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We are a collectively operated non-profit grocery market

founded by students of the University of California, Berkeley.

Our contribution to the community is far-reaching as we provide

local food to the Bay Area, education about healthy eating, and

a strong backbone for sustainable living. Our customers

include everyone from students to families to travelers who are

simply passing through.

BERKELEY STUDENT FOOD COLLECTIVE

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There are so many ways that we ensure happiness

within our customer base including:

Customer-Driven Supply

Volunteer Service

Local Vendors

Educational Outreach

Informative Product Labels

Food For All Diets

Sustainable OptionsLeadership Opportunities

CONTENTS

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Customers refer the products we carry! If a customer requests

an item that fits into our purchasing policy, well give it a try.

9 times out of 10, it will be a great seller and well continue to

stock it. If we get their name and phone number, well call them

as soon as it comes in or, in rare occasions, explain to them

why we cant sell it.

CUSTOMER-DRIVEN SUPPLY

Our Suggestion Board

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All of our members are volunteers, they love to be here!

Happy employees = great customer service. And, since a large

portion of our customers are members, we have no trouble

meeting their needs.

VOLUNTEER SERVICE

A Couple of Happy Volunteers

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Our vendors are local small businesses. Through doing

business with them, we not only ensure that the food we sell is

of the highest quality and meets our standards, but also help

out community members. Several vendors businesses are

now expanding, and they remember us as their first customer.

LOCAL VENDORS

Our Operations Manager Helping a Cal Alumn Add His Product to the Shelf

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Our adherence to the Real Food Guidelines is the ultimate

customer service. By providing our customers with great food

options we also teach them about the local food system via our

products and vendors!

The guidelines are community-based, environmentally-sound,

humane, and fair trade.

EDUCATIONAL OUTREACH

Our Map of Local Suppliers

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Our labeling system is exceptionally informative. It addresses

many questions and inspires customers to learn more about

what their food is made of and where it comes from, including

allergens, organic certification, and location.

INFORMATIVE PRODUCT LABELS

Labels in Use

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Our foods cater to health needs in a way that customers

have a hard time finding elsewhere. We have healthy snack

options in a wide variety of products that serve vegan,

gluten-free, and other alternative diets.

FOOD FOR ALL DIETS

Healthy Options in our Bulk Section

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With the Bulk Buying Program, we help customers take

shopping to a whole new level! We are able to spread the

privileges of a vendor to every customer and allow them to take

advantage of lower prices, more sustainable packaging, and

more convenient purchasing. Additionally, The Box program

simplifies the customers weekly shopping, while

implementing a tell us what you think function that allows us

to customize The Box to meet the desires of our customer.

SUSTAINABLE OPTIONS

The Box Ready For Pick-Up

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We give every community member the opportunity to be an

integral part of the store! Each customer is invited to our Board

of Directors meetings, membership meetings, can become a

volunteer, and has the opportunity to become a friend of the

BSFC. Regardless of age or community status, everyone has

the possibility of making their mark in all aspects of how the

store and organization is run!

LEADERSHIP OPPORTUNITIES

Matthew Providing Input

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THANK YOU!THANK YOU!

Berkeley Student Food Collective

2440 Bancroft Way #102

Berkeley, CA 94704

510.845.1985