Business CommunicationProgram : PGPM Course Code : SLAC 501Class of : 2014 Credits : 3Semester : II Sessions : 25Session PlanNo of Sessions Detailed Syllabus Method of

LearningChapters in Text Book Category

1 Principles of Business writing

Examples, Discussions and Exercises

Chapter 2, 3 & 4 Lesikar, Raymond et al. Richard D Irwin - 1993

A

1 Letter Writing Models, Exercises and Assignments

Chapter 7 & 8 Lesikar, Raymond et al. Richard D Irwin - 1993

A

1 Memoranda Class Exercise Chapter 8 Lesikar, Raymond et al. Richard D Irwin-1993

A

2 Business Claims and Responses

Use of business claims exercises with application to specific situations - good news

Chapter 8 Lesikar, Raymond et al. Richard D Irwin-1993

A

2 Business Proposal Groupwork, Live situations and Group Situations (Page 396 -410)

Chapter 10 Lesikar, Raymond et al. Richard D Irwin - 1993

A

1 Meeting : Agenda and Minutes of Meeting

Discussion followed by Group Activity (page 439-441)

Chapter 14 Lesikar, Raymond et al. Richard D Irwin - 1993

A

1 SIP Orientation Insights and experience sharing

3 Report Writing Live Exercises/briefings (Project Outbound Project)

Chapter 10 Lesikar, Raymond et al. Richard D Irwin - 1993

A

5 Book Review- Team Presentation

Videos, Live Exercise Practice Sessions Outbound Project Followed by Presentation

Chapter 15 A

2 CVs and Applications

Models, exercises with application to specific situations (page 100-129)

Chapter 9 Koneru, Aruna Tata Mc. Graw- Hill- 2008

B

2 Crisis Communication( Conflict Management)

Exercises in Conflict Management

C

2 Group Discussions Exercises with feedback

C

2 Personal Interviews

Mock interviews with feedback

C