Applying Game Mechanics to SharePoint Experiences
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Transcript of Applying Game Mechanics to SharePoint Experiences
Applying Game Mechanics to
SharePoint Experiences
Points and AchievementsDeliver achievements and instant feedback for users who perform valued behaviors
LevelsElevate user rank, status and expertise
LeaderboardsSurface key people & behaviors and achievements with activity streams
GAME MECHANICS
“By 2014, 80 percent of current gamified applications will fail to meet business
objectives primarily because of poor design.
Organizations are simply counting points, slapping meaningless badges on activities and creating gamified applications that are simply
not engaging for the target audience.”
Gartner Research, 2012
Socially Valued
Successful Smart
Structured
Intrinsic
RewardedExtrinsic
DESIGNING FOR HUMAN MOTIVATIONSmart gamification taps into key human motivators, helping your customers feel…
Recognition and Positive FeedbackDeliver achievements and instant feedback for users who perform valued behaviors
Learning and ImprovingElevate user rank, status and expertise
Social Reputation and StatusSurface key people & behaviors and achievements with activity streams
MOTIVATION MECHANICS
MOTIVATING COLLABORATION
Login Once Per Day
Reward quality contributions and surface subject matter expertise
Visit Group Site
View Site Landing Page
Edit Content
Rate Content
Comment on Content
Tag Content
Your Content is Liked
Your Content is Highly Rated
+20 pts
MOTIVATING LEARNINGSurface activity, experience and growing expertise
MOTIVATING COMPLIANCECompel proper document or records management
MOTIVATING COMPLIANCECompel proper document or records management
CONTRIBUTIONS RETENTION
Idea Submissions
100%
REAL RESULTSFrom World-Class Companies
Questions answered
Ratings and votes
Weekly Return
36% 47% 58% 40%
EXPERTISE
Docs Created
100%21%Daily Return
50%
Profile views
20%