Are you ready for intrapreneurship
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Transcript of Are you ready for intrapreneurship
Intrapreneurship – are you ready?Neil FogartyBusiness writer & speaker
A definition
“intrapreneurship is an organizational investment into developing a structured approach to using
improvement, innovation and invention to achieve something new and inspirational whether this is
for social or financial returns or both”
Cultural & attitudinal
Structured Approach
Organizational Investment
Social or financial returns
Encourages inspiration
Takes different routes
What’s in it for me?
LeadersFocus on longer-term strategiesHave many stakeholders (and, possibly, shareholders) and you have to communicate quite a seismic shift in business activityIntrapreneurship drives new income, creates a natural efficiency / efficacy, encourages innovation – all within an organization built on strong team spirit
What’s in it for me?
ManagersFocus on teams achieving set objectives in a compliant mannerPossibly see intrapreneurship as dismantling their current environment / domain / kingdomIn many cases, managers see intrapreneurship as a chance to stretch their mental muscle and to reinvigorate their careerConsider this: if you have been in a middle management role in the same organization for ten years, do you honestly see that opportunity for directorship / partnership?Intrapreneurship is an opportunity for managers to re-engineer themselves and remind the powers-that-be that they are inspirational, motivated and valuable.
What’s in it for me?
TeamsFocus on accomplishment of tasksHave orders / instructions ‘passed down’ to themHave to fight for their ideas to be heardTend to see intrapreneurship as an opportunity to forge new career paths, new learning & development, self-determination in what they do, a reduction in (perceived) onerous bureaucracyCan have a natural inclination to be downbeat and pessimistic – “can’t be done”, “tried it before and it failed”, “I can’t see people wanting / liking it”
Spark survey – rise of the intrapreneurs
We have a st
rong in
trapreneur c
ulture
We se
e our employees e
ngaged
We have a fo
cal p
oint for in
novation
We have a co
mmitment to
intra
preneurship
01020304050
2012 2013 2014
Percentage of respondents
1,720 responses 2,283 responses 2,679 responses
Spark Intrapreneur Ecosystem
SIEMHolistic view of ecosystem
Helps to map current ecosystem and identify the gaps
Gives structure to an enterprise-wide initiative
Provides the environment that supports & guides the intrapreneur on their journey
The Intrapreneur Pathway
PathwaySupported by the ecosystem
Has key stakeholders with authority & influence
Works to corporate timetables (can be delivered in as little as 14 weeks)
Aligns to corporate objectives
Remotivates, refocuses, reinvigorates your key asset: your people Pathway graphic courtesy of
Olivier Leclerc, Alcatel-Lucent
Next Steps
www.sparkglobalbusiness.com
Determine vision for your ecosystemMap out current ecosystemProfile (current and required) stakeholdersFill the gapsDetermine a dedicated budgetKick off Phase II