BYO_21st_Edition_2012_Sml

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Liquor Barons 21st Birthday Catalogue 1 1991 Carmen Lawrence was Premier of WA, the first woman to be Premier of a State of the Commonwealth of Australia. With the release of Nirvana’s second album “Nevermind”, flanel shirts hit the mainstream. The battle and disdain between Bob Hawke and Paul Keating is legendry, over a year of party turmoil, Keating gets the numbers and Kirribilli House. Silence of the Lambs graces our silver screen and serves up a well deserved Oscar for Sir Anthony Hopkins. The Iron Curtain drops, revealing not so red undertones, resulting in the dissolution of the Soviet Union and the end of communist rule. Birthday Edition 2012

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Liquor Barons 21st Birthday Catalogue 1

1991

Carmen Lawrence was Premier of WA, the first woman to be Premier of a State of the Commonwealth of Australia.

With the release of Nirvana’s second album “Nevermind”, flanel shirts hit the mainstream.

The battle and disdain between Bob Hawke and Paul Keating is legendry, over a year of party turmoil, Keating gets the numbers and Kirribilli House.

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The Iron Curtain d

rops, revealing not so red

undertones, resulting in the d

issolution of the S

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the end of com

munist rule.

Birthday Edition 2012

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1991

A few liquor retailers dusted off the cobwebs on a couple bottles of old port and sat down and had a meaningful discussion on selling booze while quaffing the rich creamy nectar. It was 21 years ago, and port drinking was then de rigueur – just.

The result of that gathering was the formation of Liquor Barons, an independently-owned and operated retail liquor co-operative. The mission was to use combined buying power and offer a wider range of competitively-priced goods to customers, with a slant on local products. And the retailers were keen to remain individually flexible to target their own specific market.

The philosophy remains the same today and there are now a whopping 41 stores in the group selling a huge range of liquor, with perhaps a few less port labels than were seen in the early nineties. As the store proprietors are the owners of Liquor Barons, they are enthusiastic about the brand, customer service is their highest priority and their product knowledge is second to none.

The Barons has its own tasting panel consisting of representatives from specialist wine stores within the group and also well-known wine industry personalities. The panel meets fortnightly and systematically sifts through dozens of new-release wines, discards the dodgy ones and finds suitable additions for the group’s portfolio, based on quality and price. The panel’s reviews are then available to store owners to make their own buying decisions built on their customers’ tastes and budget.

The Barons produce a not-to-be-missed colour catalogue of wine reviews each quarter called On the Vine and release two other prominent publications for its customers, Wine Barons and this BYO magazine.

Liquor Barons is the dominant independent liquor brand in Western Australia with a store in most suburbs. It is imaginative and progressive and works continuously to improve sales for its members. The group won the Retail Banner Group of the Year at the 2011 Australian Liquor Industry Awards.

in the beginning...

Look for our 21st symbol for those extra special deals and members competitions. Not a member? It’s easy, with every purchase you make you accrue points that transfer to dollars that you can spend on anything instore, plus enter the many exclusive members only competitions - join today membership is free!

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Liquor Barons 21st Birthday Catalogue 3

1991PERTHSWELTERS

On February 23rd 1991 Perth reached it’s highest recorded temperature to date. The mercury hit 46.2c at 1.50pm. This was a day the band

“The Hothouse Flowers“ would never forget and more than likely felt like their namesake when the Irish fella’s played their first concert in this fair city. January 31st the same year, it merely got to 45.8c, this was the

previous record temperature for Perth. 1991 was a hot summer!

Members purchaseEvans & Tate Classic wine and go into the

draw to WIN a VIP Margaret River Gourmet

Escape for 4 people

Evans & TateClassic Wines

2 for $21twin buy

Members purchaseFrog Belly wine and go

into the draw to WIN a Limited Edition Frog

Belly Surf Ski with PFD and accessories.

Frog BellyMargaret River Wines

2 for $25twin buy

Chapman GroveMargaret River Wines

$1499per bottle

These wines are made with life, food and friends in mind and are ready to drink now or cellar and enjoy later.

Members WIN a $2500 travel vouchersee instore for details

PirathonBy Kalleske

$2100per bottle

Pirathon Shiraz is a full bodied wine encompassing the great flavour, texture and structure of the north-western Barossa.

Members go into the draw to WIN one of 3 3ltr Jeroboams of Kalleske Greenock Shiraz

Leaping LizardRange Wines

4 for $504 bottle buy

Fresh, fun and flavoursome! A party for the palate is what springs to mind when indulging in Leaping Lizard wines.

