accounting and management experience to the Canyon Park Development team.

550 Blue Lakes Boulevard North Twin Falls, Idaho 83301 Tel 208.736.1857 Fax 208.733.2580

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