Building a Winning Retail Recruitment Strategy

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Building a Winning Retail Recruitment Strategy

Transcript of Building a Winning Retail Recruitment Strategy

Page 1: Building a Winning Retail Recruitment Strategy

Building a Winning Retail Recruitment Strategy

Page 2: Building a Winning Retail Recruitment Strategy

The Secret’s Out.

Thriving communities have one thing in common: a growing

retail sector.

To be most effective with retail recruitment, you must think

and speak like a retailer.

Page 3: Building a Winning Retail Recruitment Strategy

Outsmarting the competition.

Retail recruitment is competitive. For every

ten sites that a retailer may consider, only

one will be picked.

Page 4: Building a Winning Retail Recruitment Strategy

Dig deep.

To stand out from the crowd, leverage the power of analytics.

Buxton’s retail recruitment solution gives you access to the

same market intelligence that retailers use to make site

selection decisions.

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Get household-level

insights on your trade

area.

Step 1 for successful recruitment:

understand your community’s

trade area. Buxton defines the

core consumer segments in your

trade area, going much deeper

than demographic information

to define the lifestyles of your

residents.

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Speak their language.

Present data-backed pitches that will resonate

with prospective businesses. Don’t go at this

alone. Buxton will coach you throughout the entire

recruitment process and prepare collateral to inform

retailers of the opportunities in your community.

Page 7: Building a Winning Retail Recruitment Strategy

Start crafting

your economic

development

strategy today.

If not now, then when? We can

help you be proactive in your

retail recruitment strategies.

Let’s talk.

1-888-2BUXTON

www.buxtonco.com