Ian van Reenen CTO

Not Invented Here Build or Buy in the Subscription Economy

Agenda

•  Introducing CentraStage •  The benefits of being a SaaS business •  The CIO’s dilemma – to buy or to build •  Why Subscription •  The future as I see it

Here’s a video that explains a bit about what CentraStage

does

"software deployed as a hosted service and accessed

over the Internet."

So why not just B U I L D I T O U R S E L V E S ?

…RIGHT?  

Lets say (hypothetically)

We’re  experts  at  what  we  do,  this  is  our  business;  and  as  a  result  you  get  a  faster  implementa:on  of  a  best  of  breed  product  while  you  focus  on  your  core  capabili:es.  

Mul:-­‐tenancy  results  in  lowers  costs  due  to  economies  of  scale,  and  be?er  and  more  robust  services  such  as  security,  storage  and  tools.  

1 2

I w a s t o b u y i t …

Turn  capex  into  opex,  join  an  innova:ve  community  and  benefit  from  a  professional  service  that  is  proven,  complete,  reliable,  predictable  and  affordable.  

4 You  get  industry  best  prac:ce,  cer:fica:on  and  compliance;  and  a  focus  on  delivery  and  performance  backed  by  enforceable  Service  Level  Agreements.  

3

What are the advantages of a subscription model?

SUBSCRIPTION ADVANTAGES

$

PRICE   SCALE  

F O R T H E C U S T O M E R

$

PRICE   ACQUIRE   BILL   COLLECT  

NURTURE   ACCOUNT   MEASURE   ITERATE   SCALE  

SUBSCRIPTION ADVANTAGES F O R T H E P R O V I D E R

Thank you!