2013 Berkeley Student Food Collective Food Prep Poster

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Berkeley Student Food Collective Food Prep Expansion Mission The Berkeley Student Food Collective is volunteer-run, cooperatively-managed, non- profit grocery store which aims to provide fresh, healthy, local, environmentally sustainable, ethically produced REAL food to the Berkeley community at an affordable price. We seek to educate students and community members about nutrition and food systems, empower new leaders and train youth to work in and manage sustainable businesses. Project Our Food Prep team is a perfect example of our values and mission. Every day our volunteers use our in-store staples to create delicious and healthy food items for all to enjoy! Utilizing our budget from TGIF we bought over $6,000 in new equipment to revitalize and expand our food production abilities and expand our menu. Results Since this project started Food Prep has evolved beyond a sandwich service to provide breakfast items such as pastries and parfaits, lunch items including sandwiches, salads, pastas, as well as dinner items for no more than $5. Beyond conventional grab-and-go food items Food Prep has excelled in surveying customer interest by offering organic, raw beauty products, juices, smoothies, and even ice cream. The hard work and ingenuity of our Food Prep volunteers has greatly contributed to our growth over the past year, with 2013 comprising of our most successful year to date! TGIFs grant allowed us to expand our mission, our Food Prep and our customer base, allowing us to share our love of good REAL food with many members of the Berkeley community. Reeva and Aida, Food Collective members, make food in our back kitchen Lily, a member and creator of our new beauty line, shows off her newest products By the Numbers: $439- average weekly Food Prep Sales $922- highest week of Food Prep Sales

description

A 2012 TGIF Funded Project

Transcript of 2013 Berkeley Student Food Collective Food Prep Poster

Page 1: 2013 Berkeley Student Food Collective Food Prep Poster

Berkeley Student Food Collective Food

Prep Expansion Mission

The Berkeley Student Food

Collective is volunteer-run,

cooperatively-managed, non-

profit grocery store which aims

to provide fresh, healthy, local,

environmentally sustainable,

ethically produced REAL food

to the Berkeley community at

an affordable price. We seek to

educate students and

community members about

nutrition and food systems,

empower new leaders and train

youth to work in and manage

sustainable businesses. Project

Our Food Prep team is a perfect example of

our values and mission. Every day our

volunteers use our in-store staples to create

delicious and healthy food items for all to

enjoy! Utilizing our budget from TGIF we

bought over $6,000 in new equipment to

revitalize and expand our food production

abilities and expand our menu.

Results Since this project started Food

Prep has evolved beyond a

sandwich service to provide

breakfast items such as pastries

and parfaits, lunch items

including sandwiches, salads,

pastas, as well as dinner items

for no more than $5. Beyond

conventional grab-and-go food

items Food Prep has excelled in

surveying customer interest by

offering organic, raw beauty

products, juices, smoothies, and

even ice cream. The hard work

and ingenuity of our Food Prep

volunteers has greatly

contributed to our growth over

the past year, with 2013

comprising of our most

successful year to date! TGIF’s

grant allowed us to expand our

mission, our Food Prep and our

customer base, allowing us to

share our love of good REAL

food with many members of the

Berkeley community.

Reeva and Aida,

Food Collective

members, make food

in our back kitchen

Lily, a member and

creator of our new

beauty line, shows

off her newest

products

By the Numbers: $439- average weekly

Food Prep Sales

$922- highest week of

Food Prep Sales

Page 2: 2013 Berkeley Student Food Collective Food Prep Poster

Berkeley Student Food Collective

Greening our Education

Mission The Berkeley Student Food Collective is

volunteer-run, cooperatively-managed, non-

profit grocery store which aims to provide

fresh, healthy, local, environmentally

sustainable, ethically produced REAL food to

the Berkeley community at an affordable price.

We seek to educate students and community

members about nutrition and food systems,

empower new leaders and train youth to work

in and manage sustainable businesses.

Project Since 2011, the Berkeley Student Food Collective has offered

a DeCal called Berkeley in the Global Food System. The

course aims to analyze the social, economic areas related to

food and agricultural systems in order to discover the

processes that get our food from farm to fork. Using this

money, the BSFC aimed to empower our DeCal students to do

projects that delved into the intricacies of the food system, and

reward them through highlighting their projects in the store. We

also increased our educational outreach to the Berkeley

community and will have a speaker series in Fall 2013.

Results Thus far we have laminated over 20 student-created posters that will be rotated

in the store on a regular basis. This follows the advice gained from Kristen

Bourne, the Marketing Director for Bi-Rite in San Francisco. We have held over

30 events since August 2012, that have highlighted sustainability, green lifestyle

choices, and consumer accountability. Currently, our Education committee is

organizing a Speaker series that will go throughout the semester and which will

focus on sustainability in food systems.