Building the Social Campus

Key Challenges

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!   Connect & engage with students through outlets they prefer

!   Foster models of informal learning & collaboration that build 21st century

skills

!   Enhance faculty collaboration & curriculum sharing

!   Simplify access to information & resources across the “virtual campus”

!   Enhance brand awareness & exemplify innovation

!   Create stronger lifelong relationships with students, faculty & the broader set of constituents

Introduction

| © GoingOn 2011 | www.GoingOn.com

Moving Beyond “The Course”….

Exploring the Impact of the Social Web on the Broader Aspects of

Academic Life.

New Models of Academic Life


Role of the LMS


STRENGTHS:

  Faculty Ef!ciency

  Structured Courses

  Faculty-to-student

  Course Resources

  In Class

LIMITATIONS:

  Student Engagement

  Informal Learning

  Peer Learning

  Campus Resources

  At School


My Study

Groups

Of!ce Hours

Of!ce Hours

Study Groups

Courses

Courses

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!   Privacy

!   Content Ownership

!   Academic Identity

!   Knowledge Networking

Don’t Friend me!

Yet, social networking sites don’t seem to be the answer.

What does engagement look like…

In the age of the social web?

Case Study: The Penn LPS Commons

The University of Pennsylvania College of Liberal & Professional Studies

engages students through virtual commons focused on social learning.

!   Three key principles of the commons:

•  Connect

•  Communicate

•  Collaborate

!   First Courses launched in Summer 2009

Foundations in Positive Psychology

•  600 students, 96 countries

•  3,000 user posts, 45 forums, 11,000 hours of video across one semester

•  Led to ancillary communities, fostered a community broader than the course

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Case Study: The Penn LPS Commons

Success multiplied for the Penn LPS Commons, delivering similar results to

courses across disciplines, countries & diverse student populations.

Success was driven by:

!   Commitment to fostering (not forcing) collaboration by faculty & staff

!   Use of social learning constructs when developing the curriculum

!   Opportunities for students to build pro!les & network

!   Ease of accessing streams of content & updates

!   Ease of contributing content

!   Community-oriented (vs. course) nature of the entire experience

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Informal Learning Spaces

Online Community

Message Streams

Academic Identity

Academic Network

Academic Engagement Network

What can we do?

Institutions are trying to support the Academic Lives of their constituents

through various tools, technologies & projects.

Examples include:

!   Virtual student “commons” with centralized resources & collaboration

!   Informal learning spaces to support study groups, social classrooms, peer learning

& other campus activities

!   Program spaces to foster a broader learning experience beyond a limited set of

courses

!   Faculty communities for resource sharing & curriculum building

!   Centralized content access, for consumption & contribution

!   Networking sites to bring guest lecturers, mentors, potential employers & others

in contact with students

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How do we build sustainable networks?

Develop a long term process and technology view for creating a cohesive

Academic Engagement Network. Identify key projects to get you there.

Start small but still think big.

!   Design from a user’s perspective. Employ scenarios.

!   Think about the different technologies and tools that you want to use; consider the

steps and providers needed to deploy that technology.

!   Foster, don’t force, a culture of collaboration. The more you require, the less

participants derive personal value.

!   Create explicit, meaningful opportunities for students, faculty and staff to build

pro!les & network.

!   Ensure it is easy to !nd, consume & contribute content regardless of your role.

!   Allow collaboration to bridge across the entire academic experience of any

constituent, & even beyond.

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If We Build it, Will They Come?

1.  Remember the fundamentals

•  Domain, community, & practice

•  Think participant goals !rst, institutional outcomes second

2.  Design for growth

•  Create "exible goals & tools that allow for growth at any pace

•  Build aspects that promote new, differentiated activity

3.  Build critical mass

•  Involve key participants early

•  Pick strong projects to start with that involve diverse participation

•  Develop buy-in quickly

4.  Develop permeable spaces & encourage "ow

•  Allow external & internal constituents to interact

•  Involve novices & experts

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If We Build it, Will They Come?

5.  Make sure all participants derive value

•  Everyone should see value in participating, regardless of skill level or

involvement

•  Conduct focus groups, employ role-based scenarios

6.  Abide by community norms and foster trust

•  Allow the community to develop its own policies & procedures

•  Establish community-based ownership

7.  Encourage identity building

•  Promote activities that encourage students to “own” their pro!le

•  Allow the pro!le to move among communities as desired

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About


!   GoingOn’s purpose is to help organizations create their “academic

engagement network” to deepen student engagement and enrich the

social, cultural, and intellectual life delivered by institutions of higher

learning.

!   Institutions & organizations are using GoingOn to expand, enhance and

enrich the Academic Lives of their constituents.


Channels & Feeds

•  Programs •  Workgroups •  Social Classrooms •  Students Cooperatives •  Clubs & Associations

•  Academic Identity •  Portfolio •  Connections •  Knowledge Network

•  Announcements •  News & Events •  SIS Data •  Web resources

My Communities My Academic Network

My Dashboard •  Activity Streams •  My Content •  Notifications

& Feeds

Platform

The Community


The Directory


The Builder


Contributing Content


The Dashboard


Want to Learn More?

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www.GoingOn.com

Melissa Loble Vice President, Client Strategy

[email protected]

949-923-0508

Building the Social Campus

Education

Transcript of Building the Social Campus