Purchase 4 bottles of Leaping Lizard wine and receive a bonus Magnum

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GoundreyHomestead Wines

$999per bottle

Goundrey Homestead wines are crafted to be full-flavoured, mouth filling wines with good length and drinkability.

Kingston EstateRange Wines

2 for $21twin buy

Wines made from two premium South Australian wine regions for better balance and drinkability.

Jacob’s CreekRegional Reserve Wines

2 for $25twin buy

Premium quality wines with intense varietal expression, great flavour and classic structure from the acclaimed wine

regions of SA.

WatershedShades Wines

2 for $25twin buy

Watershed Wines is one of the major producers in Margaret River and has created an enviable international reputation.

Members purchaseWills Domain wine to go into the draw to WIN 2 nights at Bunker Bay Resort and a $100 voucherto spend atWills Domain winery

Wills DomainMargaret River Wines

$1499per bottle

WIN WITH WILLS

Yellow TailRange Wines

$899per bottle

Yellow taill holds the record for the fastest growing imported wine brand in USA market history!

Fifth LegRange Wines

2 for $21twin Buy

Fifth Leg create a range of wines that are easy going and approachable, great for any occassion.

Members purchase Yellow Tail wines and go into the draw to WIN one of 2 Pizza Ovens

The population of Western Australia was approx: 1,143 250The population of Australia was approx: 17, 284 040

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Liquor Barons 21st Birthday Catalogue 5

1991We watched Arnie live up to his promise as he came back in

Terminator 2: Judgement Day. Robin Hood was robbed of all dignity by Kevin Costner in Robin Hood Prince of Thieves. Kev redeemed

himself in Oliver Stones JFK. No surprises that Bobby De Niro could chill in Cape Fear but who would have thought he’d be out done by

Anthony Hopkins as Hannibal Lector in Silence of the Lambs.

AmberleySecret Lane Wines

$1499per bottle

DriftNZ Sauv Blanc

$1499per bottle

Amberley has been a long-time favourite and thequality and popularity of the Secret Lane wines has

been impressive.

Drift take a decidely eclectic approach to constructing a wine that expresses the totality of all good things

Marlborough.

AlkoomiWhite Label Wines

2 for $25twin buy

The White Label range comprises medium-bodied wines that are made to enjoy while young, although

the dry red wines will cellar well for up to three years.

Barking OwlAsti Sparkling

$1499per bottle

The Barking Owl range is primarily fruit driven and designed to drink and enjoy in the short to medium term.

Wither HillsNZ Sauv Blanc

$1499per bottle

Crafted from premium fruit sourced from across the Wairau Valley in Marlborough, New Zealand

WiseSea Urchin Wines

$1499per bottle

Members purchaseWise Sea Urchin wine to go into the draw to WIN a Rolls Royce Weekend featuring 2 nights accomodation, lunch and returnlocal transfers ina Rolls Royce

A WISE INVESTMENT

SandalfordMargaret River Wines

$1499per bottle

Designed to be easy drinking and very approachable these wines are winning fans around Australia and

around the world.

Members purchase Barking Owl wines and go into the draw to WIN one of 5 - $100 Millbrook Winery Restaurant vouchers

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Great Southern Riesling It’s a recent phenomenon but I believe that a critical mass of riesling from the Great

Southern deserve to be regarded as world-class. Increased vine age, better viticulture, and more instinctive, smarter winemaking have all contributed to this: as has the greater status that riesling enjoys in the region. Frankland Estate, Xabregas, Cherubino and Howard Park all have several rieslings in impressive portfolios. Castelli, Castle Rock, Ferngrove, Gilberts, Kerrigan & Berry, Three Drops, West Cape Howe have all won trophies in recent times for their rieslings and produce pristine whites of great intensity, that are taut, fine and zippy. Forest Hill and Trevelen Farm, too, have mature vineyards and are capable of making riesling to match the region’s best. At their best, all these will be world-class wines.

