Page 1 Winter 2011

HEALTHYGIVING

Contents

A Newsletter for Donors and Friends of Beaumont HospitalsWinter 2011

Continued on page 3

A Night at the Detroit Opera House with Mary Poppins

See story on page 8

2 Message from the President

3 Sidney & Madeline Forbes Gift

4 Shery L. & David B.

Cotton, M.D., Gift

5 New Foundation

Board Members

6 Continuation of Forbes Story /

Gift from Gwen & Evan Weiner

7 Anonymous Gift for

Research/Healthy Heart

8 & 9

10 Planned Giving – The

Legacy of Lew Silver

11 Physicians Empower

Philanthropists

12 W.E.L.L. Program

13 Ran Foundation and Tobin

Family Gifts to Medical School

14 Employee Giving / Annual Fund

15 News in Brief /

Calendar of Events

16 Your Gift at Work /

Campaign Banner

Beaumont’s Broadway

Premiere Night

$4 Million Gift from Madeline & Sidney Forbes Names Orthopaedic Center

Beaumont Hospitals has received a $4 million gift from Madeline and Sidney Forbes of Bloomfield Hills to name the Madeline & Sidney Forbes Family Orthopaedic Center at Beaumont Hospital, Royal Oak.

The Madeline & Sidney Forbes Family Orthopaedic Center is the largest inpatient unit on the Royal Oak campus with 114 beds. The center offers a dedicated Joint Replacement Center, a rehabilitation unit and general orthopaedic services for patients with traumatic injuries, spine disorders, orthopaedic cancer and diseases of the bone. This beautifully appointed center is staffed by certified orthopaedic nurses, clinical nurse practitioners, physical therapists, occupational therapists and nursing assistants.

Dear Friends of Beaumont Hospitals,

This is our first issue of Healthy Giving for 2011. In this issue, you will see that

once again, the Nederlander family generously turned opening night into an

opportunity to support The Betty Nederlander Healing Fund. The funds raised

from the premiere of Mary Poppins at the Detroit Opera House will support

pediatric oncology and other cancer treatment programs.

We are also highlighting a few of our very generous donors who have helped

us exceed the $170 million goal established for The Campaign for Beaumont

Hospitals. We could not have reached this level of success without the help

and leadership of our Campaign Chair, Walter Wolpin, and our very dedicated

Campaign Executive Committee. Your gifts are still greatly appreciated and

the campaign remains open until June 30, 2011.

You will also see that we have added some new features to Healthy Giving,

so that we may share even more information with you. In particular, stories and

events regarding the Oakland University William Beaumont School of Medicine

will be regularly included. We will also take a look at centers and programs that

have made a difference at Beaumont Hospitals and are here because of the

exceptional contributions of our donors.

On behalf of the Foundation and Beaumont Hospitals, I extend my deepest

gratitude for your continued generosity.

With warmest regards and sincere appreciation,

Margaret Cooney Casey

President, Beaumont Foundation

Page 3 Winter 2011

Sidney & Madeline Forbes

“ This most generous gift from the Forbes Family

will pave the way for us to provide orthopaedic

care to our patients and their families at a level

never before achievable. This gift will allow

the highest quality of care and safety possible

to our orthopaedic community and ensure the

best possible surgical outcomes,” said Harry

N. Herkowitz, M.D.

The Forbes’ gift will underwrite groundbreaking orthopaedic research and enhance orthopaedic care as well as rehabilitative services at the hospital.

The center’s 35-bed Joint Replacement Center is dedicated solely to the care of patients undergoing surgical replacements of hips, knees, shoulders and ankles. The unit features a multidisciplinary approach that coordinates all aspects of care with a goal of returning patients quickly to their activities of daily living.

“The Forbes family has a long history of philanthropy in this community, supporting the arts, medical research and education,” said Margaret Cooney Casey, president of the Beaumont Foundation. “It’s been a great pleasure to share the vision for many of Beaumont’s programs with Maddie and Sid. We are very pleased that they chose orthopaedics.”

“Beaumont is a national leader in orthopaedic care. This very generous gift from the Forbes family will allow us to expand and enhance our program, benefiting our patients and the community at large,” said Gene Michalski, president and chief executive officer of Beaumont Hospitals.

“This most generous gift from the Forbes Family will pave the way for us to provide orthopaedic care to our patients and their families at a level never before achievable. This gift will allow the highest quality of care and safety possible to our orthopaedic community and ensure the best possible surgical outcomes,” said Harry N. Herkowitz, M.D., chairman of Orthopaedic Surgery at Beaumont, Royal Oak and professor of Orthopaedic Surgery at the Oakland University William Beaumont School of Medicine.

