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Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag
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Transcript of Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag
Business Value from IPBy
Dr. Kalyan C. [email protected]
www.bananaip.comWritings: www.kalyankankanala.com
TED Talk: https://www.youtube.com/watch?v=w4hsVcFY51Y
www.sinapseblog.com www.bananaip.comCopyright, BananaIP, 2016
IP in Business• Increase/Retain Revenues• New Revenue Opportunities• Retain Customers• Financial Valuation• BD/Marketing• Licensing/Commercialization
Copyright, BananaIP, 2016
Case Experiences
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Experience 1
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Public Sector Undertaking• Heavy Electricals - More than 1000
filings• IP Audit/Mining• Potential IP - More than 200• Value from IP - 1/5
Issues - Business Integration, Systems and Mind Set
Experience 2
Copyright, BananaIP, 2016
Electronic Manufacturing Services Company• RF/Wireless, Optronics ...• Revenue exceeding 500 crores• IP Audit/Mining• Potential IP - More than 80• Value from IP - 0/5
Issues - Awareness, Systems and Investment
Experience 3Consumer Electronics Company• Televisions, Mobile Phones, ...• Files more than 300 patents every year• Regular IP Audits/Minings• Strong IP Portfolio/Process Compliance• Value from IP - 4/5
Issues: Inventor Incentive System, IDF Volume Management, and Highly Defensive
Copyright, BananaIP, 2016
Pre-order Dr. Kalyan’s Upcoming Books
When Medicine Clashes with Law!Dr. Krishna, a conscientious and kind-hearted doctor,
is arrested and put on trial for treating naxalites, a banned war group. Many police officers are killed in encounters with naxalites, and the police are looking for payback. They want Dr. Krishna to pay for treating naxalites, to pay for the massacre
of their officers, and to pay for their failure. They mount irrefutable evidence against Dr. Krishna, and the Public Prosecutor has never lost a case.
With the system stacked against him, can Dr. Krishna survive the legal onslaught? Does his ageing lawyer have enough in him to defend a lost cause?
Set in Zala, the hot bed of naxal activity in India, The Oath narrates a gripping, entertaining and intellectually stimulating tale of the clash between Medicine and Law.
Copyright, BananaIP, 2016
Hard copy version Soft copy version
TED Talk by Dr. KalyanWhat Motivates Inventors? Patents or
Passion?
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Dr. Kalyan Kankanala’s Bookswww.kalyankankanala.com
Copyright, BananaIP, 2016
THANK YOU
How to reach Dr. Kalyan Kankanala:♦Email: [email protected]
♦Phone: +91 80 2686 0414 / 24 / 34♦Web: www.bananaip.com
♦IP News Tracker: www.sinapseblog.com♦Download Sinapse Blog app:
https://play.google.com/store/apps/details?id=sinapse.wordpress.blog&hl=en
♦TED Talk: https://www.youtube.com/watch?v=w4hsVcFY51Y
Copyright, BananaIP, 2016