Margaret River ChardonnayFrom its earliest days when a tasting of chardonnays of the world by Decanter in

1984 heralded the arrival of Leeuwin Estate, Margaret River has shown its potential for this variety. Wine shows around the country and blind tastings in the years since then have clearly established the region as home to Australia’s best chardonnays and producer of many world-class wines. Initially, Moss Wood, Cullen and Pierro led the way and over the years they have been joined by Vasse Felix ‘Heytesbury’, Xanadu, Voyager Estate, Devil’s Lair (especially Ninth Chamber), Brookland Valley, Cape Mentelle, Woodlands and Lenton Brae. In more recent times, newcomers Fraser Gallop, Hutton ‘Triptich’, Atticus, Heydon ‘Willow’, Higher Plane and McHenry Hohnen have all shown that they have the potential to make Margaret River chardonnay of the finest quality. At their best, all of these are capable of making world-class chardonnays to drink along with the best of Burgundy at the dinner table.

Margaret River Cabernet SauvignonIt was cabernet that first made an impact in Margaret River and, right from the start,

they drew the attention of wine lovers to the region. Moss Wood, Vasse Felix and Cullen made the biggest impact until Cape Mentelle took the country’s collective breath away with back-to-back Jimmy Watson Trophy wins in 1983 and 1984. Margaret River had arrived on the national scene as a region for cabernet of the highest quality. Since, then it has been tussling with Coonawarra over which is better. The pioneers remain among the best producers of cabernet along with Brookland Valley, Devil’s Lair, Fraser Gallop, Gralyn, Hay Shed Hill, Houghton ‘Gladstones’ Howard Park, Juniper Estate, Leeuwin Estate, Sandalford, Stella Bella ‘Serie Luminosa’, Voyager, Woodlands and Xanadu. Place the best of these Margaret River cabernets alongside first or second growth Bordeaux over dinner and you’ll understand why they are regarded as world-class wines.

Devil’s LairHidden Cave Wines

$1899per bottle

The Hidden Cave Margaret River collection encourages devilish thinking to create wines with twist and showcase

Margaret River at it’s best.

Hayshed HillSBS & Cab Merlot

$1699per bottle

Hay Shed Hill is one of the pioneer vineyards in Margaret River, planted in the early 1970’s to the

grape varieties that have made Margaret River a world renowned winemaking region.

For a wine from Western Australia to be considered a world-class wine, I believe it needs to be capable of being served at a dinner table, in any company, anywhere in the world. It doesn’t have to be the wine of the night but it needs to sit comfortably in that company. It also needs to be capable of being cellared for at least ten and perhaps 20 years.

Western Australia’s

World Class Wines

We mourned the loss of two legends of music, Freddie Mercury and the super cool, Miles Davis.

by Peter Forrestal

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Liquor Barons 21st Birthday Catalogue 7

1991Iraq invades Kuwait and America’s 41st President,

George H Bush leads international condemnation and a UN-authorized coalition force to war. The Gulf War

was watched by millions on TV as we were presented with the new enemy. This was no “Cold War”.

Iraq’s fate was the inherited by George W Bush and his propaganda machine.

PlantagenetOmrah Wines

$1499per bottle

Deep WoodsEbony & Ivory

2 for $25twin Buy

Plantagenet has given this wine a face lift, not only that, our panel rated the sauvignon blanc so highly, it appeared in our

On the Vine publication.

The team at Deep Woods is passionately focused on producing quality wines from their management of the vineyard to fruit selection and winemaking techniques.

Night HarvestMargaret River Wines

5 for $505 bottle buy

Meticulous attention to detail in the vineyard and careful selection and handling in the winery results in a

wine that truly reflects the best of Margaret River.

West Cape HoweWA Wines

$1499per bottle

Passionate winemakers and innovative wine styles, the stunning range of West Cape Howe wines demonstrate

the exciting diversity of this unique region.

Forester EstateLifestyle Wines

$1499per bottle

Forester Estate is a family owned winery situated in the northern Margaret River region. Exception wines.

Members purchaseVasse Felix Classic wines

and go into the draw to WIN a luxurious over night

stay in Margaret River including a VIP tasting and

lunch at Vasse Felix

Vasse FelixClassic Wines

$1499per bottle

Mad FishGrandstand Wines

$1499per bottle

Cool-climate wines sourced exclusively from specially chosen vineyards in Great Southern, WA focusing on

sustainable and organic viticultural practices.

Swings & RoundaboutsRange Wines

3 for $503 bottle buy

Swings are fresh, creative, consistent,value-for-money wines from northern Margaret River.

