Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag

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Business Value from IP By Dr. Kalyan C. Kankanala [email protected] www.bananaip.com Writings: www.kalyankankanala.com TED Talk: https://www.youtube.com/watch?v=w4hsVcFY51Y www.sinapseblog.co m www.bananaip.com Copyright, BananaIP, 2016

Transcript of Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag

Page 2: Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag

IP in Business• Increase/Retain Revenues• New Revenue Opportunities• Retain Customers• Financial Valuation• BD/Marketing• Licensing/Commercialization

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Experience 1

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Public Sector Undertaking• Heavy Electricals - More than 1000

filings• IP Audit/Mining• Potential IP - More than 200• Value from IP - 1/5

Issues - Business Integration, Systems and Mind Set

Page 5: Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag

Experience 2

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Electronic Manufacturing Services Company• RF/Wireless, Optronics ...• Revenue exceeding 500 crores• IP Audit/Mining• Potential IP - More than 80• Value from IP - 0/5

Issues - Awareness, Systems and Investment

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Experience 3Consumer Electronics Company• Televisions, Mobile Phones, ...• Files more than 300 patents every year• Regular IP Audits/Minings• Strong IP Portfolio/Process Compliance• Value from IP - 4/5

Issues: Inventor Incentive System, IDF Volume Management, and Highly Defensive

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Pre-order Dr. Kalyan’s Upcoming Books

When Medicine Clashes with Law!Dr. Krishna, a conscientious and kind-hearted doctor, 

is arrested and put on trial for treating naxalites, a banned war group. Many police officers are killed in encounters with naxalites, and the police are looking for payback. They want Dr. Krishna to pay for treating naxalites, to pay for the massacre

 of their officers,  and to pay for their failure. They mount irrefutable evidence against Dr. Krishna, and the Public Prosecutor has never lost a case.

With the system stacked against him, can Dr. Krishna survive the legal onslaught? Does his ageing  lawyer have enough in him to defend a lost cause?

Set in Zala, the hot bed of naxal activity in India, The Oath narrates a gripping, entertaining and intellectually stimulating tale of the clash between Medicine and Law.

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Hard copy version Soft copy version

Page 8: Business Value from IP- A Presentation by Dr. Kalyan C. Kankanala at CII Vizag

TED Talk by Dr. KalyanWhat Motivates Inventors? Patents or

Passion?

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Dr. Kalyan Kankanala’s Bookswww.kalyankankanala.com

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