@SajjadHusainBlood Donation System

Demand of Blood

People that enter the Hospital need blood

1 in 7

Every 2 SecondsSomeone needs blood donated to them

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About 3 gallons of blood supports the entire nation’s blood demand for only 1 minute

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Donating 1 Pint of blood saves on average three lives

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Donating 1 Pint of blood every month saves on average 36 lives a year!

0

12.5

25

37.5

50

10 20 30 40 50Supply 3%Demand 6%

Supply & Demand

Demand

Supply

Shortage

The US blood supply has dropped to its lowest level in 15 years

1The American Red Cross has only 1 day reserve rather than the 3-5 days reserve needed

Understanding Current Blood Donors

Male70%

Female30%

Title

Gender Breakdown of Current Donors

*WHO

18-2527%

26+73%

Title

Age Breakdown of Current Donors

*WHO

How can we leverage technology to increase the national blood supply and save lives?

Smartphones

For the first time in US history, majority of mobile subscribers own smartphones

50.4%

For the first time in China’s history, majority of mobile subscribers own smartphones

51%

Nigeria is expected to hit 25M smartphone users by 2016 (2012 4M)

520%

Two thirds of new mobile buyers opt for smartphones

66%

18-2527%

26+73%

Title

Age Breakdown of Current Donors

*WHO

Smartphone Penetration by Age

0%

18%

35%

53%

70%

Age 18-24 Age 25-34 Age 35-44 Age 45-54 Age 55-64 Age 65+

22%

33%

45%

58%

66%62%

*Nielsen

0

50,000,000

100,000,000

150,000,000

200,000,000

2010 2011 2012 2013 2014 2015 2016

Number of Smart Phone Users in the US

*Nielsen Estimates

Mobile penetration into the World market is only going to increase

How can we use smartphones to increase the worlds blood supply?

AmericanRed Cross

Smart Mobile Application

Smartphone location services(or manual entry if disabled)

User Bio-data(Name, Birth Date, Gender, Blood Type,

Screening Questionnaires)

Smart Scheduling(based on user & collection centers opening)

AmericanRed Cross

+ =+

When an emergency strikes, the app can send out an alert based on user’slocation and bio data to schedule a blood donation

Example

AmericanRed Cross

Maximize Reach

AmericanRed Cross

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Bene!ts

Reach thousands immediately with critical information

Send geographically targeted noti!cations

Uses many platforms

Saves millions of dollars

Save lives one drop at a time

Thank You.

@SajjadHusain