“The Forbes family is very happy to support Beaumont Hospital’s Orthopaedic Center and the Joint Replacement Center as well as other orthopaedic initiatives. Musculoskeletal conditions are the leading cause of disability in this country. With our aging population, there has never been a greater opportunity to improve the quality of life for so many people. Beaumont’s orthopaedic program is one of the best in the nation,” said Sid Forbes. The Orthopaedic Surgery Program at Beaumont, Royal Oak is ranked 33rd in the nation on the 2010 “America’s Best Hospitals” list by U.S. News & World Report.

continued on page 6

$4 Million Gift Names the Madeline & Sidney Forbes Family Orthopaedic Centerat Beaumont, Royal Oak

Page 4 HealthyGiving

Shery L. & David B. Cotton, M.D.

Gift Supports Genetic Research In Root Causes of DiseaseA $300,000 gift from Shery L. and David B. Cotton, M.D., has given a valuable boost to Beaumont’s Trio Bank project. Established within the Department of Obstetrics and Gynecology, the project collects biological samples from volunteers with the goal of finding the genetic, root causes of disease.

Although the project officially began three years ago, this new gift will allow Dr. Stan Berry and his team to significantly increase the level of data collection with a goal of 10,000 specimen groups or trios on file. These genetic samples will allow Beaumont scientists and other researchers to examine the causes of illnesses in an effort to determine why, for example, some people develop diabetes when someone else with similar traits and habits might not. This research could impact “everything from autism to cardiovascular disease to cancer,” Dr. Berry said. “It really cuts across the spectrum of disease.”

The Trio Bank focuses solely on collecting blood samples from mothers, fathers and the umbilical cords of newborn infants at the time of birth in order to create a genetic portrait of biological families. Researchers at Beaumont and other research institutions around the world will then use the data

to explain why some genes that are “turned on” in one parent might be “turned off” in an infant. Similarly, the information will clarify why certain genes produce specific disease- producing proteins and others do not. All of this data will enable scientists to get a better understanding of the causes of disease with hopes of leading to the discovery of lifesaving approaches to treatment and preventive care.

The gift from Dr. and Mrs. Cotton will allow the Trio Bank to collect voluntary samples when births take place — which means day or night, seven days a week. Because of the delicate nature of these samples, they must be collected by clinicians and processed by highly trained technicians within the first few hours after delivery in order to preserve DNA, RNA and proteins. The material and resultant data are stored in high security areas, ensuring the privacy of each donor.

This is the third major gift from David B. and Shery L. Cotton to Beaumont Hospitals in the last two years. The Cotton family also supported the creation of the Shery L. and David B. Cotton, M.D., Family Birth Center at Beaumont Hospital, Grosse Pointe.

This research could impact “everything

from autism to cardiovascular disease

to cancer,” Dr. Berry said. “It really

cuts across the spectrum of disease.”

Page 5 Winter 2011

Gift Supports Genetic Research In Root Causes of Disease

Beaumont Foundation Welcomes New Board MembersThe Beaumont Foundation is pleased to announce that Deborah D. Erb, Linda Wasserman and S. Evan Weiner have been appointed to the Beaumont Foundation Board of Directors. Their three-year terms began on January 1, 2011.

Deborah D. ErbDeborah Erb is a graduate of Ferris State University and has been a Beaumont Trustee since 2002. She is very well known for her civic affiliations, including volunteer work with Pontiac Area Transitional Housing. Deborah is also a vice chair of the Community Relations Committee at Beaumont Hospitals.

In 2006, the Erb family very generously gave a very significant gift to name The Erb Family Molecular and Genetics Laboratory for the Assessment and Prevention of Chronic Diseases at the Beaumont Research Institute. The Erb Lab is contributing to advancing molecular and genetic research at Beaumont Hospitals.

“I want to accomplish a greater sense of understanding of the complexities of this wonderful hospital. In doing so it will allow me to serve more effectively in any capacity the Foundation sees fit. It is an honor to be a part of such an outstanding institution,” said Debbie. She and her husband John have one daughter and live in Bloomfield Hills.

Linda WassermanLinda Wasserman received her bachelor’s and J.D. from the University of Michigan. She is a partner and department chair at Honigman, Miller, Schwartz & Cohn LLP and for the past 20 years has been specializing in estate planning. As a Cranbrook student, Linda was inspired by the beauty she saw each day on campus. Today, her work allows her to help

individuals protect their art collections through planned giving. The Wasserman family, which includes Linda, her mother and two brothers, made a generous gift to Beaumont’s Emergency Center Project. Linda is very active with the Jewish Federation

and the Detroit Zoo and is committed to helping the community. She has spent nearly a decade serving as a Cranbrook Schools governor and trustee.

