Welcome peeps!

BXP DM AIESEC in Indonesia 1516

Agenda:• Bigger, Better, Stronger• Customer Journey Path• Account Transition• Team Stand and Team Name• Assignment Feedback• What’s Next: Project Assignment

CM TeamDigital CE TeamBXP Academy: Managers Edition

-------------CE Team-------------• Content Marketing + Content Matrix• Working Flow• Workshop

BIGGER BETTER STRONGER

CUSTOMER JOURNEY PATH.

ACCOUNT TRANSITION.

Check Your Inbox!

TEAM STAND + TEAM NAME.

1. State your value.2. Find a name that represents the value altogether.3. Consolidate and done!

HOW?

ASSIGNMENT FEEDBACK

ASSIGNMENT FEEDBACK

Make it more externally digestable.

ASSIGNMENT FEEDBACK

AIESEC logo. :pBe more direct for caption a bit

WHAT’S NEXT?

Website Development (50 EXP)Site map creation

Goal: To have a clear vision of how our website’s going to be like.

AIESEC Indonesia TV Launching (10 EXP)Analytics result, views per conference

Goal: To assess the performance of past Live/Reportation Team, which one that is effective and which one that isn’t effective.

Content Matrix (15 EXP)

AIESEC Indonesia TV Launching (10 EXP)Logo, value proposition, bumper

Goal: To have a proper and standardized Youtubechannel for AIESEC in Indonesia

Website launch plan

Goal: To have a diversion plan for our market, raise awareness about the under construction condition of website and prepare a launching event

1 Site Map. Reference for the website: aiesec.org (DDL: Friday, July 25th)

1 PPT Youtube Analytics Report of Live/ReportationTeam + Facebook for NSC (DDL: Monday, July 27th)

From Jazman: Send Site Map dan Template Website Content

Expected Output

Site map example

One box represents one page of the website and possible links)

Page matrix format

Page Goal:

Page Contents:

Page Name:

Possible Links:

(Flow: Top Page – Bottom Page)

(+Bridging message)

(This page matrix is to give clear explanation about the purpose of every single page on our website.)

Page matrix format

Page Goal:

Page Contents:

Page Name:

Possible Links:

Global Citizen Page

To give super clear explanation about Global Citizen program in 5W1H format

(Flow: Top Page – Bottom Page)

• Explanation Video: Global Citizen• Global Citizen A to Z (Infographic Poster)• What do they say about Global Citizen?

(Testimony)• How to Apply for Global Citizen

Link to Global Talent Page(Are you a final year student or fresh graduate that want to seek international internships opportunities? Click here!)

(+Bridging message)

(example)

Expected Output

1 Content Matrix (Website Launch) (DDL: Thursday, July 23rd)

1 AIESEC Indonesia TV Brand Tools (Logo+ValueProposition+Bumper)(DDL: July 30th+1st Week of August)

From Jazman: Content Matrix training on Thursday, July 23rd

BXP ACADEMY: