Building a data fluent organization

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Zach Gemignani, Founder & CEO, Juice Analytics Building a DATA FLUENT ORGANIZATION

description

In a world of big data, many organizations are struggling to understand how they can exploit this asset. In this presentation we share our framework for creating a Data Fluent organization. Building data fluency requires both individual skills in understanding and communicating data as well as a culture, processes, and tools for using your data.

Transcript of Building a data fluent organization

Page 1: Building a data fluent organization

Zach Gemignani, Founder & CEO, Juice Analytics

Building aDATA FLUENT ORGANIZATION

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Day after day, day after day,

We stuck, nor breath nor motion;

As idle as a painted ship

Upon a painted ocean.

!

Water, water, every where,

And all the boards did shrink;

Water, water, every where,

Nor any drop to drink.

!

— The Rime of the Ancient Mariner, Samuel Coleridge

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Has big data failed to meet expectations?Gartner Hype Cycle

Forbes, 2/14/14

Big Data

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We need to refine data into products and decisions that drive your organization forward

http://www.flickr.com/photos/rocor/6398436515

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Lots of problems, lots of solutions

Spreadsheet proliferation

Lack of BI adoption

Ivory-tower analytics

Stuck data warehouse projects

Many, disparate data sources

Inaccessible reporting

Lack of management support for data projects

Data scientists

Dashboards

Data visualization and storytelling

Big Data Technologies

ROI-justification of data projects

Self-service BI

Master Data Management

Cross-trained analysts

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What does it take for an organization to be able to unlock the value in their data? What skills, culture, processes, and technologies are required?

https://www.flickr.com/photos/kebabette/229919555/

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Data fluency: the ability to use the language of data to fluidly exchange and explore ideas within your organization

Data fluency

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The focus of data fluency

People & skills

Communication

LeadershipTechnology

More data

Tools

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Data Fluency Framework

Data product authoring

Data fluent culture

Data ecosystem

Data Consumers Data Producers

Individual

Organization

Data literate consumers

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Data Literate Consumers

Language of data

Critical consumer

How to find insights

Data sources

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Fantasy Football

25 million football fans transformed into sophisticated data consumers

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Data Producers

Message & audience

Data visualization

Data storytelling

Form, aesthetics

User actions

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Rising standards for data viz

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Leaders set expectations

Shared language

Well-understood key metrics

Data Fluent Culture

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Apple App Ecosystem

App Store

iOS SDK

App Store sales and reviews

iOS device users

Developer rules & tools

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Data Ecosystem

Development toolsStandards and training

Feedback and improvement

Discoverability and sharing

An environment that supports fluid movement and sharing of ideas through data

Data users

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Data Fluency FrameworkData Consumers Data Producers

Individual

Organization

Ability to understand and draw meaning

from data products

Skills to create effective data

products

Ecosystem for building and sharing data

products

Foundation for common

interpretation of data

products

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So you’ve got Big Data…

You have all the data and technology you need

Data is only as good as the people using it

Shared understanding and communication is the missing link

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Healthcare, advertising & media, marketing

A decade of working with businesses who wonder: “How can I get more value from my data?”

Web dashboards

Visualizations

Analytical tools