“I would hope to make a contribution to the Foundation’s efforts to raise the charitable dollars that will enable Beaumont to continue to provide high quality medical care and maintain the state-of-the-art facilities that have made Beaumont so valuable to our community,” said Linda.

Linda and her husband, Joseph Aviv, live in Birmingham and have three children.

S. Evan WeinerEvan Weiner is the executive vice president, chief operating officer and partner in the Edward C. Levy Company. The company operates asphalt paving and production and ready-mix concrete businesses. They also manage sand, gravel and granite quarries in Arizona and Colorado. In addition, the company has international steel mill service

operations in Australia, France and Thailand. He has a bachelor’s degree of science from Colorado College.

Evan chairs The Henry Ford and serves on the board of the Great Lakes Chamber Music Festival. He is also a member of the executive committee of Junior Achievement of Southeastern Michigan and is a trustee of Michigan’s Thanksgiving Parade Foundation. The Weiners are also generous supporters of the Jewish Federation among many other causes.

“I would hope to educate as many people as possible about the considerable successes that Beaumont is currently providing to its customers and the important role that the Beaumont Hospital system plays in the future of metropolitan Detroit’s economy and quality of life,” said Evan.

In addition to being named to the Beaumont Foundation Board of Directors, Evan was recently appointed to the Beaumont Hospitals Board of Directors and serves as vice chair of the Board’s Finance Committee. His wife, Gwen Weiner, is a member of the Beaumont Heart & Vascular Campaign Committee. The Weiners have three children and live in Franklin.

Page 6 HealthyGiving

Sidney & Madeline Forbes Gift story continued from page 3

Sid and Maddie have been married 53 years and have raised their three children in Oakland County and all 11 grandchildren were born at Beaumont.

Sidney Forbes is a partner in The Forbes Company, which specializes in the development and management of luxury shopping malls, including The Somerset Collection in Troy, and other upscale centers in Florida.

Sidney and Madeline Forbes’ philanthropic interests have included the Detroit Institute of Arts, the Detroit Symphony Orchestra, Cranbrook Schools, the Karmanos Cancer Institute and the Jewish Federation of Metropolitan Detroit.

Describing his secret to success, Sid Forbes said, “I always like to tell people to look forward, be positive, keep a smile on your face and stay motivated.”

Beaumont is very fortunate to have the support of this exceptionally generous family.

Orthopaedic – Knee Screening

Gwen and S. Evan Weiner were so moved by a lecture they attended at Beaumont Hospital, Royal Oak, they made a significant gift to support cardiovascular research. “My father had multiple heart attacks before he passed away in 2001,” said Gwen. “We wanted to support research, particularly about ‘angry plaques’ — the ones that we don’t realize we have,” she added.

The Weiners saw this as an opportunity to help keep people healthy while changing the course of their lives. “Along with my wife Gwen, I would like to grow the awareness of Beaumont’s Cardiology Department and, specifically, the work being done regarding the mitigation of plaque in the arterial system that supports the heart,” said Evan.

Evan has been named to the Beaumont Foundation Board of Directors and serves on the Campaign Executive

Committee. He was also recently appointed to the Beaumont Hospitals Board of Directors where he serves as vice chair of the Board’s Finance Committee. Gwen is a member of the Heart & Vascular Campaign Committee at Beaumont Hospitals. The Heart & Vascular Campaign Committee is responsible for providing leadership to achieve the objectives of the Heart & Vascular components of Beaumont’s Comprehensive Campaign, including cultivation, prospect development and solicitation to help meet the many important needs of this highly rated program.

“We are interested in anything we can do to make people healthier,” said Gwen.

Gift from Weiners Supports Cardiovascular Research

Page 7 Winter 2011

An anonymous $500,000 gift has provided a significant boost to the Beaumont Research Institute’s state-of-the-art technology with the purchase of a new SARRP 200 Platform for Image Guided Micro Irradiation.

This advanced piece of equipment is one of only three in the United States, according to Dr. George Wilson, chief, Radiation Biology and scientific director of the Beaumont BioBank. Together with a MicroPET/SPECT/CT device and a Micro MRI, which will be the first of its kind in use in the U.S., the SARRP now makes it possible for Beaumont researchers to mimic all of the imaging and irradiation procedures that currently take place in a clinical radiology setting. This will allow researchers to collect and analyze

valuable data on current and prospective treatment options, while at the same time using the information to enhance and expand upon different avenues of care for a range of diseases from brain and lung cancers to Alzheimer’s disease.

The SARRP is a valuable tool for researchers because of its exceptional accuracy and agility, providing three-dimensional modeling and a radiation beam that can identify tumor margins and plaques with accuracy within .5 millimeters. This method spares the healthy surrounding tissue.