Members purchase Mad Fish Grandstand wines & go into the draw to WIN a massive 6ltr bottle - one per store to be won

Purchase 4 bottles of Swings & Roundaboutswine and receive a $20 Pizza voucher

Members go into the draw to WIN a3ltr Jeroboams - one per store to be won

Members go into the draw to WIN one of5 Baby Weber Q’s

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1991

Champersa time for celebration

by Ray JordanThe days are longer, the weather’s warmer and events that have been in

hibernation through winter are starting to emerge. It’s the time for celebration and that means sparkling wine, French, Italian, Spanish and Australian.

They will all come out to play with some of the biggest names on the planet linking to some of the biggest sporting events on the planet. The F1 circus is one such even early in the New Year when the distinctive brand livery of Mumm will be well to the fore.

It’s been an expensive association for Mumm but one that has helped push its brand to number two behind Moet. One of the Mumm products sure to be at the forefront of their marketing push will be the Blanc de blanc which Chef de cave Didier Mariotti took around the country earlier this year on a strong marketing drive.

And almost certainly LVMH will be push hard with their controversial Dom Perignon 2003. And of course next month they just about all come out with the Melbourne Spring Carnival responsible for the traditional annual spike in French champagne sales.

But of course Australian sparkling wine has also emerged as a real force. The challenge is to get consumers to realise that the quality justifies the sometimes high price tags. The reality is that many of these Australian sparkling wines are every bit as good as some of the French non-vintage wines.

Wines such as Domaine Chandon, Arras , Sir James and Jansz are made with the same fastidious attention to history and detail as their French counterparts. The wines have complexity and flavour profiles that can match it with the best.

Other wines that offer plenty in this category include De Bortoli’s new Rococo, Yellowglen’s Perle, and Accolade’s Bay of Fires will have significant presence through this period as consumers look for any reason to celebrate with a glass of bubbles.

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Liquor Barons 21st Birthday Catalogue 9

19911991 had us strutting our stuff to Right Said Freds “I’m too Sexy”and

Robert Van Winkle, aka Vanilla Ice. Our home grown talent was singing“I touch Myself”. The top selling single of the year internationally was

“The Winds of Change” by the German group The Scorpians. The song celebrated Glasnost in the USSR and the end of the cold war.

To add to the German flavour U2 gave us the album Achtung Baby.

Dom PerignonGift Boxed Vintage Champagne

$19900per bottle

Moet & ChandonGift Boxed Imperial Brut

$4999per bottle

G H MummCordon Rouge

$4499per bottle

Janisson & FilsNV Champagne

$4499per bottle

Nicolas FeuilatteNV Champagne

$3999per bottle

Members purchaseDom Perignon togo into the drawto WIN a $500Rockpool voucher

Members purchase Janissen NVto go into the draw to WIN one of 3 weekend stays at Eagle Bay

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1991

GrandinNV Brut

$1499per bottle

HoughtonStripe Sparkling

$899per bottle

French bubbly made from outside Champagne but still in the traditional method.

The Houghton stripe range is one of Australia’s best known and trusted wine labels and now they have added

an excellent Pinot Chard sparkling to the range.

YellowSparkling Wines

3 for $21triple buy

Yellow is everything it’s supposed to be and more: cheeky, fun, fresh and deliciously bubbly and

affordable, too.

RiccadonnaAsti Sparkling

$1299per bottle

A light, sparkling Moscato with a natural sweetness and a hint of honey. Produced entirely from Moscato Bianco

grapes grown in the Asti region of Northern Italy

Taylors EstatePinot Chardonnay

Brut Cuvee

$1699per bottle

To celebrate this new release5 members will WIN one of fivestrictly limited edition Taylors Pinot Chardonnay Magnum Gift packs. Simply purchase any bottle of Taylors Pinot Chardonnay and go into the draw.

Grant BurgeSparkling Pinot Chard

$2100per bottle

Tinged with copper hues, the wine deals out a delightful biscuitlike nose combined with ripe strawberry and

peach characters.

Taylors New Release

Oyster BayNZ Sparkling Brut

$1899per bottle

The philosophy of Oyster Bay is to produce fine, distinctly regional wines that are elegant and assertive with glorious

fruit flavours.

Segura ViudasBrut Reserva

$3999per bottle

A Spanish sparkling wine with a hand-blown bottle and pewter. The wine displays fresh light lemony fruit, river

stone and mineral texture and lengthy dry finish.

Members purchase Riccadonna wines andgo into the draw to WIN one of 2 ILLY Coffee Machines

Lets Elope wins the Melbourne Cup, the New Zealand bourne mare was sold prior to the Cup and ended up at the stables of Bart Cummings. Not suprised?

