Betty adamou gaming - 2011
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One day, maybe...
Facebook Page: R.T.G Research Through Gaming. Twi8er: #RTGaming
Be#y Adamou UK Account Manager Nebu BV [email protected]
Twi8er: @Be8yAdamou or @NebuBV Facebook: Be8y AtNebu or Nebu BV group
NewMR and Gaming online Conference, January 20th 2011, Online
What is Research Through Gaming?
“Where a Company gains data from the actions a respondent takes while playing a computer game and the way they
play the game itself”
FUN THEORY Can MR get more people to walk the
stairs?
http://www.youtube.com/watch?v=2lXh2n0aPyw
o As an App on a Smartphone/Android
o Through e-mail
o Even through Consoles
o Through Social Media sites
http://online.wsj.com/article/SB10001424052748703945904575644940111605862.html
Entertainment Snacking – more benefits for
respondents
FYI: Classification!
http://www.bbfc.co.uk/customers/video-games
http://en.wikipedia.org/wiki/Video_game_content_rating_system http://www.tiga.org
Thank you _______________
Be8y Adamou
Facebook Page: R.T.G Research Through Gaming. Twi8er: #RTGaming
Be8y Adamou UK Account Manager Nebu BV [email protected]
Twi8er: @Be8yAdamou or @NebuBV Facebook: Be8y AtNebu or Nebu BV group
NewMR and Gaming online Conference, January 20th 2011, Online