“This new technology,” Dr. Wilson said, “will refine what we do and will translate into direct patient benefits in the near and distant future.”

Anonymous Gift Supports New Research Opportunities at Beaumont

More than 100 guests attended the lecture Secrets to a Healthy Heart, featuring best-selling author and keynote speaker Joe Piscatella. This was the first in our 2011 series of educational events that will highlight various health topics and provide opportunities for guests to personally interact with Beaumont physicians.

Mr. Piscatella had a cardiac bypass 33 years ago, making him one of the longest living survivors of the procedure. Dr. Barry Franklin, director of the Cardiac Rehabilitation Program and Exercise Laboratories at Beaumont Hospitals, co-authored with Mr. Piscatella the newly released book titled Prevent, Halt & Reverse Heart Disease.

The book highlights 109 things that you can do for heart health. It is about lifestyle, habits and cardiac health, while examining

risk factors, diet, exercise, stress relief and medications. It is a complete guide to changes that can make a difference. “To me, the event gave us a chance to share with the community some of the exciting, recent advances in preventive cardiology and lifestyle medicine,” said Dr. Franklin.

“We all know that diet and exercise are keys to cardiac disease prevention and rehabilitation, but nobody does it. Why do we have a population that is so literate in proper methods, but still doesn’t eat well and doesn’t exercise,” said Mr. Piscatella.

He said that the answer lies, at least in part, in daily chronic stress. “We are all pulled in so many directions and constantly behind the 8-ball. We know better, but every single day, there isn’t enough time. Diet and exercise is like a two-legged stool. The third leg is stress management,” said Mr. Piscatella.

Beaumont Health Series – Secrets to a Healthy Heart

Page 8 HealthyGiving

Once again, more than 2,500 guests braved the wintry weather to celebrate a magical Broadway premiere in downtown Detroit. Mary Poppins, opened on December 16 at the Detroit Opera House to an excited crowd of adults and children, many of whom were already familiar with the music from the highly successful Disney movie. The occasion would not have been possible without the support of Fred Nederlander and his family.

Dedicated to the memory of Fred’s beloved wife Betty, this second Broadway event brings the grand total to more than $500,000 for the Betty Nederlander Healing Fund. The fund was established in 2009, by Betty and Fred to show their appreciation for the exceptional care and compassion shown to Betty by Beaumont physicians, nurses and other clinical staff during her illness.

“We are delighted that Fred Nederlander and his family have continued to bring this wonderful opportunity to Beaumont to raise funds and awareness,” said Jeff Margolis, president, Beaumont Oncology Network and vice chief, Oncology Services, Beaumont Hospitals. Dr. Margolis was Betty’s physician.

Beaumont’s Broadway Premiere Night Starring Mary Poppins

Betty Nederlander Lisa Nederlander, Dan & Liz Nederlander Coden, Fred Nederlander, Andrea & Gene Michalski

The Honorable Deborah Tyner & Richard A. Herman

Detroit Opera House

Page 9 Winter 2011

This time, a portion of the proceeds were used to provide more than 100 “Friends of Betty” tickets for pediatric oncology patients and their families to attend the event with premium seating. The remainder will be used for pediatric oncology patient services and cancer treatment programs at Beaumont.

“We are very grateful to the entire Nederlander family, who chose to celebrate Betty’s life by creating a fund that is helping so many others faced with cancer,” said Gene Michalski, president and CEO of Beaumont Hospitals. “Through Betty’s legacy of hope and healing, you are helping us provide the best care possible for all our cancer patients.”

“I deeply appreciated the opportunity to collaborate with Beaumont Hospitals in support of the Betty Nederlander Healing Fund. It would have meant a lot to Betty,” said Fred Nederlander.

“We appreciate the efforts of Fred Nederlander and his family, The Walt Disney Company and the producers of Mary Poppins for making this event possible,” said Margaret Cooney Casey, president of the Beaumont Foundation.

Just like last year, there was an empty seat in the front row of the Detroit Opera House reserved especially for Betty. “I know you are here with us tonight,” said Fred.

The Beaumont Foundation wants to acknowledge and thank the Nederlander family, especially Fred, David, Liz, Lisa and Amy — all of whom were instrumental in the success of this event.

Ben & Barbara Maibach, Stephen Howard Marilyn & Walter Wolpin

Detroit Opera House

Page 10 HealthyGiving

Lew & Cheryl Silver

Lew Silver was one of those larger than life men who managed to never meet a stranger. At his funeral last September, one of his good friends paid tribute to the late jeweler by saying:

His name was SilverHis business was diamondsHis heart was made of gold

Cheryl Silver, Lew’s wife of 38 years, described him as a fun-loving, playful person. “He was always a greeter. While himself a Cardiac Rehab patient at Beaumont, he would greet the other patients and bring everyone together like he was the host of the party,” she said.