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Liquor Barons 21st Birthday Catalogue 11

1991Gene Roddenbury passes away on October 24th 1991. The

creator of Star Treck had a portion of his ashes taken on the 1992 Columbia Shuttle mission and again in a Celestis

spacecraft on the Pegasus XL rocket in 1997. The spacecrafts orbit deteriorated and it disintergrated in the atmosphere in

May 2002 along with the ashes of 22 individuals. One of those individuals ashes belonged to Timothy Leary, we are sure Tim

would have thought it a blast!

BulleitBourbon

$3699700ml

BulleitPremix 4.6%

$14994 pack

BulleitPremix 6.5%

$18994 pack

BulleitPremix 4.6%

at selected stores only

$399910 pack

Canadian ClubPremix 375ml Cans

$21006 pack

Jim Beam WhitePremix 375ml Cans

$21006 pack

VokCocktails

$21002 litre

Vodka CruiserPremix Stubbies

$12994 pack

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1991

Rumwas the only armed government take over in Australian history.

William Bligh is renowned as the Commanding Lieutenant of the doomed vessel, the Bounty and that notorious mutiny that saw him and a small band of men tossed in a long boat and incredibly navigate their way to Kupang on the island of Timor’s western tip.

Bligh had a reputation of being a firm disciplinarian, the main consideration when offered the position of Governor of New South Wales by Sir Joseph Banks. He was appointed in March 1805. Once he arrived in the colonial settlement he was confronted by a coinage short community that had accepted rum as its most trusted form of currency.

This left the way open to all manner of corruption as persons in positions of authority, namely the New South Wales Corps. The Corps had access to the imported spirits via one John Macarthur, the pioneer of the Australian wool industry, who famously graced our now defunct two dollar note. Bligh put an end to this unequal trade plus many other dubious practices which earnt him the destain of many. He had Macarther arrested, which was not long lived. Under the command of Major George Johnston the Corps soon arrived at Bligh’s residence and put him under house arrest. This was another mutiny Bligh would have to survive.In 1813 the new Governor Lachlan Macquarie ordered that 40,000 Spanish Dollars be punched making a small coin which became known as ‘The Dump’ and a larger one which was called ‘The Holey Dollar’. The Holey Dollar and The Dump soon replaced rum as the currency of the colony and remained in circulation for the next 13 years.

Whether the name fits the story is open for debate. Historians believe it was more a struggle for power between government and private entrepreneurs, sound familiar?

Rebellionthe

On August 28th 2012 a “Hannibal Head” silver Holey Dollar minted at the Lima mint

in Peru sold at auction for $410,000.

We lost Theodor Seuss Geisel, you may know him better as the genius “Dr Seuss”.

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Liquor Barons 21st Birthday Catalogue 13

1991The West Coast Eagles get their wings clipped by the Hawthorn Hawks in their first ever AFL Grand Final. The battle was held at

Melbourne’s Waverley Park on September 28th to a crowd of75 000 plus spectators. The Hawks took the honours by

53 points. The West Coast had proved themselves as fierce adversaries and took the premiership the following year,

defeating the Geelong Cats.

Wild Turkey86.8 Bourbon 700ml

$3999700ml

American HoneyLiqueur 700ml

$3999700ml

Wild Turkey 5% & American HoneyPremix 375ml Cans

$16994 pack

Members purchase any Wild Turkey product and go into the draw to WIN one of 4 Wild Turkey Chooper bikes

Buffalo TraceBourbon

$4499700ml

Russian StandardVodka

$3299700ml

MidoriLiqueur

$2100500ml

Jim BeamBlack Label

$3699700ml

Dewar’s12YO Scotch

$3999700ml

Bacardi Party PackRum 700ml + 1.25ltr Coke

$3499700ml

Bonus twinglass pack

with purchase

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14 Liquor Barons 21st Birthday Catalogue

1991

Much in the way Sydney’s bar scene is exploding, Perth’s lanes and alleyways are now home to a range of cool little nooks offering classy cocktails with quality spirits being poured.

A part of that bar culture is a greater appreciation for the quality of the drinks we are served. More and more bartenders are leading the way, offering an alternative to the standard drink request and automatic house pour. No longer is a vodka, lime and soda confined to the brand the bar decides to pour as vodka brands vie to catch your eye from across the bar: like a triple distilled Smirnoff or the more exotic Beluga, which claims to be more than just a vodka – indeed ‘a way of life’.

