CASE STUDY

CLIENT: AVON

EVENT: CIRCLE OF EXCELLENCE 2019

EVENT TYPE: INCENTIVE

DATE: JUNE 2019

LOCATION: FRANCE (CHAMPAGNE REGION) AND MONACO

NUMBER OF DELEGATES: 45

THE OBJECTIVE:

Circle of Excellence is an annual recognition event rewarding Avon’s Zone Managers in central Europe for outstanding sales performances. The programme is held in very high esteem by the sales force and is considered a genuine incentive for performance. Previous destinations have included Japan, Miami, South Africa, New York and Dubai.

The challenge for Venues and Events International was to come up with a programme for a pre-selected destination – the Champagne Region of France and Monaco, that would be considered a ‘once in a lifetime’ trip for winners that may have been on up to 5 previous trips. The emphasis is on creating ‘memorable moments’ that could not be managed by an individual on their own holiday, as well as ample shopping time for a group that loves retail therapy..

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THE SOLUTION:

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We put together a tailored agenda ensuring that winners were given a balance between active and leisurely pursuits, including luxurious touches and gifts each day.

DAY 1 Guests flew in to Paris before being transferred by coach to Reims, to the Chateau de Fere to check-in and enjoy a welcome dinner

DAY 2After breakfast, guests are taken to the Ruinart House of Champagne for a private tour and tasting, including Champagnes that cannot be purchased anywhere in the world, followed by a fine dining lunch. In the afternoon, guests are taken on a tour of Reims including the Cathedral and plenty of opportunities for shopping. Dinner is then served at the Brasserie Excelsior.

DAY 3After breakfast, guests are transferred to the airport for a short flight to Nice. Upon arrival in Nice, guests are transferred by coach to the Hermitage Hotel in Monaco to check-in and freshen up. After lunch, guests are taken on a guided tour of the Old Town including the Palace and Cathedral, before the chance to shop at the Polygone Riviera Mall. Dinner is then served at La Maree before retiring to the Hermitage.

DAY 4After breakfast, guests are transferred to the harbour to embark a stunning catamaran for a day of sailing at leisure.

On board, guests enjoy an open bar before arriving at Saint Jean Cap Ferratwhere they are able to swim in the sea and have lunch at the Passable Beach Restaurant. After lunch, guests sail back to Monaco where they enjoy individual spa treatments before the main event –the gala dinner. The Gala Dinner takes place within the Hermitage Hotel in the Belle Epoque Room. Entertainment during the evening includes a light act, dancers, band and DJ between a stunning 4 course fine dining menu.

DAY 5After breakfast, guests have a safety briefing before being taken to their very own CV2 Cars, guests are able to drive their own cars in a colourful and adrenaline filled rally to Saint Michel Ville France Sur Mer. On arrival, guests enjoy a tasting of local produce before taking lunch at the incredible La PlongeoirRestaurant. After lunch, guests continue the drive to Eze for a perfume making activity at the Fragonard Factory. On return to Monaco, guests enjoy dinner at Café De Paris before enjoying the world famous Monte Carlo Casino.

DAY 6After breakfast, guests say their farewells and depart for return transfers home.

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THE VERDICT:

Throughout the event guests commented that they felt like princesses, they had the best trip yet and they were delighted with the range of activities on offer.

Avon stakeholder, Bogdan Berdacovici said “Working with Venues and Events International was an excellent experience, they made life so much easier and really put our guests at the centre of everything they did, ensuring that they had the best possible experience.”

If you want to find out more on any of the these features, contact the team today:

info@vande.co.uk

+44 (0) 1793 792200

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