Branding with Benefits
15
Hello!
-
Upload
alison-jones -
Category
Marketing
-
view
12 -
download
0
Transcript of Branding with Benefits
Hello!
The biggest challenge when engaging students is keeping them actively
involved.
What’s in it for them?
It has to be:
excitingcreativepurposefulrewarding
Everybody wins.Everybody learns.Everybody benefits.
how do we maintain interest and commitments over four weeks?
Week 1
Week 2
Week 3
Week 4
Concept LogoDesignlanguag
e
Finaldeliverables
where do we recruit?
#brandingwithbenefits
Working and leveraging
relations with other groups at
AU
Questions?(thanks!)