Try a ‘Sidecar’ from The George on St George’s Terrace in the city, a drink for those who appreciate the finer things in life, an equal mix of cognac, Cointreau & lemon juice. It’s simple recipe make’s it a cocktail easily reproduced at home.

A well made cocktail with a quality spirit can replicate that bar experience and set your evening apart from the rest. So here are a couple of suggestions to ‘revolutionize’ your drinks at home.

As summer approaches try using Hendricks Gin in your gin and tonic with a simple thin slice of cucumber as a garnish. A good rule of thumb to keep your drink tasting as it should; make sure you’re using a ratio of two parts gin to five parts tonic water to your drink.

If you’re a fan of the darker spirits then the versatility of the an Old Fashioned can appeal to different guests, either made with bourbon or rum.

Old FashionedMix 60mls Buffalo Trace Bourbon with a couple of large chunky ice

cubes. Then mix in 10mls of sugar syrup (sugar and water reduced in a saucepan) and a couple of dashes of Angostura Bitters. Add some more ice cubes and garnish with a twist of orange peel. The bartenders secret; stir this drink plenty, the dilution of the ice and mixing in the sugar is key to making this drink taste perfect.

Indulgence

Gamers entered a new frontier, and experienced the cutting edge game play of the Super Nintendo.

The Spirit Revolution

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Liquor Barons 21st Birthday Catalogue 15

1991Otzi is Europe’s oldest natural mummy found to date.

The 5300 year old remains were found partially exposed in a glacier at the Otztal Alps on the border between

Austria and Italy, Examination of the corpse has been an invaluable source of information about Chalcolithic

Europeans. Through extensive testing it seems Otzi was lactose intolerant, had worms and was infertile.

How humiliating!

Chivas Regal12YO Scotch Whisky

$4299700ml

Members Buy any bottle of Chivas Regaland go in the draw to WIN a night out in

a luxury limousine for 8 people.

Chivas Royal Salute21YO Scotch Whisky

$14999700ml

Selected stores only

PatronSilver Tequila

$9499700ml

PatronXO Cafe

$7499700ml

Hendrick’sGin

$5999700ml

Glenfiddich12YO Scotch Whisky

$4999700ml

Gentleman JackWhiskey

$4999700ml

The Glenlivet21 YO Scotch Whisky

$22100700ml

Indulgence

Members purchase any Parton product and go into the draw to WIN a bottle of Patron Platinum valued at over $450.

Selected stores only

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16 Liquor Barons 21st Birthday Catalogue

1991

It has becoming increasingly difficult to believe that there was a time that West Australians only drank Swan and Emu and Nescafe, consumed very little wine, and rarely dined out. One of the Little Creatures’ founders, Howard Cearns, believes that the beer revolution had its beginnings in the West was because of the more mature beer market here due to the state’s large British population. These were more open-minded and eager to drink ales rather than largers.

It led to an influx of Irish pubs and made it possible for Phil Sexton and the team at Matilda Bay Brewery to introduce the Belgium-influenced Redback Wheat Beer and English-style dark ale, Dogbolter. The depth of flavour attracted a market to these beers. This was helped by linking it to sophisticated pubs with good food like the Sail and Anchor in Fremantle, a locality that was more cosmopolitan and more bohemian than most. Yallingup’s Bootleg Brewery gave more exposure to craft beers by combining their production with tourism. Their Wils Pils, an easy drinking pilsener and Raging Bull, a strong English-style dark ale, made their mark.

This all happened at a time when Australians were discovering boutique wines and cheeses, looking for casual dining venues, and seeking more flavour in coffee and beers. Howard Cearns suggests that there is an analogy between what happened with beer and coffee. Beer was being made by a mixture of malt, yeast, water and one type of hops (pellets). Nescafe was made by adding water to freize dried beans. Hand crafted beers were made by infusing whole hop flowers which gave better aromas and deeper flavours. Baristas were roasting and crushing beans and infusing water. This has paved the way for small brewers to spearhead the introduction of new, richer and more complex styles.

Little Creatures Brewery was a landmark and gave the craft beer revolution huge momentum. Their Pale Ale was so refreshing with its hops giving substantial flavour hits of citrus and stone fruits yet balanced by restrained bitterness. They also impacted the mid-strength market with the full-flavoured toffee and caramel tones of the Rogers dark ale. Their Little Creatures facility at Fremantle has also boosted the marketing of these craft beers.

