Building a business for a digital age
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BUILDING YOUR BUSINESS IN THE DIGITAL AGE A Presentation By: KEITH MCMEAN
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Transcript of Building a business for a digital age
BUILDING YOUR BUSINESS IN THE DIGITAL AGE
A Presentation By: KEITH MCMEAN
Keith is an entrepreneur who has created three successful digital
businesses and has worked with some of the biggest names in the UK.
Nectar, Debenhams, Next, Office Depot and The Shopping Channel
are just a few.
Keith specialises in Authority Marketing and Speaks at various events
throughout the UK on this and other subjects. Keith loves implementing
strategies and systems that work for businesses of all types and sizes.
Keith hates the selling of anything through being ‘pushy’ and the use of
‘hype’!
www.keithmcmean.com
LET’S THINK FOR A MOMENT!
A CHANGE IS COMING!
The Five Forces of ChangeMobile - Everyone has at least one device but now they are ‘wearable’
Social Media - Is now connecting people and businesses together
Data - Sending and receiving data has never been easier
Sensors - Are everywhere and relay the information we need when we need it
Location - Wherever we are in the world we can always find and be found
Wearables
Connected technologies make for happier customers and that boosts revenue.
TRUST is the
New Currency
The 5 Stages of Building an Online Business
1 2 3 4 5
Stage OneComprehension
Stage TwoConnection
Stage ThreeConversion
Stage FourContent
Stage FiveClients
Do You Have A Plan?
Some of the tools that can make life easier
EVERNOTE
Invoicing can also be a nightmare for SME’s we use a system called Harvest which costs $12 per month a fantastic way to keep check of all your client based accounts.
IT’S WITH YOU ALL DAY
EVERYDAY!
THE BEST BIT....
Use social media to communicate with candidates
Platforms like LinkedIn can help
Match candidates to positions
Wider choice of candidates
WHO USES IT?
A farmer’s combine
harvester had broken down
and so he called for a
technician.
The technician arrived and
checked out the combine
harvester...
Google Hangouts and Skype
Do you have the EDGE?
Thanks...!
Keith McMean, Building Authority Consultant, Strategist and Speaker
● https://www.linkedin.com/in/keithmcmean
● https://www.facebook.com/officialkeithmcmean
● https://twitter.com/KeithMcMean
● http://www.keithmcmean.co.uk/