Lew’s life began to change when he underwent open heart surgery and had a profound near-death experience during the procedure. Once recovered, he decided to volunteer with Beaumont Hospice once or twice a week even though he was still going into his store every day. His time spent as a hospice volunteer turned out to be far more precious than he ever expected.

Lew discovered a treasure trove in the stories that patients shared with him about their lives. He was enthusiastic, inquisitive and interested as he listened to childhood memories, tales of first loves and life long ago. Lew was struck by the importance of preserving these stories for families left behind and those not yet born. He knew he had to do something about it.

Learning about the StoryKeepers Project being launched by the Library of Congress to record family histories for future

generations, Lew knew what he had to do. He made a gift that started the fund for the StoryKeepers Program at Beaumont Hospice. His gift was presented to Hospice so “families would have a record of patients’ lives,” said Cheryl.

“At the end, when he was taken off the ventilator, Dennis Cole whispered to Dad that the program would continue because they had obtained enough funding. That’s the last thing my father heard before he passed,” said daughter Rebecca Gleason. Dennis is the volunteer manager at Beaumont Hospice.

Lew Silver also remembered the Beaumont StoryKeepers Program and Cardiac Rehabilitation with a planned gift in his estate. “Lew felt that everyone should give time or money — whatever they could afford,” said Cheryl.

In this challenging economic climate, making a planned gift, as Lew did, in a will or trust could be far more attractive to many donors. Lew’s legacy will continue and his family whom he left behind enjoys knowing that he touched so many lives and will continue to do so. Lew gave generously and without hesitation. Many years from now as children, grandchildren, and great-grandchildren of Beaumont Hospice patients watch the videos of recorded personal histories, all of them will still be thanking this larger than life man with the heart of gold.

To learn more about including Beaumont in your estate plan, please contact Judith Peters, J.D., associate vice president for Planned Giving at 248.551.9825.

Planned Giving and the Legacy of Lew Silver – the Diamond Broker

“ Lew felt that everyone should give

time or money — whatever they could

afford,” said Cheryl.

Page 11 Winter 2011

Robert Welsh, M.D.

Physicians Empower Philanthropists

“ An educated patient is the best patient.

Educating patients will secure the best

outcomes,” Dr. Welsh said.

Beaumont physicians can play a pivotal role in successful fundraising by interacting with potential donors. Physicians are very credible spokespersons who can clearly articulate their goals and the resources that are needed to achieve them. Community members and patients look to the medical staff for vision and validation that their contributions will make a difference.

Accompanied by a Beaumont Foundation major gift officer, Robert Welsh, M.D., vice chief of Surgical Services, chief of Thoracic Surgery and associate professor, Oakland University William Beaumont School of Medicine, recently spent time communicating with potential donors.

“I have always felt uncomfortable about discussing monetary issues with a patient — be it bills or their willingness or capacity to donate to a cause. As one gains experience or exposure to the needs of medicine and the fact that they are no longer met by the mechanisms of the past, one must realize that you must put aside this discomfort and discuss these topics,” said Dr. Welsh.

Dean and Aviva Friedman were interested in giving generously to support a piece of equipment or a project that would have an impact on patients’ lives. The Friedmans met with Dr. Welsh as well as key radiation oncologists about programs, potential projects and equipment. They learned about the SuperDimension inReach System, a bronchoscope that navigates to the tiniest parts of the lungs. Using this minimally invasive procedure, lung cancers can be diagnosed in the early stages.

Seventy-five percent of lung cancer cases are diagnosed in stage III or IV, where the survival rate is 15 percent at five

years. However, if diagnosed at stage I or II, the survival rate increases to 80 – 90 percent at five years.

The gift from the Friedmans helped support the purchase of the SuperD.

Jerry and Sally Carrier were also interested in showing their appreciation for the care they had both received from Dr. Welsh.

After his meeting with the Carriers, Dr. Welsh’s department received a gift to establish the Sally Ann & Gerald Carrier Thoracic Surgery Education & Research Fund to achieve some of Dr. Welsh’s key goals and objectives. He hopes to create a Comprehensive Center for Lung Cancer at Beaumont, which will include a Lung Multidisciplinary Clinic. Their gift will also help Dr. Welsh recruit the best and brightest surgical residents who will hopefully choose thoracic surgery for a career; establish a database to accumulate information on patients with diseases of the chest, other than cardiac; and develop online educational resources for Beaumont patients during their inpatient admissions.

“An educated patient is the best patient. Educating patients will secure the best outcomes,” Dr. Welsh said.