One of the great success stories of the craft beer revolution has been the Swan Valley’s Feral Brewery. Its Feral Hop Hog is a sensational Indian Pale Ale (IPA) crammed full of hops: complex, clean and refreshing with well-balanced bitterness to finish. Its Swan Valley location is a tourist drawcard and its beers are widely available. Based in Fremantle, Gage Roads has two brisk selling beers – the flavoursome IPA Sleeping Giant and the Atomic Pale Ale.

These have been the trend setters who with other innovators like Mountain Goat, Nail, and Colonial continue to grow this small segment of the market at a time when mainstream beers are either stable or in decline.

The Explosionof hand made craft beers by Peter Forrestal

We saw the creation of the “Men in Skivvies” and children went Wiggle mad all over the world.

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Liquor Barons 21st Birthday Catalogue 17

1991

James Boag’s Premiumstubbies 24’s

$4299warm

Pure Blondestubbies 24’s

$4299warm

Heinekenstubbies 24’s

$4299warm

Beck’sstubbies 24’s

$4299warm

Bintangstubbies 24’s

$3999warm

James Squire Beersstubbies 24’s

$4999warm

Matilda Bay Beersstubbies 24’s

$4999warm

Coronastubbies 24’s

$4899warm

Peroni Nastrostubbies 24’s

$4999warm

Peroni Leggerastubbies 24’s

$3999warm

Cooper’s Pale Alestubbies 24’s

$4499warm

Cooper’s Mild Alestubbies 24’s

$3499warm

Members purchaseCooper’s Mild Ale

to go into the draw to WINa Shimano Fishing Kit

one per store to be won

Bonus Peroni twin glass pack with carton purchase.

Bonus Peroni twin glass pack with carton purchase.

Bonus Bintang Singlet with carton purchase.

Don’t adjust your sets. This was the year we were introduced to the dysfunctions of the Simpson family and everything Bart. Australian television tuned into the animated sitcom , a satirical parody of a middle class American family . Within weeks some

children and their parents were at war, conservatives calling Bart a bad role model, you could imagine their horror when

South Park and Family Guy hit our small screens.

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18 Liquor Barons 21st Birthday Catalogue

1991

Magner’s Cider 568ml bottles4 for $21original or pear

Bulmer’s Cider 500ml bottles6 for $21original or pear

Two Elks Cider 330ml stubbies 4pk$1499original or pear

Vinaceous Forbidden Fruit Pear Cider$899500ml

Cider is increasingly the drink of choice of a new wave of young drinkers. And its growth is not being lost on companies big and small seeking to take advantage of the cider phenomenon. The big national brands are experiencing unprecedented popularity but small boutique niche styles often very localised have also emerged.

Cider has been around for centuries, perhaps thousands of years, having probably been made before Roman England. Certainly William and his conquering Normans played a significant role with the introduction in the UK of methods of production from northern France where orchards and vineyards flourish.

In Australia it naturally followed that it would be part of our culture from the early settlements and as a general rule it was a much-localised product, rarely venturing into neighbouring towns. That, it seems, has changed with the arrival of the much-enjoyed cider from Sweden, Rekordelig. The sweeter styled cider comes in a range of flavours and has taken the country by storm, now the second most popular, just behind Strongbow but ahead of Mercury. Watch the bars and home BBQ’s this summer for the long tall glasses filled with ice and cider.

At the same time as the arrival of overseas competitors the number of local smaller scale producers has also increased with a range of different ciders made from traditional apples and pears, as well as other fruits.

Boutique ciders have also sprung up in traditional Australian wine regions such as the Yarra Valley, Margaret River, Pemberton, Beechworth and the Huon Valley.

Cider is being enjoyed by a new demographic of young people who are looking for a less bloating alternative to beer. It appears to have no gender bias and appears to be equally popular for males and females.

And the big companies are ramping up their spending to take advantage of this fastest growing segment of the market. CUB with its Strongbow, Mercury and Bulmers has three of the top five brands while Lion Nathan with its Tooheys Five Seeds has a healthy percentage of the market,

With spring upon us, and summer around the corner, the light-refreshing boost of a cider is set to reach a new audience of drinkers.

Two Elks Cider 330ml stubbies 4pk$1699berry & lime

Cider

A show about nothing and nobodies becomes a wide hit and a myriad of euphemisms, Seinfield debuts.

by Ray Jordan

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Liquor Barons 21st Birthday Catalogue 19

1991Specials 29th October to 11th November 2012. While stocks last. Pictures for illustration purposes only. Prices may vary in country areas.

