BSD Digital Transformation 11.18

© Blue State Digital | Proprietary and Confidential

Transformationin the Digital Age."Digital Transformation Meeting!November 19, 2014

1


1A Digital First World

2

There’s a new world order

© Blue State Digital | Proprietary and Confidential 3


With tons of opportunity for all

4

Voters. Influencers. Moms. Donors. Volunteers. Activists. Millenials. Networkers. Do -Gooders. Sharers.Organizers Influencers. GenXers. Mover"GenXers, & The


2Blue State Digital

5

We got our start on the campaign trail


Today, we work with the world’s leading nonprofits, foundations, and brands...


c

..to build and mobilize communities to take action."


30,000,000,000 "$1,900,000,000"

228,500,000"600"

4© Blue State Digital | Proprietary and Confidential 9

Results

emails sent"dollars raised"actions taken"websites built"Presidents elected

We help our clients create change—in their organizations, in the marketplace, and in society.


Mission

Today we want to discuss how to evolve your organization to leverage digital easily and effectively.


Transforming your relationships


3Why is it so hard?

12

88% of execs said “yes” when asked if their organization was undergoing a formal digital transformation in 2014.


25% had mapped out digital customer journey and had clear understanding of touchpoints.


So, you aren’t alone if you haven’t started working on a digital strategy transformation."!


Silo’d teams"Legacy technology"Inaccessible data"Culture"


Common Challenges



Common Challenges


4Transforming your organization

21

Give digital a seat at the table


Focus relentlessly on user experience


Create lean, nimble teams


Build systems where tech gets out of the way



Ask me anything."[email protected]

26

mailto:[email protected]?subject=

BSD Digital Transformation 11.18

Technology

Transcript of BSD Digital Transformation 11.18