“I’ve enjoyed the opportunity to sit and share with potential donors what we’re trying to achieve at Beaumont with respect to pulmonary and esophageal diseases. By providing that education, it’s rewarding to know that some individual with the wherewithal is able to respond to the needs of their fellow man,” said Dr. Welsh.

Page 12 HealthyGiving

Women Exercising to Live Longer (W.E.L.L.), launched one year ago through the generosity of donor John Hagberg, is helping women at risk of cardiovascular disease learn how to improve their heart health through exercise and nutrition.

“We believe that by changing lifestyle and incorporating regular physical activity into a person’s life, we can markedly reduce the incidence of cardiovascular disease,” said Dr. Barry Franklin, director of Beaumont’s Cardiac Rehabilitation Program and Exercise Laboratories.

Created as a partnership between Beaumont’s Ministrelli Women’s Heart Center and the Cardiac Rehabilitation and Exercise Laboratories, W.E.L.L. helps women reduce their cardiovascular health risks through structured exercise, education, counseling and social support. Admission to the program requires an application, one-on-one interview and an assessment that includes a recent exercise stress test as well as cholesterol screening, blood pressure checks, family history, and risk factors.

Tuition is free of charge for women admitted to the program, thanks to Mr. Hagberg’s gift. This includes the use of all cardiac rehabilitation exercise equipment, something which normally would cost $87 per month. “This program simply would not be possible without Mr. Hagberg’s generous support,” said Dr. Franklin.

W.E.L.L. program participants commit to a six-month course of exercise and nutrition training. Under the guidance of Clinical Exercise Specialist Megan Donnelly, patients are given an individually designed exercise and resistance training program and taught the proper equipment use. Participants also attend presentations by Dr. Franklin, Dr. Pamela Marcovitz, director of the Ministrelli Women’s Heart Center, and a team of nutritional experts to learn easy and effective ways to improve heart health.

“The W.E.L.L. program has exceeded all of our of expectations in helping women to reduce their risk for future heart attack and stroke and become healthier in all aspects of their lives,” said Dr. Marcovitz. “Some have been able to reduce blood pressure medicines, while others have been able to reduce their need for obstructive sleep apnea treatment. Virtually all of the women in the program report greater exercise tolerance, improved sleep, increased energy and enhanced well-being.”

“A body at rest tends to stay at rest, but a body in motion also tends to remain in motion,” said Dr. Franklin. “With his gift, Mr. Hagberg is helping many women to exercise regularly and eat properly. Our expectation is that a large number of them will continue these habits after they leave the program. If we can help even a few women change their lives for the better, that’s a significant achievement.”

If you or someone you know is interested in W.E.L.L., please call 248.655.5781.

One Year Later – The W.E.L.L. Program

Megan Donnelly and Daryl Taylor Millender

“ The W.E.L.L. program has exceeded

all of our of expectations in helping

women to reduce their risk for future

heart attack and stroke and become

healthier in all aspects of their lives,”

said Dr. Marcovitz.

Page 13 Winter 2011

As the Oakland University William Beaumont School of Medicine prepares to welcome its first students this August, two generous families — the Rans and the Tobins — have each established $100,000 scholarship funds to benefit the school’s charter class and ultimately those who will follow.

“Since becoming involved with Beaumont, we wanted to do something to financially support the hospital and its initiatives,” said Gary Ran, who serves on the Beaumont Foundation Board and the Campaign Oncology Committee. “The new medical school has provided that opportunity.”

As parents, Ran and his wife Rhonda knew, too, the financial struggle that so many college students face. “We have college-age children and know the expense of college and grad school firsthand,” Ran said. “Most students are unable to attend medical school without some form of support. With the Ran Family Endowed Scholarship for the OUWB School of Medicine, we wanted to provide someone the chance to fulfill their dream.”

For the Tobin family, their goal in creating the Rhonda & Marshall Tobin Endowed Scholarship was twofold: to honor their parents on their 80th birthdays and to help the School

of Medicine attract local students. “We tailored the gift to provide for students who attended schools in Michigan in the hope of retaining them later as doctors in this state,” said Bruce Tobin, one of five siblings who established the fund.

As for honoring their parents — the Tobin gift was a success. “Our parents were very moved,” Bruce said. “We decided on the scholarship because our parents have always stressed the importance of both education and charitable giving. We all felt this would be meaningful to them.”

The family also hopes to inspire others to support the next generation of physicians. “By participating at this early stage, we hope we might encourage others to join us in addressing the predicted shortage of physicians in Michigan,” said Michael Tobin, Bruce’s brother.

Scholarships such as the Rhonda & Marshall Tobin Endowed Scholarship and the generous pledge made by the Ran Family Foundation are vital in helping students afford medical school. OUWB School of Medicine administrators hope to provide a robust financial aid and scholarship program in order to attract and retain exceptional students, regardless of their financial circumstances.