BYO Magazine is published by Liquor Barons Co-Op Ltd. Suite 16, 350 Cambridge St, Wembley WA 6014. P: 08 9287 2222

Liquor Barons Applecross 916 Canning Highway P: 08 9316 3143

Liquor Barons Armadale 142 Jull Street P: 08 9399 3441

Liquor Barons Attadale 88 Moreing Road P: 08 9317 1122

Liquor Barons Ballajura Ballajura Shopping Ctr P: 08 9249 5522

Liquor Barons Bayswater 397 Guildford Road P: 08 9272 2002

Liquor Barons Beaconsfield 226 South Street P: 08 9336 5746

Liquor Barons Beechboro Shop 1 499 Beechboro Road P: 08 9378 9179

Liquor Barons Brentwood 72 Cranford Avenue P: 08 9364 8711

Liquor Barons Busselton Cnr Duchess & Queen Street P: 08 9754 8606

Liquor Barons Byford 868 South West Hwy P: 08 9525 1343

Liquor Barons Carlisle 88 Bishopgate Street P: 08 9361 1335

Liquor Barons Claremont 12 Ashton Avenue P: 08 9384 6458

Liquor Barons Connolly Country Club Boulevard P: 08 9300 1400

Liquor Barons Dalkeith 133 Waratah Ave P: 08 9386 8749

Liquor Barons Falcon Shop 3 Falcon Grove Shopping Ctr P: 08 9534 4500

Liquor Barons Forrestdale 386 Nicholson Rd P: 08 9397 0812

Liquor Barons Greenwood Shop 1, 2 Greenwood Village P: 08 9447 6413

Liquor Barons Herdsman Shop 5 - 1 Flynn Street P: 08 9387 4222

Liquor Barons Hillarys Shop 17b 110 Flinders Ave P: 08 9401 2999

Liquor Barons Jolimont 24 Cardigan Terrace P: 08 9387 3226

Liquor Barons Kenwick Cnr Kenwick Road & Belmont Rd P: 08 9459 1846

Liquor Barons Lesmurdie Shop 5 Lesmurdie Village Sanderson Rd P: 08 9291 6194

Liquor Barons Lynwood Lynwood Village Shopping Ctr P: 08 9458 5938

Liquor Barons Marmion Shop 16, 19 Sheppard Way P: 08 9447 6744

Liquor Barons Melville 348 Marmion Street P: 08 9330 1168

Liquor Barons Mosman Park 2A Stuart Street P: 08 9384 2804

Liquor Barons Mt Hawthorn 27 Green Street P: 08 9444 2097

Liquor Barons Mt Lawley 654 Beaufort Street P: 08 9271 0886

Liquor Barons Northam 117 Fitzgerald Street P: 08 9622 1120

Liquor Barons Oakford Cnr Thomas & Nicholson Rd P: 08 9397 0079

Liquor Barons Ocean Reef Shop 5 Marina Boulevard P: 08 9307 6487

Liquor Barons Perth City 847 Wellington St West Perth P: 08 9321 7423

Liquor Barons Port Mandurah Shop 5 / 4 -10 Old Coast Road P: 08 9581 2100

Liquor Barons Rockingham Cnr Ennis Ave & Grange Drive P: 08 9527 6666

Liquor Barons Rossmoyne 5 Third Avenue P: 08 9457 6439

Liquor Barons South Perth Mends 23 Mends Street P: 08 9367 1001

Liquor Barons South Perth Angelo 82b Angelo Street P: 08 9367 1103

Liquor Barons Swanbourne 103 Claremont Crescent P: 08 9384 2111

Liquor Barons Wembley Downs Shop 1, 11 Bournemouth Crescent P: 08 9245 2484

Liquor Barons Wokalup 67 South Western Highway P: 08 9729 3088

Liquor Barons Yanchep 4 Village Road P: 08 9561 2777

Happy 21st Birthday to All Our Stores

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20 Liquor Barons 21st Birthday Catalogue

1991 Tom Bulleit, founder of Bulleit Distilling Co., was inspired by his great, great grandfather’s 150 year old recipe and reprised the once-famous whiskey. Bulleit whiskey is hand crafted in small batches, and it’s Bulleit’s relentless pursuit of quality ingredients that fuels one of America’s fastest growing small batch bourbons. Bulleit has won multiple gold medals at San Francisco’s World Spirits Competition and is said to be so smooth it’s “not hot to the throat.”