Gifts Support Oakland University William Beaumont School of Medicine

“ By participating at this early stage,

we hope we might encourage others

to join us in addressing the predicted

shortage of physicians in Michigan,”

said Michael Tobin.

Page 14 HealthyGiving

Beaumont employees gave $495,000 to support Beaumont programs and services in response to the 2010 Beaumont Team Giving Campaign. The amount raised was the second highest in the program’s history. The Beaumont Fund, Employee Assistance Program, Children’s Miracle Network, Beaumont Hospice and the Rose Cancer Center were among the most popular choices for donors. “It has been a challenging year and the need for philanthropic support remains greater than ever,” said Margaret Cooney Casey, president of the Beaumont Foundation. “Each gift is very much appreciated. I would personally like to thank each and every team member who helped make this campaign a success.”

This achievement was due in large part to enthusiastic employee ambassadors who encouraged co-workers to participate in the campaign. Barb Chapman, secretary in Spiritual Care and Clinical Pastoral Education, personally asked each of her colleagues to give. “People need to give

back and this is a wonderful way to do it,” Barb said. “It helps patients, staff and our community.”

Alma Agulto, RN, associate nurse manager for the night shift on 6 North set a goal of 70 percent participation from the people on her unit. “This year, we wanted to get the staff more engaged and we discussed different options,” said Alma. As a result, a raffle was organized. An iPod Nano was purchased and downloaded with music. Everyone who gave was eligible to enter the drawing. Alma’s team exceeded the 70 percent goal and one lucky person received the iPod Nano.

We welcome all of our staff members to participate in the Beaumont Team Giving Campaign so that we can continue to support important programs for Beaumont. For more information, please contact Pamela Pratt, senior director, Annual Giving at 248.551.5474 or Leslie Brown, senior associate director, Annual Giving at 248.551.6276.

Beaumont Employees Give Generously In Support of Patients and Programs

The annual fund, also known as annual giving, is part of the overall campaign to raise dollars, but it’s different than major gifts, planned gifts or employee giving. Generally, the annual fund receives gifts from individuals rather than corporations, foundations, associations or governmental agencies. Funds are typically raised throughout the year with direct mail appeals to former patients, their families, other community members and hospital employees.

The Annual Fund Program at Beaumont Hospitals is an organized effort to obtain gifts each year to support, at

least in part, the general operations of the institution. The annual fund also helps hospital leadership address unexpected needs and unless otherwise designated, a donation to the Beaumont Annual Fund Program goes directly where it is needed most.

In addition, Special Events generates funds as well. Altogether, more than $3 million was raised by the Beaumont Foundation’s Annual Fund Program in 2010. Funds from special event activities support a range of clinical programs and services at Beaumont Hospitals.

Even the Smallest Gift Helps the Beaumont Annual Fund Program

Page 15 Winter 2011

Calendar of EventsFor more information about any of the following events, please contact the Beaumont Foundation Special Events Office at 248.551.9596.

NEWS IN BRIEF The First Annual DMUM Gala: Night to Make a Difference! A Charitable Affair was held on February 11, 2011, at the historic Cobblestone Farm in Ann Arbor. The University of Michigan Dance Marathon event provided opportunities to learn about the cause, interact with the beneficiaries, and enjoy an evening of hors d’oeuvres from select Ann Arbor restaurants. The evening concluded with a silent auction featuring items available only through DMUM’s connections at the U of M.

The Women’s Leadership Initiative (WLI) Winter 2011 event was held on February 24, 2011. Robert Folberg, M.D., dean of the Oakland University William Beaumont School of Medicine presented Shaping the Future of Medicine – the Oakland University William Beaumont School of Medicine, an informational update.

Piano prodigy Ethan Bortnick gave a private performance for hospitalized children at the Beaumont Children’s Hospital on Thursday, February 17. Ethan’s younger brother benefited

from services at Miami Children’s Hospital and this inspired the talented youth to perform in order to raise awareness for Children’s Miracle Network hospitals across the country. As part of his national tour, proceeds from merchandise sales will support Children’s Miracle Network. For more information, please go to www.ethanbortnick.com).

More than 40 people attended the February 21 “It’s Time to Talk About It,” a panel discussion on eating disorder treatments and recovery, held at Beaumont Hospital, Royal Oak. Led by members of The Hough Center for Eating Disorders treatment team, the discussion focused on adoles-cent family-based care and included talks by Dr. Kathleen Mammel, Hough Center director, as well as a psychologist, social worker, psychiatric nurse practitioner and two dietitians. The audience heard, too, from recovering patients and their parents, who offered hope and encouragement for those currently undergoing or seeking treatment. This event is held annually, as part of Eating Disorders Awareness Week.

MAr 26 & 27, 2011 The Dance Marathon at the University of Michigan (DMUM) will take place at the Field House on the U of M campus. DMUM is one of the largest student run non-profit organizations in the state. Over

the past 14 years more than $3 million for pediatric rehabilitation programs at C.S. Mott Children’s Hospital in Ann Arbor and Beaumont Hospitals has been raised. For more information regarding the Dance Marathon, or to make a tax-deductible donation, please visit www.dmum.org.

MArCh 30, 2011 National Doctors’ Day. Watch your mail for information on how to make a tax-deductible gift to the Beaumont Foundation in honor of a physician who has touched your life in a special way.

MAy 11, 2011 Beaumont Health Series – Harry Herkowitz, M.D., chairman of Orthopaedic Surgery at Beaumont, Royal Oak and professor of Orthopaedic Surgery at the Oakland University William Beaumont School of Medicine will be the guest speaker.

MAy 12, 2011 One way to maximize support for Beaumont Children’s Hospital is through our annual CMN Cares for Kids radiothon in conjunction with 96.3 WDVD and 93.1 DOUG FM. With the tireless efforts of hundreds of volunteers and the generosity of our community, pledges to the Radiothon have been used to provide lifesaving equipment, community programs and special pediatric services that have helped thousands of children here at Beaumont Children’s Hospital. We hope that you will please consider joining other Detroit Miracle Makers with a donation.

JUNE 6, 2011 Beaumont’s Drive to Beat Breast Cancer event will be held at the Bloomfield Hills Country Club to raise funds for the Marilyn & Walter Wolpin Comprehensive Breast Care Center at Royal Oak and the Beaumont Comprehensive Breast Care Centers at Troy and Grosse Pointe. A special Women’s Leadership Initiative presentation will be held prior to the evening program.

JUNE 13, 2011 Vattikuti Invitational. This annual golf outing at Oakland Hills Country Club supports the Vattikuti Digital Breast Diagnostic Center and Henry Ford’s Vattikuti Urology Institute.

JULy 11, 2011 15th Annual round for Life. This yearly golf outing at Pine Lake Country Club will raise funds for the Wilson Cancer Resource Center at Beaumont, Troy.

JULy 18, 2011 Beaumont, Grosse Pointe Golf Classic at the Country Club of Detroit in Grosse Pointe Farms supports programs at Beaumont, Grosse Pointe.

DMUM Members

Blue Cross Blue Shield of Michigan Foundation has made a gift to support the Minority Outreach Program at Beaumont Hospitals.

A very generous grant to support the Neonatal Intensive Care Unit at Beaumont, Troy was received from The Carls Foundation.

A very generous gift was made by Sally & Jerry Carrier to establish the Sally Ann & Gerald Carrier Thoracic Surgery Education & Research Fund and to support Peripheral Vascular Surgery initiatives.

Aline & robert Ermanni have pledged a gift to the Cotton Family Birth Center.

The Hough Center for Eating Disorders has received a grant from the Ethel and James Flinn Foundation.

June h. Gurwin has made a generous gift to support surgical research.

Carol E. Mann has made a generous gift in support of the Pediatric Recreational Therapy Program.

The Mardigian Foundation has very generously made a gift to Beaumont Hospital, Royal Oak to promote the nurse navigator program within the Beaumont Cancer Institute multidisciplinary clinics.

The Beaumont Children’s Hospital has received a generous gift from John “Geoff” & heather Picue.

The respiratory Foundation of SE Michigan has made generous grants supporting the purchase of respiratory equipment for Beaumont, Grosse Pointe and Beaumont, Royal Oak.

A gift was received from the Elizabeth, Allan & Warren Shelden Fund in support of Beaumont, Grosse Pointe.

John E. Thomas made an additional gift to the Troy Oncology Supportive Care Program.

Donations may be made securely online at: http://foundation.beaumonthospitals.com and click DONATE ONLINE. Or contact The Beaumont Foundation at: 248.551.5330.

Please write to us at the above address if you wish to have your name removed from mailing lists for future fundraising requests to support Beaumont hospitals.

Your Gift At WorkThe following have recently made generous major gift commitments to The Campaign for Beaumont Hospitals:

Non-profit Org US Postage Paid Permit No 404 Royal Oak MI

The Campaign for

$170M

$160M

$150M

$140M

$130M

$120M

$100M

$90M

$80M

Goal: $170 Million$171 Million

As of 02/22/11

3711 W. Thirteen Mile RoadRoyal Oak, MI 48073

http://foundation.beaumonthospitals.com 248.551.5330